Social Media Project

Mengting Cai (Melinda)

Boston, MA 857-***-**** ************@*****.*** www.linkedin.com/in/mengting-cai-981726107 CAREER OBJECTIVE:

A highly motivated, detail-oriented and aggressive Analytics graduate student is advanced in Microsoft Office Applications, Tableau, MySQL and has more than 2-year market research & business analysis experience. Bilingual in Mandarin and English. Has strong critical thinking and problem-solving skills. Seeking to leverage my analytics expertise to grow at your company. TOP SKILLS:

● Solid knowledge of Analytics Database Design, Data Visualization (Tableau), Data Mining, Research, Optimize.

● Strong Determination Have positive work attitude and be able to work under high pressure and time limitation.

● Team Player A highly active people collaborated with 50+ students and finished 10 group projects in last year.

● Critical Thinking Believe there is no absolute “right” answer, and usually give a solution based on the actual situation. EDUCATION:

Northeastern University – Boston, MA May 2019 (Expected) M.S in Analytics in Statistical Modeling (STEM Degree) GPA: 3.8

● Statistics Model, Regression, Classification, etc.

● Programming Tools R, Python, SQL, Tableau, etc.

● Machine Learning Hypothesis, Algorithm, etc.

● Software libraries Pandas, Numpy, Matplotlib, etc. University of New Hampshire – Durham, NH

B.S Business Administration in Information System & Business Analytics (MIS & BA)

● Bridge Technology and Business Mastered both business problem-solving skills and information technologies.

● Life-long Learning in developing and implementing ideas, communicating, and Time & Resources managing. PROJECT EXPERIENCE:

Northeastern University – Boston, MA April 2018 – Present Point Focal - Capstone

● Made a completed model to analyze and predict the performance of each stock on different ATS.

● Used Tableau to create a dashboard to help users to choose a more appropriate ATS for their stocks. Boston Blue Bike (Hubway) - Project Team Leader

● Used SQL to analyze and report the frequency of use and target key customer segments.

● Solved the problem of losses and created an opportunity for Hubway to earn an extra 5% profit in the winter. University of New Hampshire – Durham, NH January 2016 – May 2016 Business analyst - Capstone

● Analytical Capability Identified and remediated data defects, ensured data quality and analyzed data characteristics.

● Project Management Organized, performed daily data queries efficiently and elaborated the project scope and results. WORK EXPERIENCE:

Lodging Econometrics – Portsmouth, NH July 2016 – May 2017 Market Research Specialist - Full Time

● Researched, collected and delivered hotel projects in the development pipeline for southeast Asian countries.

● Interpersonal Skills Contacted 500+ clients like project owners to investigate projects and developed solid partnerships.

● Models Worked with Hilton SAS team and LE marketing analysis team to improve the accuracy of predictive models. Navitas at University of New Hampshire – Durham, NH March 2013 – May 2016 Marketing Assistant & UNH Ambassador

● Made advertising & recruitment plans and managed the social media public account.

● Leverage social media networks to get students engaged with Navitas and their expertise. LEADERSHIP & ORGANIZATION:

UNH HELP (Hi English Learning Partners) – Durham, NH March 2014 – October 2015 Club Founder & Member

● Created this English learning club with members for helping international students to edit their essays.

● Leadership Handled multiple tasks and prioritized while working in positive high energy environment.

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