Highlights of Qualifications
*.* years’ experience in marketing and administration role
1.5 years’ experience in natural product industry
* *****’ experience in pharmaceutical product testing
Familiar with product launch process
Expert in the use of MS Office, SQL and Photoshop
Developed strong communication, detail – oriented, multi-task and teamwork skills
Good at creating working flow chart, concept modelling and process mapping Work Experience
Marketing
Implemented marketing and advertising campaigns by assembling and analyzing sales forecasts; preparing marketing and advertising strategies, plans, and objectives; planned and organized promotional presentations; updated calendars
Created digital marketing including social media and the creation of websites
Prepared marketing reports by collecting, analyzing, and summarizing sales data
Kept promotional materials ready by coordinating requirements with graphics department; inventorying stock; placing orders; verifying receipt
Supported sales staff by providing sales data, market trends, forecasts, account analyses, new product information; relaying customer services requests
Planned meetings and trade shows by identifying, assembling, and coordinating requirements; establishing contacts; developing schedules and assignments; coordinating mailing lists
Updated job knowledge by participating in educational opportunities; reading trade publications
Developed logo and information packages for company Business Analysis
Familiar with business analysis principles, involved in new product launch process, including strategy analysis, requirement elicitation, requirement analysis and design, and business analysis planning & monitoring.
Implemented SQL to extract data from inventory database, write script to query the needed data, calculate commission, build and manage new data table
Conducted marketing analysis on demographic data to target potential market
Conducted marketing analysis on competitor, including revenue, marketing strategies, marketing channel, pricing, etc.
Administration
Created correspondence, reports, minutes, invoices, and related material on a computer
Opened and distributed incoming mail and other material
Scheduled and confirmed appointments and meetings; resolved scheduling conflicts
Answered telephone inquiries and relayed telephone calls to appropriate person KAREN (LINGZI) KONG
1 Cameo Cresent, Toronto M6N 2K4
Email:***********@*****.*** Cell: 905-***-****
Karen (Lingzi) Kong 905-***-**** Page 2
Greeted visitors, ascertained nature of business and directed visitors to appropriate person
Prepared routine correspondence and compiled data, statistics, and other information
Ordered supplies and maintained inventory
Created and maintained new and existing filing systems
Ensured that deadlines were met by prioritizing job duties
Completed supplies and services within a specific budget
Received merchandise from distributors and verified shipment against packing slips
Completed documentation using a variety of software programs including; MS Word, Excel, Access, PowerPoint, and Publisher
Employment History
Assistant Manager/ Marketing Specialist 2017 to Present Northernchem Niagara Falls, ON
Administrative Assistant 2016 to 2017
Shandong University Jinan, China
Laboratory Analyst 2014 to 2016
SGS Mississauga, ON
Teaching Assistant 2011 to 2013
McMaster University Hamilton, ON
Education
Business Analysis program 2019
University of Toronto Toronto, ON
Masters of Science (M.Sc.) Degree 2013
McMaster University Hamilton, ON
Bachelor of Science (B. Sc.) Degree 2011
Ocean University of China Qingdao, China
Certificate
MTA (Database Fundamentals, SQL Server)
SAS Certified Advanced Programmer for SAS 9
References Available Upon Request