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Sales Engineer

Cochin, Kerala, India
May 09, 2019

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Contact Address:


MRA-109, First Floor,





Mob: +91-971*******; +91-958*******

OBJECTIVE: -Assignments in Projects/Project Management/Sales & Marketing/ Business Development/ Channel Management/Project Sales with organizations of repute.

Executive Summary

A result oriented professional & an aspiring team worker with nearly 16 years of rich experience in Sales & Marketing, Business Development, and Channel Management, hard working and dedicated professional who wants to meet the challenges posed in the industry and to contribute towards the growth of the organization along with self motivation

Exposure in managing sales operations, building healthy client relationship & achieving high satisfaction.

Strong organizer, motivator, team player and a decisive leader with successful track record in directing from original concept through implementation to handle diverse market dynamics.

Areas of Expertise

Sales & Marketing

Conceptualizing & implementing sales & marketing plans in tune with business plans, thereby achieving profitability.

Interacting with potential clients for new business development and achievement of targets.

Business Development

Exploring new business opportunities/ avenues for developing new applications/segments to increase market share such as making pre sales presentation to the clients.

Conceptualizing & implementing plans & policies for the organization to ensure accomplishment of business goals.

Channel Management

Identifying dealers, establishing strategic alliances / tie-ups, resulting in deeper market penetration and reach.

Formulating functional plan, short term & long-term budgets & developing business plans for the achievement of organizational goals.

Operations Management

Handling vendor registration in private and government organization.

Managing recovery and follow up for the payments of related accounts.

Coordinating with manufacturing centre for timely deliveries to customer & handling customer complaints and implementing customer feedback report.

Organizational Experience

Worked with Magnetrol International Inc,USA as Outside Sales Engineer-North and East India, New Delhi from April,2016 to January,2018

Magnetrol® – the level and flow expert and preferred partner for operational efficiency, safety and performance, is powering the future of advanced process control solutions. As the innovator of the first magnetic switch designed for safe, accurate detection of liquid levels, MAGNETROL origins are tied to control instrumentation breakthroughs for industrial process markets. Today, we continue to challenge boundaries with cutting-edge process technologies, including our best-in-class guided wave radar level controls

April’12 to April’16 with UWT Level Control India Pvt Ltd, New Delhi. As Area Sales Manager

UWT GmbH is one of the world's leading manufacturers of measurement technology for the detection and monitoring of levels, limit levels in any kind of bulk materials and solids

Managing Sales and Marketing of Process Control Instruments for the measurement & Control of Solid Level Instruments in various sectors

September’10 to April’12 with Ashcroft India Pvt. Ltd, New Delhi. As Assistant Manager.

Managing Sales and Marketing of Process Control Instruments for the measurement & Control of Pressure and Temperature to industrial customers in various sectors

Developing strategy for future business to give an edge with respect to the competition.

Exploring new business opportunities/ avenues for developing new applications/segments to increase market share such as making pre sales presentation to the clients.

Managing recovery and follow up for the payments of related accounts

June’08 to September’10 with Trinity Touch Pvt. Ltd, New Delhi. As a Product Manager.

Managing Product Management of Process Control Instruments for the measurement & Control of Flow, Solid Level,Liquid Level and Temperature

November’07 to June’08 with Vortex India as Senior Sales Engineer.

VORTEX has established itself as one of the leading marketing companies in the field of Instrumentation, Water Analysis and allied products. Over one and a half decade, VORTEX has been serving the Indian Industry with best of the products and services in the field of water analysis, online and laboratory both, Flow measurements, Test and Measuring Instruments and portable Instruments for field-testing.

To generate new business for company in Govt. sector organizations .Collect vital information about upcoming projects in various departments to enable the company execute the business plans accordingly.

Follow up with senior officials of Govt. departments for specifications in various projects.

Set up new presentation in Govt. Dept to generate new Business / opportunities

December’03 to November’07 with WAAREE Instruments LTD, New Delhi as Senior Sales Engineer.

One of the pioneers in industrial Automation solution ISO 9001.2000 Company. "Waaree Instruments Ltd” was established in 1989 with the mission to provide complete instrumentation solutions to its customers. Apart from manufacturing various types of process control instruments, are also exclusive representatives in India for many European & American companies for their wide range of instrumentation products. The company manufactures and represents various instruments like Pressure gauges,TemperatureGauges,Level Instruments, Flow instruments, pressure Transmitter, Data Logger, sound meter, Gas Analyzers,.

.Generation of Maximum possible business in North India.

Payment and C form collection.

Participating in Exhibition and Seminar.

Project Tracking.

May’’02 to December’03 with PARAMOUNT Instruments Pvt Ltd, New Delhi as Service Engineer.

The company Manufacturers all types of textile testing instruments used in Export Houses as well as in Educational Laboratories.

Also does export in 26 countries.

Attending Customer Complaints and Servicing of the Textile testing Instruments

Training/Demo for Business Development.

Educational Chronicle

Bachelor of Technology in Instrumentation and Control Engg(B.Tech) from N.S.S College of Engineering Palakkad,Kerala.University: Calicut University (Calicut,Kerala)

Period of Study: 1997-2001

Marks Obtained 68%

Pre-degree from Maharaja’s College, Ernakulam,Kerala

University: Mahatma Gandhi University Kottayam, Kerala.

Period of Study: 1995-97

Marks Obtained 70%

S.S.L.C from Government High School, Panampilly Nagar (Ernakulam).

Board: Board of Public Examinations, Kerala

Marks Obtained 77.33%

Diploma in Computer Programming from R.C.S.M, Kerala

Project Work Done:


Tyre curing is the final and one of the important stages in tyre manufacturing. The green tyre after the completion of the process becomes a finished product. The curing process for truck tyres takes approximately 45 to 60 minutes and during high-pressure steam, hot water etc., The Cure Timer along with the electrical control circuitry helps to control the parameters involved in the cure process in an open loop with time as a calibrated parameter. Functionally, the Cure Timer offers time intervals of multiple ON/OFF actuations of AC circuits. The time intervals are programmed to be spent in particular step, and intervals are programmed as steps. The project was done as part of the final semester project work of the B.Tech degree, for APOLLO TYRES, Kalamassery, Ernakulam, Kerala.

Seminar Presented



1.Digital Signal Processing

2.Artificial Intelligence and Expert Systems.

Software Skills

Programming Languages: Fortran, C, C++, SQL Server.

Current CTC: 11.15 Lacs/Annum

Expected Salary: Negotiable

Personal Vitae

Father’s Name : Late Mr.P.K. Balakrishna Menon

Passport No : K6091252

Age and D.O.B : 38 Years, 07/02/1980

Religion : Hindu (Nair)

Nationality : Indian

Sex : Male

Marital Status : Married

Languages Known : Hindi, English, and Malayalam (Read, Write and Speak)

Extra Curricular Activities : NCC, NSS, DRAMA

Pass time : Music

Permanent Address:

ALRA-33, House No: 41/688, Asisha Bhawan, Eroor South P.O, Tripunithura, Ernakulam, Kerala-682306


1. Mr.Sushil Bhatnagar,

Mitbraus Instruments,

A-5, Mount kailash, New Delhi

Mob: 981*******


I do hereby declare that all the information provided above is to the best of my knowledge and belief.

Place: Tripunithura

Date: 03.11.2018 ROOPESH.B.MENON

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