Manager Sales

Reina Delatore Miller

Tustin CA

PH: 714-***-****

*********@*****.***

www.linkedin.com/in/reina-delatore

Accomplished professional who has improved speed to market, reduced costs, and streamlined the development and production processes. Highly motivated and results driven with extensive management experience including operations, project management and customer relations. Global thinker, with a demonstrated history of efficiency improvements, cost reductions and procedural streamlining. Has a superior analytical, communication and leadership skill with an innate ability to influence direct reports and cross functional partners. Proven leader with the ability to motivate, inspire, empower and build successful teams.

Areas of Expertise:

Exceeding Target COGS and IMU’s

Price/Vendor Agreement Negotiations

Product Market Landscape

Competitive Analysis of Product Offering

Implementing Roadmaps and Calendars

Supply Chain and Inventory Efficiencies

Product Planning Analysis

Demand Forecasting

Leading Cross-Team Collaboration

Leadership and Mentoring

Career Highlights:

Innovation Moto X lab concept think tank – successfully helped collaborate creatively on new product categories to move the brand forward.

Negotiated with all vendor partners to gain a cost reduction of 3% across the board and kept the savings year after year.

Key person who created and rolled out internal product creation process timelines and KPI’s to the company and key vendor partners.

Implemented new PLM program and help launch the process to all team users.

Instrumental in growing the Fox’s clothing line and produced quality product on-time while controlling cost.

Created Standard Operating Procedures and executed the product activation strategies in operating efficiencies throughout the company.

Cut down sku’s for the lifestyle line analyzing the productivity for each product category.

Exceeded Sales Goals 2 years in a row, doubling annual sales, provided line plans along with cohesive and groundbreaking designs.

Director of Development, FOX RACING, INC., Irvine, CA - 06/05 – 03/18

Senior Sportswear Development Manager, 01/13 – 12/14

Sportswear Development Manager, 06/05 – 12/13

Increased gross margin by 6% year over year by product engineering and working with vendor partners to gain better efficiencies on the factory floor.

A top performer that far exceeded the company KPI at 98% for pre-costing, sales samples in full, and ready to ship.

Provided strategic thought leadership to advise and structure initiatives, identify key themes, develop mitigation plans, and made connections of opportunities across functional areas and regions.

Chartered by the CEO to incubate cost saving initiative for the company EBITDA. Strategically analyzed the COGS through the supply chain and identified cost cuts. Decreased operating cost and diversified employee roles.

Created and implemented the product life cycle through better processes and improving speed to market.

Created long term sourcing strategy and quality assurance standards for our factory partners. Added new strategic suppliers, which increased margins by 5% throughout many categories.

Established lab testing and compliance manual for all products and factories. Lead compliance team for CPSIA related issues for all company divisions.

Managed and set up yearly department budgets

Reina Delatore Miller Cont.

Worked with the planning team to forecast fabric and trim commitments.

Managed seasonal fabric sourcing and presentations with options for good, better, best.

Sourced and audited new vendor along with reviewing their contracts.

Developed, implemented and monitored processes to ensure timely completion in accordance with the product development calendar for each season.

Lead the Project Lifestyle Management system, defining how it was implemented throughout the company and developed ways to improve both process and product.

A member of the Compliance Committee to collaborate with all departments to set testing performance and safety standards.

Experienced in all sportswear line categories including Tee’s, Fleece, Swim, Denim, Outerwear, Board-shorts, and Accessories.

Head of Men’s Design, C-MRK INC., Vernon, CA - 03/02 – 05/05

Designer / Merchandise Associate, MICHAEL GERALD LTD, Cerritos, CA - 08/01 – 02/02

CAD Coordinator, HUB DISTRIBUTION, ANCHOR BLUE, Ontario, CA - 03/99 – 08/01

EDUCATION

Bachelor of Fine Arts - American Inter-Continental University, Los Angeles, CA

Quotes from Colleagues:

“The collaboration Reina brings to the process is truly inspirational” - Paul Harrington – CEO/BOD – Fox Head Inc. /Altamont

“Reina’s business acumen, experience, passion, and tireless will to win is why I have so much respect for her” - Andy Vogt – Director of Sales – Fox Head Inc.

“I had the pleasure of working with Reina for 6 years at Fox Racing. Reina was an excellent catalyst between design and development. She was passionate about the product and always tried to get the designers vision executed. Reina’s team was detail oriented, knowledgeable, and organized and ran a well-oiled machine. I had the opportunity to travel with Reina to factories. Vendors loved her! She maintained amazing working relationships with our mills and factories. Reina was a joy to work with. Her passion, knowledge and infectious positive energy are something I will always miss about her.” – Alexsandra Del Real – Design Director – Skechers

“It has been an amazing experience working with Reina and the team over the past five years. Reina has been the best boss anyone could ask for, and I can’t begin to quantify all that I have learned under her mentorship. I have grown by leaps and bounds during my time at Fox, most of which I can thank her for. I’m extremely grateful for all that I have learned and for the opportunities you have been given to me” – Sigrin Torres Aulenta – Development Manager – Boardriders Group

“Having worked with Reina directly, I can say that she is an amazing asset to any team. Reina has the ability to execute a variety of projects on time and with excellent workmanship and she will solve any problem that arises. She is a team player and would be an excellent addition to any team. I highly recommend her.” – Fran Cavalho Pasquito – Design/Developer – BJUBJU Inc.

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