Marketing Professional Experience

MATT ZOTHNER RESUME / ***********@*****.*** / PHONE NUMBER: 919-***-****

PROFESSIONAL EXPERIENCE

WILLIAM R. HOLLAND FELLOW PROGRAM- US/CHINA

**** ******* ******, ******* **** – June 2017

Cross-cultural research project and networking culminating in study abroad at Fudan University and presentation at Shanghai Economic Forum. Developed leadership and public speaking skills. INTEL CORPORATION- OR

Sales & Marketing Intern, May 2016 – August 2016

Developed user experience (UX) analysis of Intel Edison IoT Kit utilizing user interviews, competitor benchmarking, market research and more; presented product analysis and recommendations. Managed event logistics and customer leads at Microsoft World Partner Conference (Toronto 2016). LL2 MEDIA, LLC – NC

Consultant, August 2015 – May 2016

Developed web properties using Wordpress/Wix, Adobe Suite and HTML/CSS for startups in NC, TX and CO. Wrote copy and designed graphics for sites as well. WILLOWGLADE TECHNOLOGIES – CA

Intern, June 2015 – August 2015

Developed ten-week marketing-communications strategy for end users. Managed six social media accounts

(consumer-facing and enterprise) via Hootsuite. Completed digital marketing tasks including video editing, copywriting and graphic design.

PITECH SOLUTIONS, INC. – NC

Intern, May 2014 – August 2014

Designed and deployed dynamic and functioning website via Wordpress and Adobe Creative Suite. Completed market research in big data and healthcare IT to understand scope and scale. EDUCATION

APPALACHIAN STATE UNIVERSITY - BOONE, NC

Ø BSBA Marketing, 3.65 GPA, December 2017 Graduation Ø Study Abroad: Fudan University, June-August 2017

• Walker College of Business Honors Student – Undergrad thesis on autonomous vehicles

• Association of Student Entrepreneurs, Association of IT Professionals, The Appalachian

• Founding Father of Phi Sigma Kappa Fraternity at App State – Judicial Board, Budget committee SKILL SET

• Marketing: Strategy, research & analytics; copywriting, videography, design, product marketing

• Technology/Design: SPSS, Data Robot, Final Cut Pro, Adobe Creative Suite, Wordpress, Office INTERESTS

• Business: Startups, AI, big data, autonomous vehicles, cryptocurrencies

• Creative: Filmmaking, screenwriting, photography, music production

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