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Marketing Specialist

Wayne, Pennsylvania, United States
May 17, 2018

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Kelly Davis

*** **** ***, *** ** Wayne, Pennsylvania 19087 610-***-**** EDUCATION

Drexel University Philadelphia, Pennsylvania

MS in Public Communications Graduated September 2016 Minor in Marketing GPA 3.85, magna cum laude graduate Dean's List recognition 2012-2016 1st place in university Week of Writing contest EXPERIENCE

OxiCool, Inc. Malvern, Pennsylvania May 2018-Present Marketing Analyst

Create written content for a 10-page website redesign

Compose 3-4 blog posts per week covering topics in the green technology industry

Develop and implement strategies for increasing social media traffic to company pages Freelance Marketing Specialist Wayne, Pennsylvania October 2017 – April 2018 Various companies including RCA and LifeShield

● Performed marketing duties including professional interviews, competitive analyses and article composition CoVal Systems, Inc. Wayne, Pennsylvania September 2016 - January 2017 Media Specialist

● Produced over 1,000 pages of documentation for project proposals

● Authored ten user guides explaining all potential software applications

● Attended trade shows to promote most recent company developments Comcast NBCU Philadelphia, Pennsylvania September 2014 - March 2015 Internal Employee Communications Co-Op

● Migrated Fortune 50 company data from old intranet infrastructure to new site layout

● Posted 15 articles covering both headquarters-specific and company-wide actions and events weekly

● Updated company-related news content on employee intranet site daily Drexel E-Learning Philadelphia, Pennsylvania September 2013 - March 2014 Marketing Associate

● Executed components of local and national marketing campaigns for Drexel's online degree program

● Corresponded with marketing vendors to arrange advertisement placements in publications and emails

● Updated internal company databases with vendor documents and contact information

● Performed national market research of similar online BS/MS degree programs offered by other school Philadelphia Water Department Philadelphia, Pennsylvania September 2012 - March 2013 Public Affairs Team Member

● Expanded and optimized public outreach attempts for innovative green stormwater management program

● Prepared blog posts, monthly newsletters and calendars for distribution across greater Philadelphia area

● Revised 100-page annual cumulative report of Water Department activities and accomplishments

● Maintained database of past and present Public Affairs team outreach events spanning five years SKILLS

● Programs: Adobe Dreamweaver and InDesign

● Online: SalesForce, Teradata, SiteCore

● Language: Proficient in Spanish

References are available upon request.

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