Career Summary
I am an experienced UX/UI design professional with a unique combination of expertise in user-centered design, usability methodologies, and creative solutions for complex interfaces. I have a proven track record of leading and managing the design of innovative and elegant user interfaces for the banking, public utilities, life sciences and technology industries. I can drive the creative brainstorming process, build consensus among internal stakeholders, create usability requirements based on solid usability principles, deliver low and high fidelity prototypes and champion usability best practices through excellent communication skills.
Qualifications
15+ years of experience in UX processes including Stakeholder Interviews, Heuristic Reviews, Use Cases, Personas, and Usability Testing
10+ years of experience in designing User Interfaces for desktop and mobile platforms, handheld devices and scientific instrumentation employing the latest UI design principles and tools 10+ years of expertise in designing icons, splash screens, application components and other marketing graphics for mobile and desktop applications
7+ years of experience with collaborative development among marketing and engineering departments including source control tools and collaborative software
Software Proficiency
Application Design
a Visual Studio, XAML
a Infragistics WPF
a IBM BPM Process
Designer
a Brazos UI Toolkit
Visual Design
a Photoshop
a Illustrator
a Fireworks
Mobile App & Web
Design
a Dreamweaver
a HTML5, CSS4
a JQuery Mobile
a Drupal
Prototyping &
Wireframing
a Balsamiq
a Axure Pro
a Fluid UI
Career Experience
The UX Incubator / UX Design Lead June 2015 –present The UX Incubator provides User Experience Design for the Enterprise. Clients include Pacific Gas & Electric and Autodesk. Projects include desktop and mobile device applications. Conducting heuristic reviews, contextual inquiries and user testing to produce UX requirements Creating personas, user task flows, wireframes and high fidelity mockups Working closely with Business Analysts to produce UX and Business requirements including annotated wireframes Managing UX design resources – includes interviewing and hiring UX designers, mentoring, reviewing progress and managing assignments.
Wells Fargo Bank / UX Design Lead for Wholesale Business Tools May 2014 – June 2015 During one year, I successfully completed my mission – to socialize UX best practices and processes into the development environment, redesign an existing application to enhance the user experience and use the latest tools to ensure responsive design across desktop and tablets, and manage ongoing UX defects. My duties included: Conducting heuristic reviews, contextual inquiries and user testing to produce UX requirements Creating personas, user task flows, wireframes and high fidelity mockups Working closely with Business Analysts to produce UX and Business requirements including annotated wireframes Managing UX design resources – included interviewing, training, mentoring and monitoring progress Redefining the Agile process to include UX best practices Creating POC demos with new tools (Brazos Portal and UI Toolkit for IBM BPM) to evaluate next gen authoring tools
$BSPM (SFFOCFSH
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UIFVYJODVCBUPS DPN
Visual Design Lady LLC / UX UI design, app design, icon design, web design 2011 – 2014 I founded Visual Design Lady in 2011 to further my career in helping companies create breakthrough applications for desktop, mobile and device applications. My clients include: PG&E – Redesigned the Earthquake Emergency Response SaaS to improve ease-of-use and ‘curb appeal’ in order to increase customer satisfaction and departmental funding. Created Usability Requirements, conducted stakeholder interviews, created wireframes, mock-ups and final art, and created HTML and CSS code. Fresenius Medical Care – Created new UI, combining three legacy software applications into one, from wireframes to final production for WPF-based peritoneal dialysis treatment software Finesse Solutions – Designed and coded user interface & 3D animations in XAML/C# for a bioprocess control application Spectrum Software – Designed new UI for utilities emission monitoring WPF-based software NearSpace – Designed look-and-feel and icons for iOS apps BlackBoard Collaborate – Created icons and wireframes for this online collaboration application Finesse Solutions, LLC / Lead UX/UI Designer 2006 – 2011 I began as a contractor for Finesse Solutions designing their first website, and creating 3D animated displays for industry tradeshows. In 2007 I was hired on fulltime as the Lead UX/UI Designer for a new bioreactor control software application
(TruBio) that was created using the WPF framework for rich Windows applications. Created a new UI paradigm for a bioreactor control software application. Designed the user interaction model, wireframes, mock-ups and3D animations of bioreactor equipment, final graphic assets and front-end coding Designed Flash-based interactive tradeshow kiosks, designed and produced corporate, e-commerce and websites Greenberg Interactive / UX UI design, app design, icon design, web design 1995 – 2000, 2001 - 2006 I founded Greenberg Interactive in 2001 where I served as UI designer for top-tier handheld device makers, created custom icons, and designed courseware and taught college level instructor-led classes. My clients included: Nikon – website design, interactive game development for tradeshow kiosk, Flash presentations for industry tradeshows Palm – created interaction models, icons, fonts, screen layout for PDAs Virgin Electronics – created screen layouts and icons for MP3 player HandHeld Entertainment – created screen layouts, designs and icons for multimedia player Microsoft – created educational animates scientific modules Honeywell – created icons for touchscreen devices
Philips Medical - created icons for touchscreen devices Agilent Technologies – designed UI for touchscreen digital communications test equipment Agilent Technologies / User Experience Architect 2000 – 2001 Having previously served as a contractor for Agilent Technologies, I was hired on fulltime to continue the development and design of their first intuitive and graphical touchscreen digital communications analyzer. Served as liaison between Marketing and Engineering teams to design best products for customers Designed software interfaces for digital communication test and measurement equipment. Conducted usability testing and recommended improvements for next generation equipment Education
Capella University, M.S. Ed, Instructional Design for Online Learning California State University, Long Beach, BFA with a Specialization in Biomedical Illustration
$BSPM (SFFOCFSH
MPPL!UIFVYJODVCBUPS DPN
UIFVYJODVCBUPS DPN