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Marketing Manager

Location:
Philadelphia, Pennsylvania, United States
Posted:
March 13, 2019

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Resume:

Ximo Liang

267-***-**** ac8rwn@r.postjobfree.com https://linkedin.com/in/ximoliang/

Interactive resume in Tableau

EDUCATION

Drexel University LeBow College of Business, Philadelphia, PA Master of Science in Business Analytics, GPA: 3.97 Anticipated March 2019

Jiangnan University College of Digital Media, China June 2011 Bachelor of Engineering in Digital Media Technology, GPA: 3.6 SKILLS

R, Python, Tableau, SAS, SQL, SPSS, TensorFlow, Spark, AWS, Azure ML Studio, RapidMiner BUSINESS ANALYTICS PROJECT

Electricity Demand Forecasting Using Time-series Algorithms Clustered and forecasted customers' utility usage with demographic and time-series data such as historical usage, weather and economic indicators. (Energy Industry, 2019)

Marketing Experiment in Fitness Industry

Designed and implemented an email marketing campaign for a client in fitness industry (Marketing Industry, 2018)

Social Network Analysis for Gaming Network

Analyzed and visualized a gaming network and predicted potential connections among players. Provided the client with insights and feasible strategies from clusters of players and their behavioral patterns. (Gaming Industry, 2018)

Analysis and Prediction of Bank Marketing

Predicted cross selling potential for a particular bank product, based on bank customer demographics and economic indicators (Banking Industry, 2018)

Prediction and Screening for Chronic Kidney Disease Identified high-risky group in particular disease on the basis of patients' physical signs then presented a screening tool for fast diagnosis (Healthcare Industry, 2017)

Valuing Ship for a Consulting Firm

Valued the price of a pre-owed cargo ship from its specification, prices of similar ships and economic indicators (Consulting Industry, 2017)

EXPERIENCE

New DADA, Inc., Shanghai, China March 2016- July 2017 User Interface Designer

Designed user interface for websites, mobile apps, and online/offline visual identities

Boosted and improved user experience of the products. Participated in designing and implementing relative marketing experiments

Bank of Jiangsu, Zhenjiang, China July 2011- February 2016 Loan Processor

Arranged, reviewed project documentation from the clients. Submitted project documentation to the audit department and provided feedbacks to the branch effectively

Supervised and ensured that the cooperative brokers' progress correctly followed the schedule of project



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