Customer Service Quality Assurance
Resume:
Casie LaRue McKinney
Hawthorne, CA *****
*********@*****.***
OBJECTIVE
Highly accomplished, talented and professional Account Manager with 8 years extensive
experience in marketing communication, shopper marketing and advertising materials. Seeking a
position to enhance my professional experience and work for the growth of the organization.
SKILLS
Excellent account management, program management and budgeting skills.
Shopper marketing, media advertising and communications skills.
Advanced written and communication skills.
Knowledge of computer programs such as Microsoft Office, Illustrator, Photoshop and Desktop
Publishing Software.
Possess excellent customer service and client management skills.
Under my management led my team to win the 2012 American Packaged Design Award.
Goal oriented and ability to work under pressure.
PROFESSIONAL EXPERIENCE
INTEGRATED MARKETING SERVICES (a division of Advantage Sales & Marketing) Irvine, CA
Account Executive 2010 – 2012
Responsible for all Shopper Marketing promotional/campaign execution activities for all
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Unilever food and personal care beauty brands at SuperValu & Safeway retail stores.
Collaborate with cross-functional counterparts as well as multiple brand teams to deliver the
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highest caliber integrated marketing plans to drive the Unilever business.
Determined project components based on objectives, including concept, event tactics,
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associated cost and identify third party vendors who offer services.
Responsible for the management of the resources such as; program tracking, timeline
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development and management, budget management and reconciliation, post-promotional
analyses and internal & external reporting.
Responsible for managing the creative development process and ensuring all concepts, graphic
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designs and copy elements are completed with the appropriate communication priorities and
approvals.
Manage budget responsibilities for programs as well as assigned brands/businesses.
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Interfaced with the client on a regular basis to plan and manage programs and events.
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Develop effective client and retailer relationships to facilitate communication and execution
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with internal departments, including creative and production, to ensure that client deliverables
are successfully achieved.
Research, negotiate and plan with third party vendors and organizations, based upon scope of
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tactical execution plan to deliver flawless execution.
CATALINA MARKETING CORPORATION, Irvine, California
Sr. Retail Account Manager 2007 - 2009
Managed setup process of multiple campaigns by working with cross-functional teams to
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ensure accurate promotional setup for top retail and CPG clients.
Monitored and supervised roll-out of campaigns and evaluated the success level.
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Performed weekly budget analysis of live campaigns and made adjustments as necessary to
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successfully manage $10MM in annual client contracts.
Managed team workload, made improvements to department processes and documents and
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provided ongoing training.
2
Retail Client Service Executive 2006 - 2007
Reviewed program distribution reports and compared client's contracted budgets against
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actual distribution.
Coordinated and ensured quality assurance for clients, while maintaining SOX compliance.
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Performed ongoing analysis across key clients for shopper marketing programs.
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Designed mock-ups for print programs using the clients POS.
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Lead team in developing and managing against efficiency, ability to meet deadlines and
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accuracy and organization against company revenue reporting.
Retail Client Service Coordinator 2005 - 2006
Completed order entry for contracted programs on-time with a high level of accuracy and
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developed a solid level of understanding of all products and internal systems.
Maintained an accuracy Rate of 99.5% average for all program implantation.
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Key contributor to the successful rollout of color printer programs in top retailers.
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Reviewed and prioritized all customer found issues.
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Retail Network Service Coordinator 2003 - 2005
Managed and coordinated the functions and responsibilities of Field Service Technicians and
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assisted Account Managers in developing retailer alliances; motivated and managed personnel.
Managed Field Service Techs to installed color printers on all West Coast retailers (600 stores).
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Worked with Vendors to set-up new paper and ink processes in all West Coast retailers.
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PENTEL OF AMERICA, LTD., Torrance, California
Sr. Buyer 2002 - 2003
Purchased materials, equipment, etc. based on demand planning and by identifying
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manufacturing needs.
Managed response to vendor problems and supported distribution department operations in
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assigned functional area.
Forecasted and controlled all budgetary spending for the department.
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Negotiated cost and lead-time with vendors including storage and shipping of products.
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Administrative Assistant, IT 2000-2002
Responsible for handling all official department correspondence.
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Responsible for typing all department correspondences.
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Gave training for new employees.
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Responsible for upgrading department filing system.
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Responsible for other duties as assigned.
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EDUCATION
Lean Six Sigma Yellow Belt
Project + Training
New Horizons, Anaheim, California
Bachelor of Science, Applied Business Management/Communications
Cal State University Dominguez Hills, Carson, California
Associate of Arts, Liberal Arts
Long Beach City College, Long Beach, California
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