Graphic Designer Social Media
Resume:
DEBORAH IFILL HILAND
Graphic Designer
PROFESSIONAL PROFILE
Hello. I am a Creative Designer with over 15 years of experience in marketing and graphic design both print and digital media. Successfully develop and implement interactive marketing efforts driving an effective customer journey with a responsive and mobile friendly approach. Increased LinkedIn followers by 50% and website registrants by 88% in 2017. Develop creative vision and strategy for websites, email campaigns, social media, video content and traditional print. Excellent conceptual, innovative and creative thinking to maintain a strong presence and consistent brand for growing companies.
ONTACTS
***@***********.***
http://ifilldesign.com/
https://www.linkedin.com/in/ifilldesign/
San Diego, CA
SKILLS AND EXPERTISE
Adobe Creative Cloud, WordPress, Mail Chimp, Eloqua, Google Analytics, Social Media, Basecamp, MAC/PC, HTML, Office 365, Brand Building, Creative Direction, Graphic Design, Interactive Marketing, Attention to Detail, Typography, Project Management, Improving Efficiencies, Negotiation, Team Leadership, Clear Communication, Excellent Organization
WORK EXPERIENCE
CREATIVE DESIGNER
I Design 2001 – Present San Diego, CA
Specialize in branding and advertising for print and digital design using a mobile and responsive approach. Knowing that each client and project is unique, provide personalized attention and practice a strategic development process to assure excellence in each piece produced and track results
. • Creative conception to final output, design print and digital marketing materials and manage project timeline and budget to ensure consistency, quality and results in each piece produced with attention to detail
• Client experience: Marcus & Millichap, Ashtanga Yoga Confluence, ColRich, Souhwest Value Partners, Sherwood Country Club, Heritage Golf Group, Sycuan Resort, Maderas Golf Club, Morgan Run Resort & Club, Procopio, Kilroy Realty, Cosmetic Laser Dermatology, Geary Interactive, etc.
LEAD DESIGNER
Brandes Investment Partners 2013 – 2018 San Diego, CA
Served as a part of the Global Marketing Communications Department developing the aesthetics, visual design and layout of various marketing materials including create and implement digital initiates for the firm.
• Develop brand guidelines and lead the graphics and digital marketing teams to maintain a corporate brand across all print and digital materials •
Create, update and maintain the firm’s website, manage and design email marketing campaigns geared toward an effective customer journey using a responsive and mobile friendly approach, introduce and grow social media channels, direct and manage video production and track results
• Create marketing materials including advertising campaigns, brochures, sales literature, presentations, publications and conference materials
• Awarded Pension & Investments Magazine’s Best Social Media Campaign in 2017 and Best Website in 2018
GRAPHIC DESIGNER
Greenhaus 2009 – 2013 San Diego, CA
Served as an onsite freelance graphic designer for a destination advertising company.
• Created roadmaps for the mainstream, urban, suburban, rural, edgy, euphoric, moveup, luxury, established emerging and every conceivable-life-stage places.
• Design marketing collateral, brochures, advertising campaigns, direct mail, signage and more for people, places and thing
• Produce design elements, brand identity, assets, templates, pages and graphics based on design direction and brand guidelines
• Style typography, choose color schemes and layouts, optimizing successful brand recognition • Search for and select stock images and photography from photo shoots libraries
ADDITIONAL RELEVANT EXPERIENCE
PRODUCTION DESIGNER
Di Zinno Thompson 1999 – 2001 San Diego, CA
Specialized in print production creating designs based on brand guidelines set by the advertising agency and prepared artwork for print.
• Created visual mood boards for presentations and sales pitches.
• Design several projects simultaneous while ensuring consistency, efficiency, accuracy and quality in each piece produced under tight deadlines winning “Excellence in Tourism Marketing Awards” for ConVis
• Prepare artwork for final production including print, web and graphics using design direction and brand guidelines
• Coordinate photo shoots and select photography
EDUCATION
BACHELOR OF SCIENCE IN BUSINESS ADMINISTRATION
Marketing
California State University, Long Beach
EXTENSION COURSES
Adobe Creative Suite, HTML and Flash
University of California, San Diego
EXTRAS
PRESIDENT'S/DEAN'S LIST
California State University, Long Beach
AWARDED
Outstanding Marketing Student
California State University, Long Beach
Thank you
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