Marketing Specialist
Resume:
Rachel Chumbley Relocating to Southern New Hampshire
916-***-**** **************@*****.***
Marketing Project management Collateral development Web content management
Profile
Experienced marketing professional with 6+ years in marketing and web content management.
17+ years of experience working in the healthcare industry.
Experience in developing print and online marketing deliverables from concept to completion.
Ability to build relationships and collaborate within a team, internally and externally.
Adept at thriving in fast-paced environments and adhering to tight deadlines.
Exceptional organizational, time management, and interpersonal communication skills. Education
Bachelor of Science, Business Administration. William Jessup University, Rocklin, California Associates of Arts, General Studies. Keene State College, Keene, New Hampshire Professional Experience
HEALTH NET, INC., RANCHO CORDOVA, CALIFORNIA 2011 – Present Marketing Specialist
Plan, develop and implement marketing collateral and communications in support of the Western Region’s Commercial Small Business Group (SBG) and Individual & Family Plans (IFP) goals and objectives.
Ensure all materials are consistent in branding, image, and messaging; compliant with corporate design standards and appropriate in content and readability.
Facilitate the review and approval process of marketing materials with internal subject matter experts, compliance, legal, and creative teams.
Manage the activities of external vendors and reviewers on the translation of materials.
Work collaboratively with project teams to ensure that all marketing materials are up-to-date and delivered within timelines and budgets.
Work closely with compliance team to ensure collateral meets all federal and state requirements and file materials with state regulators.
Manage content updates to Health Net’s California and Oregon/Washington Commercial SBG and IFP public websites.
Write, edit, and review collateral and web content regularly. Ensure accuracy of content and maintain consistent brand message in terms of style, quality, and voice.
Provide direction to creative team and web developer to create graphics, banners, menus, and other web elements for the design and layout of web pages.
Design, develop, and update web pages using Interwoven. 2 of 2
Work with external vendors and reviewers on the translation of all new and revised web content.
Manage process/work flow for requesting, creating, editing, publishing, and retiring web content. Communicate work flow to internal groups and help prioritize requests. 2007 – 2011
Account Executive (IFP)
Commercial medical benefits and enrollment expert for Individual & Family Plans (IFP) at in-bound and lead based sales call center.
Explained benefits to prospects and compared Health Net plans against competitor plans.
Assisted clients with completing the application process.
Worked with clients and followed up with providers to help them provide all the necessary documentation for medical underwriting.
Produced required reports and entered data as needed. 2004 – 2007
Broker Services/Status Rep (IFP)
Performed Life/Health licensed duties to assist agents/brokers with a variety of needs.
Worked with agents/brokers to help them understand benefits and commission.
Worked with applicants and HIPAA approved family members to provide status updates and explain medical underwriting decisions.
Developed and maintained relationships with brokers as well as internal departments.
Researched issues to provide reasonable resolution. 2000 – 2004
Medical Underwriting Assistant (IFP)
Wrote, documented and tracked communications to applicants and members. Performed general administrative duties.
Transcribed underwriter comments and decisions into Individual Sales Tracking (IST) program.
Managed rotation of files with new letters going out on a multi-week rotation.
Trained new employees.
Computer Skills
Lotus Notes
Outlook
Adobe Acrobat Professional
MS Office Suite
Alfresco
SQL
Libre
Basic HTML, Interwoven
SnagIt
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