Sr Product Manager, Business Analyst

www.linkedin.com/in/johnfmcgeehan

John McGeehan 347-***-**** ****.********@*****.***

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John McGeehan

****.********@*****.*** +1-347-***-**** 7 Old Fulton St, Apt.2, Brooklyn, NY 11201 Abstract

Dynamic, results-driven product and digital production leader – excels in defining the right solutions and growing high-performing teams that deliver. Core Focus

Product Management, Business Analysis, Agile Methodologies, Requirements and Specifications, Advanced Web and Mobile Product Development, Internet Advertising, Software Development, Social Media, SEO, End-to-end Quality Processes, Technical Project Consulting and Management, Technical Personnel Development Professional Experience

Product Consultant 2010 - present

Product Management, Business Analysis, Agile Development, Technical Project Management, Digital Marketing Strategy

Select Clients

Madison Square Garden April 2016 – August 2017

Product Owner for multiple internal web applications supporting 10,000 users. Product Manager and Business Analyst for complex web application tying together the food inventory and point of sale systems, channel for 10mm revenue.

Morris Heights Health Center Foundation May 2015 – April 2016 Product management for EduTap, a new platform to assist disadvantaged youth in College applications. Tool features video chat with college advisors, shared document editing, college deadline alerts, chat and college life wiki. UI, UX, user testing, system design, requirements, project management. 9.8 Group August 2015 – November 2015

Product management for holding company, primarily Technical Assessment and Feasibility studies of strategic partnerships to develop and create new companies for innovative digital health and ad tech products; development team process vetting; project management; new vendor recruitment. Life Reimagined (AARP) May 2015 – July 2015

Product management in distributed, agile environment for a new online digital health platform: Requirements management, backlog grooming, beta test strategy and execution, usability testing, quality testing. Blueliner Marketing LLC November 2012 – April 2013 YouThisMe – Product Management for new, secure mobile messaging app with a unique idea: encrypted messages signaled by innocuous social media posts. www.linkedin.com/in/johnfmcgeehan

John McGeehan 347-***-**** ****.********@*****.*** 2

Market sizing, competitive analysis, launch plan and marketing strategy. Prime Access* Digital Director August 2014 – April 2015 Lead digital strategist and planner on all client accounts; provide UX and usability insights; ensure pixel-perfect digital execution on all projects. Blueliner Marketing COO August 2013 - April 2015

Strategic Consulting, Business Development, Systems Planning and Administration, Product Management, Portfolio Management, Team Development & Coaching, Software Development, Technical Project Management

• Led pitch and won new business worth 600k annual recurring

• Staffed and directed 2 new teams in Bangladesh and India 360i Technical Director April 2011 – October 2012

Delivered significant high-visibility infrastructure and web products for Kraft Foods.

• Partnered with Kraft IS in developing new global hosting platform (Sitecore). Developed first site on new platform, www.cookingwithphilly.ca

• Led design and build of award-winning web and mobile site www.kraftcheese.com (MOSS), m.kraftcheese.com (HTML5/CSS3)

• Gathered, distilled and delivered complete functional requirements and specifications documentation for www.kraftrecipes.com refresh aVventa Senior Business Solutions Analyst Nov. 2009 – Nov. 2010 Defined and led execution for solutions utilizing local and ‘near-shore’ personnel.

• Document management platform: Recruited and led distributed team on full-cycle product design and build of critical infrastructure application for global CPG client Sales division

• User interface development for Epsilon marketing products Silvercarrot, Inc. VP Product Development March 2008 – July 2009 Led full-cycle product management, market testing and live production optimization for new rich media advertising platform. Advanced platform base features by adding unique customer solutions. Leveraged partnerships to extend platform and markets.

• Platform results outperformed traditional media by 200-300%.

• Rapid development and flexible marketing placement. OgilvyInteractive, New York Senior Partner, Director of Engineering 1999-2008 Seasoned leader of all aspects of interactive production from sizing/scoping, design, development to testing and delivery. Proven ability to work seamlessly with Fortune 100 clients, with exacting technical specifications and environment requirements. Accomplishments

• Nurtured advanced developments in video, multimedia, client-side technologies and quality assurance.

• Mentored multimedia developers, front-end developers, tech managers and quality assurance engineers. (up to 35 full-time and freelance).

• Explored cutting edge technology and process advances, then adapted and applied to client work.

www.linkedin.com/in/johnfmcgeehan

John McGeehan 347-***-**** ****.********@*****.*** 3

Select Client Work

I. Delivered award-winning, ground-breaking integrated Flash and video work pushing user-interface technologies to its (then) limits o IBM Help Desk

http://preview.ogilvy.com/cases/ibm_helpdesk/index.html o Wyeth KnowMenopause http://www.knowmenopause.com/ II. Delivered provocative site with a user-generated content/social application focus for Dove Campaign for Real Beauty

o .Net CMS platform for content management, localization o Leveraged LiveWorld social network system for user discussions, in-language moderation

o Launched12 completely translated and culture-localized sites in 3 months start-to-finish

Education

BFA, Filmmaking, San Francisco Art Institute, 1990 Drexel University, Philadelphia, PA

Pro-bono, volunteer

Faith House Manhattan (http://www.faithhousemanhattan.org) Interfaith experiential community, promoting peace and understanding Secretary, Board of Directors

The Doula Program to Accompany and Comfort (http://www.doulaprogram.org) Volunteer organization for companionship with critically ill and dying people End of Life Doula Volunteer

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