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Chief Marketing Officer

Location:
Antioch, CA
Posted:
May 19, 2018

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Resume:

Jackie Rednour-Bruckman

**** **** *** *****, *******, CA 94509

Cell: 415-***-****

***************@*****.***

Passionate results driven Executive with natural leadership instincts and an entrepreneurial spirit. Strong business acumen with decades of experience and expertise in the sexual health and wellness category. Created highly successful campaigns and page one search results on google of iconic brands.

CRM Optimization

Excellent Communication

SEM, SEO, SMO

Innovative & Strategic Thinker

Analytics

Revenue Growth

Change Management

Grace Under Pressure

Technical Knowledge

Branding

Executive Vice President, 08/2009 to 11/2017

Good Vibrations 䠉 San Francisco, CA

Executive Vice President- Barnaby Ltd dba Good Vibrations, Babeland, Camouflage. Privately held company managing three iconic brands- vanguards and creators of the feminist, sex positive retail revolution of the sex toy industry. 14 store retail chain footprint in SF, Seattle, Oakland, Berkeley, Palo Alto, Boston, & NYC- including 2 robust ecommerce sites, private label and wholesale. Focus on mainstreaming sexual health and wellness with trusted information and education for all. Inclusive, diverse, socially conscious agents of social change and influence. Recently awarded SF Legacy Business Status for contribution to the communities and culture of SF. Heritage brand since 1977. Worked directly with CEO and led daily operations of executive management team. Directly involved and managed all marketing channels and pitched stories successfully to major outlets. Direct oversight of Brand Manager, Social Media Manager, Business Analyst, Web Producer, Ecommerce Director, Advertising, IT Manager, Education Director, Retail Marketing, and Call Center as well as Retail Managers. Created SOPs, identified and drove KPIs, analyzed core metrics and google analytics for revenue and brand growth.

Director of Operations- Web & Fulfillment, 06/2007 to 08/2009 Babeland 䠉 Oakland, CA

Director of Operations TIB LLC dba Babeland, an iconic Multi Channel Retail/Ecommerce business located in Oakland, Seattle, and NYC with fulfillment, launched ERP software, Management of staff, shopping cart, hosting platform, and credit card processing integration. Worked directly with CEO and managed department heads. Main brand oversight was all online marketing channels including web, email, social, affiliates, and campaign creations and launch. Directly involved with highest revenue season even during downturn economy.

Director of Operations, 06/2004 to 08/2007

Create Space/Amazon 䠉 Santa Cruz, CA

Director of Operations Create Space/Amazon 2004-2007 Amazon owned subsidiary, DVD on demand publishing house, launched CD on demand and proprietary software platforms, ran ops of SUMMARY

SKILLS

EXPERIENCE

duplication services and fulfillment ops before, during, and after Amazon acquisition. Managed staff. Thanked personally by Jeff Bezos for first busy season accomplishment- shipped 5,000 pieces/day. Instituted SOPs, Metrics KPIs, and handbooks. Quality Assurance Director, 01/1999 to 06/2001

Ask.com/AskJeeves 䠉 Oakland, CA

Quality Assurance Director Ask.com 1999-2001 came on board prior to IPO- regression and black box testing of product launches from Beta to Gold. Solid copy editing and natural search skills building search engine.

Co Owner/Worker of Co-operative, 02/1993 to 07/1998 Good Vibrations 䠉 San Francisco, CA

Cooperative Worker-Owner Good Vibrations 1993-1998 co-owner of legendary sex positive feminist sex toy retailer and book publisher, was part of phenomenal growth period with opening second store, launching web site, expanding mail order catalog business, training and managing personnel, branding, marketing.

Co-Owner/Founder, 01/1998 to 09/2017

SIR Productions 䠉 San Francisco, CA

High successful and critically acclaimed indie adult video production company with a 7 title catalog that was wildly successful. Built the brand and saw soaring revenue growth on culturally influencing media

Founder/Frontperson/Songwriter, 02/1993 to 04/2004 The Hail Marys 䠉 San Francisco, CA

Very successful indie rock band based in SF Bay Area, toured country from The Fillmore to CBGBs and garnered critical acclaim with major soundtrack work with Hollywood titles. Ran all media campaigns and press.

Communications

SF State University 䠉 San Francisco, CA, United States Studied Communications, Journalism, and Media

Master of Arts: Poetics

New College of California 䠉 San Francisco, CA, United States Studied with David Meltzer, Poet with the Beats

Submitted writing to be granted entrance into the Masters program Associate of Arts: Media Communications

American River Junior College 䠉 Sacramento, CA

EDUCATION AND TRAINING



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