UNA HERSCHELL SMILEY
**** ****** ****** *****, ****, TX77449
Cell: 832-***-****
************@*****.***
Results driven and customer-oriented professional offering 10 plus years of leadership and customer service experience. Quality focused and pragmatic team player providing track record of achievement maximizing productivity, optimizing workflow, building alliances, and exceeding objectives. Adaptable leader who thrives in fast-paced environments.
Conflict Resolution Records Management Workflow Planning Scheduling Customer Satisfaction Inventory Control Payroll Merchandising Process Improvement P&L Budgeting Employee Retention 04/2015 to Current
TOMMY HILFIGER
Cypress, TX
General Manager
Improved store loss by 6% over previous year.
Control Profit & Loss in order to maintain a 61% gross margin. Provide detail monthly reports and updates to senior management. Lead district conference calls with team to establish sales and customer retention goals. Analyze marketing information and translate into strategic plans. Recommended changes to existing methods to increase the accuracy, efficiency of companies Direct Replenishment process.
Established four company partnerships to increase store traffic and sales. Evaluate employee performance, set goals, and develop improvement plans. Comp shop competitors to direct marketing efforts to gain a competitive edge. 02/2013 to 04/2015
ROSS
Sugarland, TX
General Manager
Increased annual sales volume over previous years by 7.5%. Improved store shrink from 1.60% to .59%.
Implemented company Store Protection Specialist program in order to drive GREAT CONTRIBUTION. Eliminated monthly strikes by 80%
Train and develop staff on company objectives.
Assisted Human Resource Manager with the recruitment of new management candidates. Assessed customer satisfaction through direct observations, and employee interviews. 12/2010 to 02/2013
EXPRESS
Sugarland, TX
Store Manager
Successfully reduced annual shrink from 15% to 4.2%. Communicate directions through analyzing business reports.st Worked closely with the district manager to build strategic business plans. Oversee 8 stores in absence of District Manager.
Implemented new shoe program for company roll out. Increased annual sales volume by 6% over previous year. SUMMARY
CORE COMPETENCIES
EXPERIENCE
06/2007 to 11/2010
DSW
Webster, TX
District Training Manager
Network with surrounding companies to improve traffic conversion by 32%. Increased stores annual sale volume by 1.8M.
Strategically prepared quarterly business plans based on sales and traffic trends. Analyze company reports with management team in order to drive daily KPI's. Oversee training of 9 store managers for the development of teams. Create pipeline of succession planning for top-line talent (three internal promotes). 11/2003 to 06/2007
GAP INC
Cypress, TX
Store Manager
Consistently increased quarterly forecast by 5% over plan. Payroll control within 3% of benchmark.
Maintained a 35% traffic conversion in an outlet setting. Coach and develop staff of 45+ on company policies and procedures. Visual presentation implemented per company guidelines. Manage profit & loss to obtain a gross margin increase. Created Succession Plans for high profile candidates 10/1999 to 11/2003
NEW YORK & COMPANY
Houston, TX
District Training Manager
Direct all store operations by building the brand and recruiting top line talent. Increased annual sales volume by $500,000.
Reduce loss from 8% to 1.5%.
Train district on policies & procedures while implementing brand standards. Assist with new store opening procedures.
Four internal promotes during leadership tenure.
BUSINESS ADMINISTRATION AND FINANCE
Strayer University, Houston, TX
EDUCATION