Kevin Herrod

**** ******* ***

Houston, TX *****

ac2s46@r.postjobfree.com

281-***-****

Professional Qualifications

Through 25+ years of experience, I have developed a comprehensive understanding of the creative service industry.

Technical Illustration – Began career as an AutoCAD draftsman honing skills in technical illustration creating a foundation of abilities that have allowed diversification into numerous aspects of creative services.

Graphic Design – Designed and developed standalone print collateral to full marketing campaigns. Developed branding guidelines for small startups as well as maintained brand integrity for well established companies.

Technical Writing – Developed and maintained technical documentation for oilfield equipment. Worked with subject matter experts to collect information required to produce technical work instruction, data sheets, inspection forms, etc.

Project Management & Client Liaison – Worked as the external client focal point for graphic design and technical illustration organizations in addition to managing clients for freelance design business. Planned, coordinated and executed all phases of complex projects while ensuring reliability, quality and timely delivery.

Management & Art Direction – Managed and directed creative and documentation teams consisting of graphic designers, technical illustrators, technical writers, 3D animators and web developers. Motivated and mentored employees to achieve peak productivity and performance. Evaluated performance and made decisions for personnel actions.

Other areas of experience include 3D animation, web design and development, interactive multimedia, presentations and presentation graphics. Accomplished in many industry’s leading software and practices.

Employment History

Ricochet Creative – Houston, Texas

March 2014 –

Present

President / Creative Director

Startup creative firm servicing mostly the oil and gas industry specializing in graphic design, animation and technical training development

Developed client list that generated $500k in sales during the first two years of operation

Oversee all projects from acquisition to final delivery

Manage network of in-house contractors and outside resources as well as provide hands on production to meet client’s needs and deliver superior products

Perform all support functions required to run a small business

Weatherford – Houston, Texas

February 2013 –

February 2014

Manager of Technical Documentation – Well Completion Technologies (WCT)

Oversaw day-to-day operations of the WCT technical documentation department servicing nine product lines with a staff of five technical writers and illustrators

Served as Chairman of the WCT Technical Work Instruction Committee which set documentation standards in accordance with API Q2 specifications

Collaborated with product line managers, region managers and engineering to develop strategies and establish goals to fulfill technical documentation requirements of the global business unit (GBU)

Identified and leveraged best practices, internal and external, to drive continuous improvements throughout the organization

January 2009 –

January 2013

Senior Technical Designer – Well Construction Products (WCP)

Designed and developed marketing brochures for five product lines within the WCP business unit adhering to the integrity of the corporate brand

Worked across all disciplines of the product line to effectively collect and filter information used in technical documentation, brochures and client presentations

Created 2D illustrations and animations to demonstrate operation of downhole equipment

Directed outside vendors to increase the quality of 3D animations and technical illustrations

Freelance Creative Services – Houston, Texas

May 2000 –

January 2009

Services Provided:

Graphic design

Interactive media

Technical illustration

Presentation graphics

Web design

Flash animation

Clients Included:

Halliburton

Lyondell Equistar

Schlumberger

Weatherford

Dynegy Inc.

El Paso Energy

Mogas Industries

TRP Corporation

Animatrix Computer Arts

Jump 2 Group

Spotlight Creative

TES Multimedia

Technical Response Planning Corporation – Houston, Texas

March 2002 –

October 2004

Manager of Creative Services

Managed and mentored a team of up to seven creative service professionals

Increased productivity by approximately 75% through the creation of repeatable methods and templates as well as cross training key team members to alleviate downtime

Developed brand campaign including a new logo and a full line of marketing materials consisting of company website, brochures and a tradeshow booth

Parker Media Group – Houston, TexasSeptember 1997 –

May 2000

Manager of Animation & Illustration Services

Coordinated projects with external clients and directed a team of ten animators and illustrators to produce high quality deliverables to meet time sensitive schedules

Collaborated with internal team to develop the corporate branding guidelines, website, advertising campaigns, and various demo materials

Analyzed processes and standards and implemented improvements to continually increase productivity and quality of animation and illustration deliverables

Compaq Computer Corporation – Houston, Texas

February 1992 –

September 1997

Senior Artist / Technical Illustrator

Created 3D animations and illustrations for technical documentation and computer based training

Increased productivity of department and cohesion of illustrations by establishing new standards and techniques using Alias Power Animator and Adobe Photoshop

Developed and delivered a training course to teach internal artists these new methods

Oxford & Associates – Houston, Texas

April 1991 –

February 1992

Contract AutoCAD Draftsman

Delta-X Corporation

Texas Instruments

Stewart & Stevenson, Inc. – Houston, Texas

June 1990 –

April 1991

AutoCAD Draftsman

Electrical, Mechanical, P&ID, Isometric

Education

Lee College – Baytown, Texas

August 1991

Associates of Applied Science in Design Drafting Technology

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