Joseph Borne ac8sfr@r.postjobfree.com

Senior UX Designer

I help companies make dramatic improvements to their digital product lines through the delivery of best in class end user experiences. Over the last 27 years I've partnered with Fortune 100 companies and some of the world’s largest design firms to create industry changing UX. I have a passion for research driven innovation and best in class usability as an integral part of transforming websites, software, and product lines. Over the course of my career I have gained significant experience with enterprise level software, AI applications, federated search, large scale CMS systems, analytics, and document automation delivered across multiple computing and mobile platforms.

My passion for helping companies build winning solutions that turn customers into fans is what drives me and I have created innovative designs that stimulated wide-scale changes within specific industries.

Experience

Kroger NEXT Initiative Principal Experience Architect

July 2018 to Present

As the Principal Experience Architect for the Next Generation Pricing & Promotion, and Inventory Control Initiatives I am responsible for the overarching design of both systems from a program level perspective. I also oversee the work of multiple teams designing the regular pricing, promotional pricing, budgetary, display, category management, and advertising systems.

Welcomemat Services of Northern Kentucky President and Owner

February 2017 to Present

As the owner of Welcomemat Northern Kentucky and parts of Cincinnati I drove a very successful and aggressive sales strategy to make us the fastest growing Welcomemat franchise in the company’s history. We are also consistently ranked as one of the top 5 franchises out of the 60 in operation today by both gross revenue and profit. We have now achieved our goal of a semi-passive income system that can be managed part time by my wife and partner, allowing me to return to my career in UX full time.

Qvidian Experience Design Lead

May 2014 to February 2017

At Qvidian I spearheaded the application of strategic UX principles for customer research, solution concepts, and experience design across their entire product line. I conceived and designed their revolutionary new, fully secured, and drag-and-drop proposal collaboration system that disrupted the entire proposal and document automation industry.

Wellpoint IBM Watson Artificial Intelligence Initiative Experience Design Lead

January 2013 to May 2014

At Wellpoint I led the strategic level experience design team for the deployment of advanced IBM Watson artificial intelligence technology across multiple medical applications. The resulting software suite increased the overall diagnostic and treatment course accuracy of participating physician ’s groups by several orders of magnitude.

Different Solutions Principle Experience Architect

July 2009 to Nov 2012

For over ten years Different was widely considered the Adaptive Path of the Asia Pacific region.

During my tenure there I drove and oversaw the delivery of UX research, analysis, concept and design work for their largest and most critical accounts across multiple teams.

Sogeti User Experience Practice Lead

July 2005 to July 2009

During my time at Sogeti I founded the UX practice and spearheaded efforts with multiple Account Executives to increase sales through the delivery of more holistic IT solutions.

Education

MIT 2012

Neuroscience, Psychology and Behavioral science

UC Berkeley 2012

Cognitive Science, Psychology

Stanford University 2011

Information Architecture, Human Computer Interaction

Sogeti Project Management Professional Training 2010

Project Management Professional Certification

Yale University 2009

Sociology, Psychology, Economics

The Art Institute of Cincinnati 1991

Associates, Computer Graphics

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