Manager Marketing

Mriganayani Basaboini

Phone: 510-***-****

Email: *********@*****.***

Education

MBA (GPA: 3.67/4)

Webster University, Florida USA.

Graduating in 2017

M.Sc in Management & Marketing

Lancaster University, UK.

Graduated – May 2015

BBA

Lancaster University, UK.

Graduated – May 2015

International Baccalaureate Diploma Program (IBDP)

Johnson Grammar School ICSE (Hyderabad, India)

Objective

The current career goal is to achieve a position in the environment of growth and development of the firm I indulge in and earn a certain position in the world of management which helps me with self-development besides achieving personal as well as organisational goals.

Skills

Business

Strategic Management

Marketing Communication

Strategic Marketing

Business Analytics

Software

Microsoft Office (Word, Excel, PowerPoint, Outlook) Tableau,

Photoshop.

Language Proficiency: English, Hindi, Telugu

Interests

Painting

Volunteering

Project planning

Hiking

Work Experience

Public Relation Manager Aug 2015 – May 2016

Johnson Grammar School

•Conceptualised and brought a new aspect that promotes a two-way communication street designed to showcase the best of a school to gain community support during the term wise Parent- Teacher Meet that resulted in an increased reputation of the school.

•This improvement increased the parent’s involvement in school activities.

•Researched on portfolio analysis to help stating the learning goal.

•Achieved to move the curriculum to a more application based scenario rather than a text book action with the guidance of experienced professionals like the Administrator and the school curriculum manager.

Marketing Consultant Aug 2014 – May 2015

Freelancer

•Designed marketing & advertising campaigns for Snap Dash (Logistics Start-up). Worked with diverse markets to understand various fields and their marketing strategies.

• Promoted NGO’s to grow their online and social media visibility. Created marketing campaigns for Burst Hunger Foundation (NGO) and various Institutional events .

Implementation management trainee June -Aug 2013 & 2014

Teachforce Education, Idiscoveri Education Pvt.Ltd

• Worked as an intern and helped in curriculum development of schools like Johnson Grammar School (LB Nagar, Hyderabad), Sentia (Hyderabad) and Bhavans (Hyderabad).

•Supported superior in training roles spanning curriculum design, and teacher training focused on K-8 learning.

Dissertations & Projects

•Topic: ‘Self Esteem Advertising - its consequences and ethical implications.”

Internal Guide: Leena Kaushal (Asst. Professor, GD Goenka World Institute, Lancaster University)

Community service & Extra-Curricular Activities

•Active Member of Rotaract Club of GDGWI (District 3010), that undertakes projects for personal and community development.

•Initiator and Core Committee Member of GDGWI’s Charity Fest that raised and donated 1 lakh rupees each year for community development. (Total of 3 Lakh Donated to Charity)

•Main organiser of GDGWI’s Blood Donation Camp that collected and donated around 350 units of blood to Red Cross Society and Rotary Blood Bank.

•Main organiser of GDGWI’s Book and Clothes Donation Drive that collected and Donated 1000’s of Books and Clothes to people living in slums.

•Core Committee Member of GDGWI’s CSR Society that initiated, managed and executed CSR activities both in and out of college. We adopted a village school (Khaikha Village School, Delhi), volunteered in an old age home (Gharaunda, Delhi), served in an HIV aids affected children home (Naaz,Delhi), actively volunteered in a school for specially abled (Amar Jyoti, Delhi) and current volunteer in an orphanage, Shraddha, Hyderabad.

•Certification from Panache, The Finishing School, Hyderabad.

•Attended Xseed School of tomorrow Conference, Malaysia.

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