Sara E. Savage

Penn Valley, CA

www.sarascopy.com

ac275q@r.postjobfree.com

610-***-****

You have a story to tell. Let me help you reach the right audience for your story. I am a successful writer/editor with extensive experience in the development and execution of multimedia marketing/advertising campaigns for a wide variety of audiences. I see campaigns through from start to finish, with an emphasis on research, brand identity, creativity, audience engagement and ROI. I have earned the trust and respect of managers, peers and clients. Dedicated and determined work ethic with the tendency to make work a passion, I can flexibly adapt to changing marketplace dynamics. “Needed it last week?” I’ll take on any deadline.

Professional Experience

FREELANCE WRITER Sept. 2016-Present

Full-service copy and editing, as well as marketing strategy.

UNIVERSAL HEALTH SERVICES, INC., Wayne, PA Oct. 2013-Sept. 2016

Fortune 500 hospital management company headquartered in King of Prussia, PA.

Senior Copywriter: Responsible for writing all marketing collateral for several hospitals, as well as many corporate projects. Materials include Web, social media, print, radio, television, theater and outdoor advertising, publications, internal documents, emails and presentations. Work closely with marketing directors, designers, physicians, management and executives. Duties include research; writing/editing; physician and patient interviews; and campaign conception, planning and implementation all with tight deadlines and high volume.

FREELANCE WRITER/EDITOR, Philadelphia Suburbs Aug. 2011- Oct. 2013

Freelance Writer/Editor: Managed projects from concept to deliverable for several regular clients. Projects included B2B, B2C, catalogs, Web content, SEO, advertising/marketing, blogging, feature articles, etc. Industries included healthcare, education, retail, travel, real estate, publishing, art, hospitality, etc.

HEALTH ADVOCATE, INC., Plymouth Meeting, PA 2008- Aug. 2011

Leading independent health advocacy and assistance company. Suite of products includes advocacy, wellness, pricing decision support and HR and benefits solutions.

Marketing Communications Specialist: Wrote, edited and proofread marketing materials, including Web content for all divisions. Created branding and marketing materials, including brochures, flyers, white papers, mailings and websites. Performed extensive research for the development, design and marketing of new products. Collaborated closely with senior management, designers and vendors. One of the principal researchers, writers and editors of the award-winning book, The Healthcare Survival Guide.

EDUCATION DYNAMICS, Chester, PA 2007 – 2008

Provides tools to marketing and student affairs specialists to meet recruitment, enrollment and retention goals. Previously owned several websites geared toward providing students with education and information to choose the higher education programs that fit their needs.

Web Content Writer: Researched and wrote informative SEO- and SEM-rich articles for three education-based websites. Conducted interviews with academic faculty and students to develop articles. Played a significant role in redesign of sites, including planning and executing Web-content strategies and best practices. Proofread and edited copy, performed extensive market research, and created and maintained online blogs.

LRP PUBLICATIONS, Horsham, PA 2006

Publishes both Human Resource Executive® magazine and Risk and Insurance® magazine and many newsletters: HR, workers’ compensation, law, and higher education and administration.

Editorial Assistant: Supported editors, writers and artists at Human Resource Executive® magazine. Responsible for features and three articles each issue. Performed heavy editing and proofing duties; contributed story ideas and articles weekly for publication’s online presence.

LIPPINCOTT, WILLIAMS & WILKINS, Ambler, PA 2005

A leading international publisher of professional health information for physicians, nurses specialized clinicians and students.

Temporary Copywriter: Wrote, proofed and edited direct mail medical copy for packages, such as discipline mailers, book/product descriptions, inserts and card decks.

FREELANCE WRITER, Philadelphia Area, PA 2003 – 2005

Performed writing and administrative/assistant duties for a variety of companies. Work included writing, editing and proofing copy for printed materials and websites.

THE CHESHIRE HERALD, Cheshire, CT 2002 – 2003

Reporter / Editor: Sports reporter, feature reporter and editor; served as staff photographer for six months at one of the few traditional, well-loved weekly newspapers left in Connecticut.

Education

BFA: Writing, Literature and Publishing Emerson College, Boston, MA, 2000

(Spent last semester beginning an internship at the Burlington Free Press in Burlington, VT)

Computer Skills

Microsoft Office Suite; Adobe: Photoshop, Acrobat, Reader; InCopy/InDesign; SharePoint; etc.

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