Brianne Cramer

*** *. ****** **** ********* PA **603 ac0zct@r.postjobfree.com 717-***-****

Story Teller Creative Strategist

To help companies engage

customers with rich content

that illustrates the value and

benefits of their products and

services through experiential

marketing tactics

Marketing Communications Specialist

Armstrong World Industries, Inc. Lancaster PA

2012-Present

Created mobile showroom that generated $2M

in sales potential

Designed photography promotion that tripled

marketing collateral effectiveness

Slashed graphic designer charges by creating a

virtual print site

Improved trade show integrated marketing

strategy

Spearheading a product selection tool for the

web to support new product positioning initiatives

Leverage marketing automation technology to

engage customer base

Regional Sales Specialist

Armstrong World Industries, Inc Lancaster PA

2008-2012

Closed $800k in 2011

Trusted consultant in 5 major sales regions

Represented Voice Of The Customer to the

business

Successfully leveraged CRM technology to

close sales

Brianne Cramer

119 N. School Lane Lancaster PA 17603 ac0zct@r.postjobfree.com 717-***-**** Story Teller Creative Strategist

Creative Briefs

Project Management

Copywriting

Advertising Creative

Integrated Marketing Strategy

Number Crunching

Consultative Sales

Creative Ideation

Macro/Micro Flexible

Team Leadership

Achievement Oriented

Customer-Facing

Adaptable

Bleeding Edge Tech-Literate

B.S. Speech Communication with

Public Relations Option

Millersville University,

Millersville PA

1999-2003

Customer Service/Inside Sales

April 2006-March 2008 Fairway Building

Products, LP, Mount Joy, PA

Worked remotely with production and dispatch

personnel at Fairway to coordinate production

and shipping within promised lead times

Responded to customer requests for quotes on

special order material, technical support and

issue resolution

MY WHY PROFESSIONAL ACHIEVEMENTS

SKILLS

EDUCATION

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