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Senior Writer / Editor

Pasig, National Capital Region, Philippines
November 13, 2017

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Cell phone # 099*-*******


Unit 603-2 Arezzo Place Condo, 1805 Alfonso Sandoval Ave.

Pinagbuhatan, Pasig City


Personal Birthday: April 27, 1973

Information Birth Place: Pasig City Status: Married

Height: 5’9 / 171.5cm Weight: 175 lbs / 80kgs

Nationality: Filipino Gender: Male

Related Work

Experiences Content Writer / Editor

Intevalue Services (January 2017 – Present)

2nd Floor Philam Tower, Paseo De Roxas, Makati City

Works as the Senior Content Writer of the UK Marketing Team responsible for creating compelling game descriptions and engaging web content that attract online traffic

Works as Editor and Contributor of the IVI Online Journals and Publications

Coordinates with British and Chinese managers in scheduling and creating the content road map, targets, and weekly reports.

Creates a wide selection of online game descriptions, meta data, on-page content, taglines, headers, sliders, and relevant information that are designed to entice online gamers, slot players, and sports bookmakers.

Writes quality content for the company’s journals, blogs, tweets, and other social media platforms, including news and feature articles, press releases, ad banners, search engine optimised contents, and related advertorials to boost online traffic.

Senior Writer / Editor

Global WebForce (February 2016 – December 2016)

11th Floor SM Aura Tower Bldg, BGC, Taguig City

Responsible for marketing communication initiatives, developing positioning and branding messaging, and marketing campaigns

Developed and managed a roadmap for strategic digital content initiatives across a variety of digital media channels

Wrote search engine optimized (SEO) contents for company and client’s websites, marketing collaterals, including brochures, press releases, blog articles, infographics, social media posts, etc

Edited web content articles for accuracy, grammar, spelling, consistency and adherence to established style guidelines

Monitored overall performance of company and client’s websites using analytic platforms to identify trends in traffic behavior

Conducted website audits and gave recommendations

Researched top keyword phrases and optimized web contents for increased organic rankings

Trained junior writers on content style guide, CMS, and SEO

Analyzed social data/metrics, insights and best practices to drive continuous improvement

Worked with the web development team to develop a visually appealing, colorful, and attractive web and social content

Web Marketing Specialist

RealPage Inc. (July 2014 – January 2016)

Rockwell Business Center, Ortigas Ave., Pasig City

Wrote quality contents and marketing materials for real estate websites and property listings on craigslist,,, etc

Developed targeted and effective contents to convey company products and services

Edited and proof read teams’ written work using various SEO techniques and AP editorial standards as the POC and QA

Trained newbie writers on RealPage content writing standards

Freelance Writer / Host (May 2013 – Present)

Writes scripts for clients of Photographs and Memories, Colorworld, and Photo Specialists Inc. for audio visual presentations, corporate videos, weddings, events, etc

Contributes news stories and feature articles for various clients in the following publications:

Manila Bulletin, Philippine Daily Inquirer, Philippine Star, Buy and Sell, MOD magazine, etc

Provides professional emcee services for all events and occasions as host, voice-over announcer, and voice artist

Web Support Specialist

Yell Adworks (March 2011 – May 2013)

E-Commerce Blg. Eastwood, Libis, Quezon City

Wrote search engine optimized (SEO) and key word enhanced business website contents, blogs, and advertising collaterals

Developed compelling contents to promote products and services for Yellowbook USA clients

Prepared copy sheets with design notes for artists

Created meta descriptions, HTML codes, and links

Conducted researches for effective SEO and online marketing

Apple Tech Advisor

IBM (April 2009 – February 2011)

Hanston Square Blg., Ortigas Center, Pasig City

Worked as technical advisor for Apple Inc. Asia Pacific customers

Handled phone support for Apple desktop and laptop computers

Provided outstanding customer service

Performed multitasks across systems and applications, analyzed and resolved a variety of complex technical issues

Head, Student Publication and Documentation Office

Pamantasan Lungsod ng Pasig (June 2003 – March 2009)

Alkalde St., Kapasigan, Pasig City

Administered the PLP-SPO and published the official student publications of the Pamantasan Lungsod ng Pasig

Produced photo and video documentations for the university

Trained budding writers in journalistic and creative writing

Assigned writers to cover official university activities

Edited and published the official student papers, magazines, yearbooks, and other academic publications

Wrote content for website, press releases, news, and more

Edited research papers and other written academic outputs

Handled the following academic subjects:

English as a Second Language (ESL)

Test of English as a Foreign Language (TOEFL)

International English Language Testing System (IELTS)

Study and Thinking Skills (EN101)

Speech and Oral Communications (EN 103)

Advance Grammar (EN104)

Creative Writing (EN108)

Basic Research Writing (EN102)

Technical Writing (EN111)

Fundamentals of Journalism (EN106)

Presidential Staff Officer III / Scriptwriter

Radio-TV Malacañang (RTVM) (May 1999 – May 2003)

Mabini Hall, Malacañang Palace, Manila

Wrote scripts, spiels, and segments for the “Working President” the official TV-Radio program of former President Gloria Arroyo

Produced TV public service announcements for PGMA

Conducted ENGs, live news coverage, and interviews

Assisted in presidential media events and social functions

Prepared press releases and broadcast advisories for various media outlets and TV networks

PR and Communication Officer

Alas Group & Horwath (October 1997 – April 1999)

Jaka Bldg., Ayala Avenue, Makati City

Prepared press releases and articles for publication in various newspapers and magazines for media mileage of the company

Created various print advertising collaterals, e.g: newsletters, brochures, flyers, pamphlets, cards, posters, company profiles, annual reports, etc.

Educational Primary: Pasig Catholic College 1980 – 1986

Background Secondary: Pasig Catholic College 1986 – 1990

Tertiary: UST Central Seminary 1990 – 1997

PUP Open University 1999 – 2001

Degree Bachelor in Broadcast Communication

Polytechnic University of the Philippines, Open University

Post Graduate Master in Development Communication (units)

University of the Philippines, Diliman, Quezon City

Eligibility Career Service Professional Exam, 2001 (Civil Service Commission)

Recent Trainings “Hosting 101 With Paolo Bediones”

June 25 – July 2, 2016

MediAmaze, Punta Resto Bar, Shaw Blvd, Mandaluyong City

“2015 Annual Lampara Children’s Story Writing Workshop”

September 19, 2015, 36TH Manila International Book Fair

SMX Convention Center, Mall of Asia, Pasay City

“VOICEWORX Voice Acting and Dubbing Workshop”

January 10 – March 14, 2015, CreatiVoices

Philippine Center For Voice Acting, Palanan, Makati City

“Digital Writing Workshop”

September – December 2014

RealPage, Rockwell Business Center, Ortigas, Pasig City

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