BRITTNEY P. HANSEN
*** **** ***. *., ***** Paul, MN 55130 507-***-**** ac0a0x@r.postjobfree.com LinkedIn SUMMARY
I am a digital content creator interested in instructional design for e-Learning. My writing has appeared in Business Communications Quarterly and has received awards from the Minnesota Newspaper Association. I have worked in print, film, radio, education, finance, non- profit and eCommerce, granting me the flexibility to meet a variety of training, e-learning and instructional design needs. In addition to my work experience, I have a Master of Arts degree in Technical Communication and a Bachelor of Arts degree in Mass Communication with an emphasis in Journalism from Minnesota State University, Mankato. TECHNICAL SKILLS
Technical Writing, Instructional Design, Curriculum Development, ADDIE, E-Learning/Distance Learning, Articulate Storyline 1 & 2, Camtasia, Brainshark, Moodle, LMS, Content Management, CMS, Project Management, Online Communications, Creative Writing, Research, Content Marketing, Multimedia Marketing, SEO/SEM, Editing, Proofreading, Copywriting, Press Releases, Newsletters, Grant Writing, Proposal Writing, Web Content Writing, Adobe Photoshop, Adobe InDesign, Adobe Audition, Audacity, Adobe Acrobat, Adobe RoboHelp, HTML, WordPress, MS Word, MS Excel, MS PowerPoint, MS Publisher, MS Outlook, Twitter, Facebook, Pinterest, Instagram, Snapchat, YouTube, SproutSocial, ViralTag, HootSuite, Link Building, Google Analytics, Google Trends, SEOBook Toolbar, Raven, SharePoint, SnagIt WORK EXPERIENCE
UnitedHealth Group – Optum Technology Aug. 2016 – Current Senior Instructional Designer
Responsible for planning, organizing, writing, designing, recording and editing training content using adult learning theory principles (ADDIE)
Development of recorded and interactive e-learning modules, reference material and supporting training pieces using Articulate 13, Articulate Storyline 1 & 2, Camtasia, Brainshark, Adobe Audition, Photoshop and MS Office Ameriprise Financial March 2014 – Aug. 2016
Training Manager AWM Learning & Development (Consultant March 2014 March 2015, The Judge Group)
Responsible for planning, organizing, writing, designing, recording and editing training content using adult learning theory principles (ADDIE)
Development of recorded and interactive e-learning modules, reference material and supporting training pieces using Articulate 13, Articulate Storyline 1 & 2, Camtasia, Brainshark, Adobe Audition, Photoshop and MS Office
Consult with Subject Matter Experts to develop storyboards and develop E-learning and other content
Ensure that instructional design principles, industry standards, brand standards and specifications are followed in all phases of the Instructional Design process
Coordinate usability reviews and user acceptance testing of completed e-learning modules to gather stakeholder input and user feedback prior to broad deployment
Restaurant Technologies Inc. (RTI) July 2014 – Aug. 2014 Technical Writer (McKinley Consultant)
Consult with Subject Matter Experts to develop training materials
Responsible for creating installation manuals and troubleshooting guides for RTI commercial oil management systems to increase fuel efficiency and minimize waste
Ecolab Textile Care Division April 2014 – June 2014 Senior E-Learning Instructional Designer (Adecco Consultant)
Responsible for the maintaining training materials and documentation on the Textile Care Division learning management website (Moodle)
Responsible for the lifecycle of assigned e-Learning courses, including task and goal analysis, developing scripts and storyboards, creating content and multimedia assets, and using Articulate Storyline and Moodle (LMS) for course development and implementation
Authoring, editing, and updating new and existing training materials to aid sales associates while adhering to brand requirements
Anytime Fitness / Waxing the City (Self Esteem Brands) March 2013 – March 2014 E-Learning Developer
Responsible for the lifecycle of assigned e-Learning courses, including task and goal analysis, developing storyboards, creating content and multimedia assets
Maintained public and private websites using proprietary content and learning management systems, including daily monitoring, posting and content development
Authoring, editing, and updating new and existing training materials to aid franchisees
Collaborating with designers to create graphical assets that support content in training materials, newsletters, social media, email campaigns and other communications projects
Fun.com (HalloweenCostumes.com / Shirts.com) March 2012 –March 2013 Content Marketing Strategist
Doubled blog traffic on HalloweenCostumes.com during my tenure as content marketing strategist/blog manager
Assigned, edited, and published 500+ blog posts and guest articles based on Google Analytics, keyword research and SEO tactics to a team of 12 freelance writers
Wrote original, brand-compliant on-site web copy and updated product descriptions using HTML & a custom CMS
Wrote 800+ marketing e-mails, 900+ social media updates, press releases and various marketing collateral
In 2012, I served as the project manager for the Ultimate Halloween Costume Design Contest marketing initiative
Pitched article ideas, contests and collaboration suggestions to news outlets and other potential partners Mankato Symphony Orchestra April 2012 –March 2013
Grant Writer Copy Writer
Secured maximum funding of $10,000 from the National Endowment for the Arts (NEA) Fast Track program
Obtained maximum funding of $6,500 from the Prairie Lakes Regional Arts Council
Wrote and submitted grants, requests for funding, as well as researching grant opportunities and RFPs
Wrote and copyedited social media updates, press releases, programs and other marketing collateral
Wrote, edited, and updated program information for the Mankato Symphony Orchestra website Minnesota State University, Mankato Aug. 2011 –May 2012 Graduate Assistant, College of Extended Learning & Continuing Professional Development
Effectively managed the content on three departmental websites using Adobe Dreamweaver
Designed and deployed marketing e-mails using Vertical Response
Created and deployed surveys using Zoomerang and Survey Monkey
Wrote and edited newsletters for the Certified Financial Planning program and designed using MS Publisher
Crafted flyers, postcards and other marketing collateral using a variety of desktop publishing tools Multiple Publications 2006 –2013
Freelance Writer Social Media Specialist Proofreader Editor
Wrote monthly articles on lifestyle, music, entertainment, fashion, beauty, health and fitness for 605 Magazine
Wrote feature articles for The Mankato Free Press and Mankato Magazine
Managed blog communities, Twitter, Facebook, Pinterest accounts for RickiHeller.com and various other clients The MSU Reporter Aug. 2007 –May 2009
Assistant News Editor
Covered weekly student senate meetings and interviewed students, staff, professors and administration
Assisted in publication layout using Adobe InDesign and Adobe Photoshop
Wrote, assigned and copyedited stories for a twice-weekly publication using AP Style EDUCATION
Minnesota State University, Mankato Graduated Dec. 2012 Master of Arts – Technical Communication (English) GPA: 3.78 Thesis: HalloweenCostumes.net: A Website Redesign Proposal for Improved Usability and Increased Customer Satisfaction in E- Commerce
Minnesota State University, Mankato Graduated May 2009 Bachelor of Arts – Mass Communication (Journalism) and Spanish HONORS
2015 Ameriprise Chairman’s Award Honoree (Money Movement System), Training Strategy & Design
2015 Ameriprise Chairman’s Award Finalist (AnnuityNet4), Training Strategy & Design
2015 Platinum AMMY (Money Movement System), Training & Implementation
2015 Gold AMMY (Money Movement System), Call volume 40% below forecast due to training & implementation
Published in Business Communications Quarterly (BCQ), June 2011
2011 Ogilvy Action Star Performer, Midwest Highest Sales
Judge, Society for Technical Communication (STC) Twin Cities Competition, Promotional Website UX category, 2010
2009 Minnesota Newspaper Association Award recipient, First Place Headline Writing
2009 Minnesota Newspaper Association Award recipient, Second Place Arts and Entertainment Reporting
Woman of Courage and Vision Award (2007, 2008, 2009)
Selected to attend the 2008 American Collegiate Press (ACP) National College Media Convention in San Francisco, Calif.
2008 Young People For (YP4) Fellow and attended the 2008 National Summit for Young Progressive Leaders
Nominated to represent Minnesota at the 2007 Trojan Evolve Sexual Health Roundtable for Collegiate Journalists
Studied Spanish language, history, literature, art and culture at Estudio Sampere in Madrid, Spain (June–Aug. 2007)