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ACD Copywriter / Marketing Director

Location:
Brooklyn, NY
Posted:
October 23, 2018

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Resume:

I believe in climbing the career jungle gym, not the ladder, that

discomfort is the key to learning and new experiences make you a better person, creative and leader.

P R O F I L E

E X P E R I E N C E

SENIOR COPYWRITER

Built a team from scratch + created a proactive marketing strategy, led a company rebrand and worked with executive team to create company position, values, and product definitions. Work with R&D + sales to build value propositions for each product.

Attend events to network, research marketing language + build sales.

Hired for my love of travel and try-anything-once attitude. Lead Writer on Visit California, Visit Napa Valley, Legoland + The Islands of Tahiti.

MERINGCARSON DEC 2016 - OCT 2018

MARKETING DIRECTOR

J E S S I C A URBAN FT FEB 2018 - OCT 2018

U R G O

A D V E R T I S I N G M A V E N

L I N K E D I N . C O M / I N / J E S S I C A U R G O I N S T A : @ A T T I T U D E N L O N G I T U D E

T W I T T E R : @ J E S S Y F R O M D A B L O C

S O C I A L M E D I A

+ 1 3 1 2 9 5 2 2 4 9 1

J E S S I C A . U R G O @ G M A I L . C O M

W W W . J E S S I C A U R G O . C O M

C O N T A C T

After returning from Ecuador, I decided to take some time off to freelance, train to climb Aconcagua, and find my happy place. FREELANCE COPYWRITER

GIMPYBIRD UNLMTD OCT 2018 - CURRENT

LEAD CREATIVE

Brought on to build an in-house creative team, guide and teach current design team and e-commerce conceptual skills. Lead Creative on Brooks Running Brand, Limited Edition Packs + Heritage Lifestyle Brand.

BROOKS RUNNING CO JUN 2014 - SEPT 2016

FREELANCE SENIOR COPYWRITER

Successful Pitches: La Vieja Fabrica, JT Splatmaster & JT Paintball, MidNite.

Clients: University of Alabama, Blue Cross Blue Shield of Alabama, St. Vincent's Hospital.

INTERMARK GROUP OCT 2013 - FEB 2014

COPYWRITER

Lead Copywriter on Marlboro Red + Gold.

Expert on Cowboys, Adventures + jumping through legal hoops. LEO BURNETT JUN 2012 - OCT 2013

COPYWRITER

Lead Re-Branding on Washington's Lottery + Sightlife. Clients also included Microsoft + Capella University. COLE+ WEBER APRIL 2011 - MAY 2012

B E S T I N S H O W A D D Y

G O L D E N A D D Y B R A N D E D C O N T E N T

+ E N T E R T A I N M E N T X 2

S I L V E R A D D Y I N T E G R A T E D

B R A N D E D C O N T E N T C A M P A I G N X 2

S I L V E R A D D Y D I G I T A L

A D V E R T I S I N G

S I L V E R A D D Y S A L E S P R O M O T I O N

M I N B E S T O F W E B A W A R D

S I L V E R M A R K E T I N G A W A R D N O N -

T R A D I T I O N A L

AWARDS

E D U C A T I O N

BACHELOR - CREATIVE WRITING + LITERATURE

LORAS COLLEGE 2003 - 2007



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