Manager Executive Assistant

**** *** **** **., *** Vegas, NV ***** 702-***-**** **********@*****.***

**** *** **** **., *** Vegas, NV 89141 702-***-**** **********@*****.***

Julie A. Dufour

Professional Summary

A marketing leader with broad experience in marketing strategy, planning, research, communications, operations and execution. Innovative self starter with a strong record of driving results. Extensive focus on enhancing the customer journey through activities, experiences and process simplification. Innovation, creativity and next-step-thinking are core elements of my personal makeup.

Areas of Expertise

Event Planning and Logistics

Sponsorship Creation and Fulfillment

Strategic and Innovative Thinking

Microsoft Office Suite

Budget and Project Management

Teaming

Experience

2015 - Present

IBM Corporation

Las Vegas, NV

Events Sponsorship Transformations Manager

Lead vision, strategy and execution for multiple complex flagship events both within elements of sponsorship packages and logistics with attendees over 20,000 and upwards of 200 sponsors.

Responsible for all costing and development of sponsorship packages for multiple conferences simultaneously.

Communication with both internal and external sponsors to ensure completion of multiple complex sponsorship packages meet and exceed satisfactory completion.

Manage and host multiple standing meetings with extended teams to ensure all elements of sponsorships are effectively planned and produced. This involves extensive attention to detail and forward thinking to ensure all aspects are covered, communicated and effectively implemented.

Attend weekly strategy and design meetings with core EXPO team on design, flow and implementation of the show floor. Extensive attention to detail and consistency is vital across multiple elements both in the EXPO and around the main conference to ensure a cohesive feel is felt between the two major components.

Designed, managed and developed a sponsorship dashboard to assist in collecting of artwork as well as provide a means to communicate information to sponsors to ensure their experience is streamlined and informed.

Coordination and management of multiple conference database tools including enhancements, visionary involvement and incorporation of new tools within the company. Significant involvement in enhancing our mobile app functionality and sponsorship presence.

Responsible for extensive Competitive analysis of other events, and analyzing previous attendee data to compile a strategic approach of targeting our attendees and sponsors at our upcoming brand-new singular conference in 2018.

Successfully envisioned new opportunities that not only bring value to our sponsors, but enhance the attendee experience and keep our events forefront in the innovative cutting-edge technological world. A few of these new opportunities are:

oLocker Sponsorship – Championed this effort from start to finish, found a company that was willing to jump into this new opportunity and designed, created and implemented a self scanning QR code system using the attendee badge and eliminating a labor-intensive key access system elevating ROI for the sponsors.

oSpecialty Coffee Bar – Designed and managed this new opportunity which is now one of the most sought-after sponsorship locations for our large flagship conferences. We maximized the beverage capacity in this sponsorship and brought a continuous flow of traffic to this sponsored element.

oSnack Center – Designed a snack center in our EXPO which worked on a token system. Participating sponsors were given tokens and attendees flooded to their booths to acquire these tokens for the snacks. This drove new leads to the sponsors and created buzz in the space overall.

2011 – 2015 IBM Corporation Las Vegas, NV

Operations Manager

Responsible for creating the business case for three major conferences.

Managed the operations and budget of a multi-million dollar event with over 20,000 attendees and over $2B VLR.

Successfully managed multiple status meetings with management and vendors to ensure budget was on target.

Secured a vendor and developed two new innovative gifting processes incorporating vending machines with digital technology and an action station for printing t-shirts on demand. These two elements were so successful, that they have been carried forward as best practices into other corporate events.

2005 – 2011

TRIRIGA (acquired by IBM in 2011)

Las Vegas, NV

Executive Assistant to the CEO

Complete organization and management of the CEO office. Attention to time sensitive and knowledge sensitive details were a daily occurrence.

Incorporated into a select executive team under NDA, involved in the confidential acquisition and transition details.

Meeting planning (including full management of the President’s Club for 5 years), Contract negotiations, offsite meetings, coordination of multi-leg intensive private jet trips, Annual User Conference ownership and planning.

Served as key member of the company move (space design, build-out, coordination with contractors, employee events tied to the move).

2002 – 2005

TRIRIGA

Las Vegas, NV

Professional Services Financial Analyst

Supported both Sales and PS Departments including the VP of Professional Services (teams combined totaled around 80 employees).

Updated multiple weekly reports (Excel).

Monitored and pulled reports for time submittal from billable employees (Epicor).

Main travel coordinator (project manager for corporate travel website, created policies and ensured the adherence of such policies and trained employees on the system).

1999 – 2001

Jackson Area Association of REALTORS

Jackson, MI

Executive Assistant

Designed and maintained the Association website (www.jacksonmihomes.com).

Created manuals and taught classes on Microsoft Windows, Word and Excel (three levels each).

Created and implemented a calculated checking ledger utilized in the annual audit process (Excel). Responsible for preparation of the annual audit and all aspects of the annual dues billing process.

Coordinated and promoted monthly luncheon events (flyer creation, event coordination and preparation).

Marketed and coordinated the annual Trade Show and Golf Outing.

Education

Baker College

Flint, MI

Bachelors of Administration in Marketing

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