Event Manager Marketing, Project Manager

Profile Detail-Oriented, Self-Starter with **+ years’ industry experience in Event Planning /

Management, Marketing, and Project Management. Strong passion and commitment to the industry. Demonstrated excellence in corporate event planning, meeting and tradeshow management and with experience managing budgets, timelines and outcomes. Expertise in spearheading and managing event marketing programs for B2B products. Work well with all levels of the organization and across functions

(sales, marketing, administrative, executive) to manage tasks seamlessly and produce desired results and profitability.

Open to Travel (International and Domestic / On-site Meeting Coordination) Experience Event Manager, Inventures, Inc., A Smith Bucklin Company – San Ramon, CA August 2015 – July 2017

Lead and manage the planning, execution, onsite coordination and marketing of content-based meetings, tradeshows and other events on behalf of the company’s technology-focused clients in the U.S., Europe and Asia (up to $350K Budget/per event).

• Developed and executed client’s branding, marketing strategy and content of meetings and major tradeshows (i.e. CES, Mobile World Congress, IoT World) resulting in membership increased by 20% and attendance increased by 50% in 20 months.

• Overseen 10-12 projects per year with average timeframe of 2 months. Signed 6-15 sponsors per event, including marquee IoT companies such as Comcast, Cisco, and British Telecom.

• Executed contracts for venues and services for small and large scale events with 25 to 600 attendees with savings of up to 20%.

Conference Project Manager, Institutional Real Estate, Inc. – San Ramon, CA September 2007 – July 2015

Oversee planning, logistics, marketing, sponsorships and on-site coordination of company’s industry-related conferences and meetings in the United States, Europe and Asia (up to $500K Budget/per event).

• Increased open-rate by 13%, increased click-through rate by 15%, increased number of registered attendees by 48%, % attendees showing up at event: 95%, cancellation rate 5%.

• Overseen 10-12 projects per year with average timeframe of 6-9 months. Sign 15-30 sponsors per event, including marquee banks such as JP Morgan, Morgan Stanley and UBS.

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Alessandra

Mongardi

8249 Mulberry Place

Dublin, CA 94568

M: +1-925-***-****

E: *****@*********.***

https://www.linkedin.com/in/am2108/

• Realized savings of up to 25% by executing multiple contracts with venues and suppliers for small and large scale events, with 25 to 4000 attendees. Account Executive/Account Manager, New Century Mortgage, Corp. – San Ramon, CA

January 2005 – April 2007

Acquire, retain and grow loan broker’s business, drive utilization of key products and services by clients, oversee the servicing of all loans.

• Developed new territories and increased monthly volume by 10% through the establishment of new relationships.

• Reduced loan approval process time by 20% through the implementation of a more accurate and efficient review of application file prior to submission. Specialized Skills Event Management, Registration Management, Event Logistics, Venue Search & Selection, Hotel & Travel Arrangements, Room Blocks, Vendor Management, Contract Negotiations, On-Site Management, Event Design, Event Content, Event Marketing, Event Strategy, Event Technology, Event Sponsorships, Event Evaluation

& Reports, Event Surveys, Strategic Planning, Project Management, Budget Management, Account Management, Integrated Marketing, Marketing Communications, Email Marketing, Marketing Analytics, Marketing Collateral, Branding, Website Management, Website Content, Social Media, Customer/Client Management, Public Relations, Client Presentations, Cross-Functional Teams, Business Meetings, International Events, Tradeshows, Conferences & Meetings, Corporate Events, Seminars & Workshops, Cost Analysis & Control, Team Supervision, Customer Relationship Management, Lead Generation, Demand Generation, P&L, Sales, Communication Skills, Organizational Skills, Cultural Diversity, Creativity.

Technical Skills Microsoft Office Suite (Word, Excel, Power Point, Outlook), Adobe Acrobat, Mac Applications. InDesign and Photoshop (basic).

Salesforce, Marketo.

RegOnline, Lanyon, Cvent, EventBrite, MailChimp, Survey Monkey. Internet and Online Database Research.

Advanced Social Media Certification from the University of San Francisco, August 2014.

Education University of Nevada, Reno – B.S. Business Administration-Major (International Business)-Minor (Marketing), Graduated with High Distinction (G.P.A. 3.90/4.00). Languages English/Italian (fluent); French/Spanish (basic). Page 2 of 3

Hobbies & Interests Cooking and Wine (developing new recipes, attending wine and food tastings). Opera, Classical Music, Art and Museums, Films. Sports: Soccer, Volleyball. Page 3 of 3

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