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Skilled B2B Advertising Sales & Marketing Account Executive

Location:
Covington, Kentucky, United States
Salary:
$75K+
Posted:
February 16, 2018

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Resume:

GREG RAY

***** ********* **** *********, ******** 41015

859-***-**** ac4h0j@r.postjobfree.com

SKILLED B2B ADVERTISING SALES & MARKETING ACCOUNT EXECUTIVE

Dynamic sales professional w/ 20 years’ experience establishing/maintaining business accounts.

Skilled in cultivating profitable relationships that drive bottom-line growth

Extensive experience exceeding revenue goals in challenging high-quota sales environments.

New Business Development Marketing Strategy Cold Calling Market Expansion

Renewal Percentage Growth TV, Radio, Direct Mail (bill insert), OOH, Digital Advertising Sales

Operations, Territory, and Account Management & Development Client Relations & Retention

Prospecting Inventory Management Customer Service Team Building, Training & Mentorship

PROFESSIONAL EXPERIENCE

NATIONAL CINEMEDIA Jan 2011 – Jan 2018 Regional Account Director - Kentucky

Increased revenue by generating new clients through direct prospecting and cold calling. Developed and managed relationships with clients through day-to-day interactions, while actively growing industry relationships to gain marketplace intelligence. Results and customer driven, directing accounts from proposal through post analysis…managing all operational issues relating to the smooth implementation of a full line of products and services cross platform working independent from a Satellite Home Office.

Combined Kentucky territories for a more efficient and effective operational & sales approach.

Opened West Virginia market with a successful statewide platform doubling region revenue.

SCREENVISION 2006–2011 Cinema Advertising Sales Executive – Greater Cincinnati / Dayton (OH)

Forge profitable business relationships to drive new revenue growth and expand existing accounts. Assure positive relationships with existing clients; provide exceptional customer service to top-level accounts and expand territory throughout Southwestern Ohio and Northern Kentucky working independent in a home office environment. Coordinate with advertising agencies on marketing strategy.

Year over year annual revenue growth of almost 20% (avg.)

Achieved Midwest Region #1 Division ranking in 2010.

DIRECTVIEW 2003-2006 System Manager – Greater Cincinnati / Northern Kentucky

Directed all daily operations of top-earning door-to-door satellite office promoting DirecTV residential and commercial products and services.

Fueled development of retail consumer, new dealer, and commercial accounts.

Assembled, trained and led top-performing door-to-door sales team.

Insight Media Advertising (Comcast) 1991-2003 Senior Account Executive - Northern Kentucky

Oversaw new business development efforts to advertising agencies and direct clients throughout an assigned region. Managed existing accounts; providing high-level service to top-revenue clients.

Achieved Account Executive of the Year and Outstanding Sales Performance Awards for exceptional sales results.

Exceeded revenue goals 11 out of 12 years, with annual billing over $900,000.

EDUCATION

Eastern Kentucky University, Richmond, Kentucky

Military: United States Navy



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