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creative services, brand strategy, marketing campaigns, design

Location:
Roswell, GA
Posted:
February 19, 2019

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Resume:

NICOLE BARON

PROFESSIONAL EXPERIENCE

Creative, Brand & Events Manager

KORE Telematics - Alpharetta, GA (June 2016 – August 2018)

– Led the creative strategy and vision for all projects including responsibility for partnering with and managing in-house and agency teams

– Owned the international event strategy for KORE including project managing trade shows and external events

– Managed the integration of PR, social media, events and other channels of communication along with other sales enablement tools to drive revenue and sales Creative and Brand Execution Manager

ARRIS - Suwannee, GA (March 2014 - January 2016)

– Built and executed innovative advertising campaigns and trade show exhibits

– Used data analysis from customer feedback to support the strategic launch of the ARRIS Racing NASCAR sponsorship

– Brought to “life” the “People of ARRIS” campaign – launching our new brand personality omni-channel support

– Ensured consistent use of the ARRIS brands and marks across the organization

– Acted as the program manager for the marketing organization to ensure on time, on budget projects, events, and campaigns

Creative Services Manager

ARRIS - Suwannee, GA (March 2006 - March 2014)

– Authored branding and identity guidelines used in product packaging, advertising, trade show exhibits and interactive sales tools

– Lead the development and implementation of a new creative and advertising strategy

– Managed budgets, process, and partner/vendor relationships Other Relevant Experience:

Senior Graphic Designer, ARRIS (June 2000 - March 2006) Graphic Designer, The Weinbach Group (May 1999 - May 2000) EDUCATION

Louisiana State University

Bachelors in Studio Art, Design, Art, 1995 - 1999

TECHNICAL SKILLS

Adobe Creative Suite (Illustrator, Photoshop &

InDesign), Microsoft Office Suite, Sharepoint,

Smartsheet

185 Lazy Laurel Chase Roswell, GA 30076 404-***-**** ac8jdr@r.postjobfree.com https://www.linkedin.com/in/nicolecbaron Accomplished career leading creative strategy teams, brand development and producing engaging marketing campaigns which helped to communicate and drive awareness in the marketplace.. ACHIEVEMENTS

American Marketing Association AMY Award Recipient WICT Southeast Member Junior League of Atlanta Peachtree Road Race T-shirt design finalist “Taste of the Highlands” Committee Chair In-Town Friends Committee Member Children’s Healthcare of Atlanta volunteer American Institute of Graphic Arts member Graphic Design Student Association representative



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