UX Designer

SUMMARY

Senior level. Eighteen years’ experience in UX (user experience) and UI (user interface) design for websites, enterprise applications, mobile apps, digital advertising, email marketing and landing pages for a wide variety of venues and platforms.

Experienced in direct client communication and project management, presenting concepts and overseeing project from initial requirements gathering through successful launch.

Design rich and engaging web experiences that increase traffic to drive sales and ROI. Understanding of distinctive UI/UX requirements for iPhone, iPad and Android. Proficiency in Adobe Creative Suite, Sketch and Axure.

Proficient in HTML creating responsive design via Bootstrap/CSS for adapting appropriate user experience across diverse devices.

Skilled at creating low and high-fidelity wireframes and prototypes, refining and testing mockups, leading to final asset creation.

Experience in wide variety of industries including financial systems, healthcare, ecommerce, marketing, and non-profit.

Establishment of and adherence to brand guidelines and digital style guides.

Passionate about keeping current on new innovations, trends and methods and spotting opportunities for their use.

PORTFOLIO

Portfolio- http://randyjeter.carbonmade.com/projects/4457112#1

PROFESSIONAL EXPERIENCE

Architecting Innovation February 2014 – May 2017

Manager of UX Design – June 2016 – May 2017

Principal Information Architect - February 2014 – June 2016

Architecting Innovation provides leading-edge enterprise application design and development, websites, apps and incubation for a variety of national clients including Essilor, Performant, Starbucks, CUDirect, Hawaiin Airlines, VisionWeb, and more. Client needs often include humanizing large, complex forms and require security restrictions. My responsibilities as Information Architect and UX Designer include the following: Capturing vision, funneling requirements and ideas into visual representations and translating them to deliverables to produce compelling enterprise applications. Contributing to team efforts to build user-centered design that achieves business goals. Creation of wireframes, site flows and prototypes for decision-making and further iterating, explaining usability, standards and design trends, applying human interaction factors and experience when analyzing natural flow for user needs, creating personas, and implementing information architecture strategies and whiteboarding sessions. Travel to client location for work onsite as needed. Also responsible for in-house marketing for trade shows, design of company website, print pieces, swag, and social media announcements.

Promoted to Manager of UX Design in June 2016.

FedEx Office August 2013 – February 2014

UX/UI Designer, mobile applications

Contractor responsible for planning, prototyping, presenting and creating process flow and digital assets for Android, iPad and iPhone native apps, utilizing user-centered design processes, usability principles and information architecture in an Agile environment. Working collaboratively with marketing product managers, information technology, other designers, programmers, and executives to carry design throughout the planning and development life cycle. Customize design according to the differing interaction requirements of iOS and Android users, in both tablet and phone configurations as well as updates to Retina and iOS7. Creatively turn complex problems and understanding of business requirements into simple and engaging user experiences. The new apps are already proving to be a revenue enhancement for this innovative company, credited with the very first transactional website on the internet.

Susan G. Komen for the Cure July 2011 – August 2013

Web Designer ll

Responsible for design and maintenance of multiple new and existing websites, interactive marketing, landing pages, custom Facebook iframes, iPhone/Android apps, and application UI. Managed UX (user experience) of digital projects from requirements gathering, through wireframes and mockups, to testing and launch, communicating with department stakeholders, programmers and marketing team for this top organization devoted to breast cancer research, education, and encouragement.

Saved the organization tens of thousands of dollars, multiple times, on projects including the Global Summit (which featured world dignitaries Laura Bush and Ambassador Brinker), Lazos que Perduran, I Am The Cure, Corporate Partners Refresh and Scientific Research Grants mapping, which prior to my joining were, or would have been outsourced to outside agencies. Recommended and led initiative to replace Flash elements not visible on iPhones and iPads. http://ww5.komen.org/rgmap.html (Maps interface showing to which countries and states the research grants are awarded)

iamthecure.org (Responsive web app/site for volunteers)

http://www.facebook.com/susangkomenforthecure/app_216924904991602 (Custom Facebook tabs)

www.komen.org receives an average 200,000 unique visitors per day and the organization has more than 700 domains.

Rent-A-Center January 2011 – May 2011

Web Designer/Consultant

Created customization of Taleo onboarding web application and created new online document storage Website for serving files and media to new employees. This was a three month contract that they extended to five months.

Jeter Creative April 1997 - Present

Sole Proprietor (http://www.jetercreative.com)

In web design business for more than a decade, Jeter Creative has satisfied corporate, ecommerce, entertainment and non-profit clients such as Capital Title, Martina McBride, Macaroni Grill, GM Southwest Insurance, American Title, Ready Set Mount, PowerZone, Firehouse Agency and Clothe-a-Child. The majority of work came as a result of referrals.

The K3 Company – www.thek3company.com

GM Southwest - https://www.gmsouthwest.com

Martina McBride - http://www.frontpagepublicity.com/cma/index.html

Ready Set Mount - www.readysetmount.com

Preston Trail Community Church September 2004 – September 2010

Director of Web Communications (part-time staff)

http://www.prestontrail.org/ responsible for all digital communications and online marketing, contributing to its growth from a start-up to 3000 weekly attenders in just 6 years, creating websites, email newsletters, landing pages, micro-sites, graphics, implementing podcasts and video conversion, online registration forms, establishing secure online giving, marketing campaign brainstorming, implementing social media marketing, and customizing/launching Fellowship One (now Active Network) and Unifyer applications.

TECHNICAL SKILLS

Operating systems: Macintosh OSX, iOS, Android and Windows

Coding languages: XHTML, CSS3, HTML5, some JavaScript, XML, jQuery.

Web/app Authoring: Visual Studio Code, Brackets, Dreamweaver, Coda, Bootstrap3

Graphics: Photoshop, Sketch, Illustrator, InDesign (Adobe CC)

Content Management Systems: Ektron, WordPress, Volusion, Orchard

Wireframing/mockups: Axure, Balsamiq, OmniGraffle, Justinmind, UX Pin, Proto.io, Pencil Project, Flinto

MS Office: Excel, Powerpoint, Word, Outlook, Publisher

Project Tracking/Communications – AgileZen, Basecamp, Slack, Github, JIRA, Zepplin

Social Media Marketing: Facebook, Twitter, LinkedIn, Instagram, SproutSocial, Tumblr, Pinterest

Web Traffic Statistics: Google Analytics, Woopra, SiteCatalyst (Omniture)

EDUCATION

University of Texas at Arlington - completed junior level in Architecture

Collin College - courses in web software, XML and CSS

Temple College - AA Architectural Drafting

Stanford University – completed online course in HCI (Human Computer Interaction) 2015

ACHIEVEMENTS

SXSW Interactive Media Achievement Award 2001 for Notable and Outstanding Achievement in Technical/Creative Innovation (Winning site: www.lochharris.com. Press release - www.jetercreative.com/awards.html)

Music City News Magazine - Top Ten Web Sites award (www.tyherndon.com)

Speaker at MinistryCOM 2010 conference (ministrycom.org/)

Dallas 100 Award – Architecting Innovation 2015 and 2016

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