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Management Social Media

Location:
Bryn Mawr, PA
Posted:
October 26, 2017

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Resume:

Bret R. Wilhite

****.*******@*****.*** • 610-***-**** • linkedin.com/in/bretwilhite/

DIGITAL COMMUNICATIONS STRATEGIST

Corporate Communications • Corporate Marketing • Web Content Editor • Writer/Analyst A performance driven Digital Specialist with extensive experience developing and executing Communications, Marketing and Social Media strategies in forging strategic partnerships, driving revenues and growing profits. Recognized as a valuable resource in creating successful web-based strategies by leveraging the use of inno- vative technologies and resources. Key proficiencies and technical skills include: Professional

JPMorgan Chase & Co., Wilmington, DE Feb 2016 – Sept 2017 Digital Content Strategist and Producer, Corporate Marketing JPMorgan Chase & Co. (NYSE: JPM) is one of the oldest, largest, and leading financial institutions in the Unit- ed States with over 240,000 employees operating in more than 60 countries worldwide.

• Accountable for scheduling, execution, management, and quality control of content requests across mul- tiple platforms while meeting the expectations of stakeholders and all content contributors.

• Served as point of contact on content production requests and site management for stakeholders on a global level for client-facing platforms jpmorganchase.com, jpmorgan.com, media.chase.com and microsites.

• Managed the corporate digital team’s content production process from request to launch with tracking tools, such as ALM, JIRA and WorkFront.

• Appointed subject matter expert on content management systems (FatWire, Drupal, Toolbox, and SharePoint).

• Collaborated with stakeholders about recommendations, risks, challenges, and solutions.

• Contributed to ongoing improvement of internal processes to allow for smooth execution of content pro- duction and improved efficiency across the corporate digital and production support team members. AECOM, Philadelphia, PA 2012 – 2016

Web Content Editor, Corporate Communications

AECOM (NYSE: ACM), a $20-billion global provider of professional services with nearly 100,000 employees including architects, engineers, designers, planners, scientists and management professionals serving clients in over 150 countries.

• Served as resource to site management discipline external and internal on such topics as core architectural building blocks, content curation, web-editing features, best practices, and emerging trends.

• Established editorial and topical resource leader in firm’s drive for quality and consistency within a uni- fied content strategy focusing on:

o Developing a shared digital editorial calendar.

o Evolving the overall digital content strategy to support stakeholders' business goals. o Discussing digital product roadmaps (Asana, Basecamp).

• Delivered updates and maintenance to all strategic web guidance materials, such as content manage- ment system (OpenText, Vignette 7, SharePoint) training, governance, and style guides.

• Facilitated in strategic planning to a wide range of global-wide stakeholders and IT officers.

• Researched, implemented, monitored and conducted testing/compliance management, editing, and quality assurance of entire online presence to ensure consistency in application and production.

• Ensured that site content is user-focused and consistent in style, format, and quality.

• Experience with implementing new content initiatives and participating in site redesigns.

• Strategic Planning

• Digital Marketing

• Project Management

• Web Editing

• Social Media

• Content Management

• Digital Production

• SQL

• HTML, HTML5 and XML

Pennsylvania Academy of Family Physicians (PAFP), Harrisburg, PA 2010 – 2012 Digital Communications Specialist

The Pennsylvania Academy of Family Physicians (PAFP) is the professional member-driven association for more than 5,000 Pennsylvania family physicians and family medicine residents and students. It is unified with the American Academy of Family Physicians (AAFP).

• Conducted all planning, designing, development, and updating of content to the foundation’s site.

• Established the foundation’s digital presence on all web and social media platforms while shaping and catalyzing online conversation on issues of importance to family physicians and medicine.

• Wrote and proofread original web content (WordPress) as well as Continuing Medical Education (CME) manuals, newsletters, and other direct mail deliverables. Perrin Quarrels Associates/CSRA, Inc., Charlottesville, VA 2008 – 2010 Requirements Writer/Analyst

CSRA, Inc. (NYSE:CSRA) provides information technology services to U.S. government clients in national se- curity, civil government, and health care and public health. Its largest market, national security, includes the Department of Defense, Homeland Security, U.S. Army, U.S. Air Force, and intelligence agencies.

• Provided daily technical support information to users on the U.S. Environmental Protection Agency Emission Collecting and Monitoring Plan System (ECMPS) news blog.

• Utilized basic knowledge in page development (SQL), development tools, page design, content management systems (Dreamweaver), and scripting tools HTML, HTML5, XML to gather requirement material information and develop knowledge-based content for user-friendly support websites. BCS, Incorporated, Laurel, MD/Washington, D.C. 2007 – 2008 Technical Writer, Communications and Outreach

BCS, Incorporated is a management consulting firm specializing in energy and environment, national security, international development, and health.

• Gathered information and developed web content in addition to online media, designing user- friendly publications, and disseminating news and information to trade journals and other media outlets.

• Led the collecting, generating, and circulating of weekly newsletter on behalf of the Department of Ener- gy Industrial Technologies Program (ITP).

Education

Virginia Military Institute, Lexington, VA May 2007 B.A., English

Founded in 1839, the Virginia Military Institute is the nation's oldest state supported military college. Minor: Environmental Leadership and Management • Dean’s Academic List • Undergraduate Research Initiative (SURI) • National Conferences on Undergraduate Research (NCUR) Symposium • Cadet Eng- lish Society • Marine-option Naval ROTC • Ice Hockey • Football • Boxing



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