Management Development

MICHAEL JULSON

**** *** ***** ******, **** Worth, FL 33467 561-***-****

www.linkedin.com/in/julson *******@*****.***

SUMMARY

Accomplished Software Development CTO with a proven track record of

building innovative products that created growth and profitability. Adept

at leading development and delivering strategic customer focused technology

solutions in ecommerce and retail through an intuitive knowledge of

business and technology.

TECHNICAL SKILLS

Product New product creation, legacy product maintenance, roadmap

Leadership: planning, replatforming, UI / UX Design, Product Launch &

Retirement

Architectures: SOA/Services, Web, Mobile, AJAX, Thin & Thick client

server, Batch

Platforms / Java J2EE & J2SE, JavaScript, Weblogic, Websphere, JBoss, C#

Languages: & VB .Net, PHP, Objective C, HTML/CSS, C++, C, Linux,

Windows, IOS, Android

Open Source: Lucene / Solr, Phone Gap, Jasper, Drools, Axis 2

Deployment Styles: SaaS, Public /Private Cloud including proprietary

architecture, Premise based with perpetual, and hosted

Process Scrum, Agile, Waterfall, Requirements definition and design,

Leadership: Software Maturity Model, Kano Model

PROFESSIONAL EXPERIENCE

REDPRAIRIE 2012 - 2013

Leading software provider, $400M in size, providers of Retail Ecommerce,

Order Management, ERP, Supply Chain and Logistics with global customer base

and development operations.

VP, Product Management

. Established new product management practice, including new processes

for roadmap and version planning as well as new launch process

resulting in improved control, communication and direction for

portfolio containing over 60 products with $52M in investment

. Created Loyalty & Personalization system utilizing dynamic user

gestures to understand consumer interests and behavior to drive

stronger loyalty to brand and lifetime customer value

. Brought two new products to market, which were sold and deployed to

over a dozen customers in first year

. Created new thin client merchandising interface using Google Web

Toolkit-GXT, and Sencha Library

. Created new reference implementation for ecommerce deployments using

Yahoo User Interface library grids utilizing responsive design for

desktop and mobile footprints, which lowered services effort in

deployments by 50%

. Created new Product Commitment Process to obtain buy in from

stakeholders for commitments made to customers resulting in 100%

delivery success rate in on time manner

. Established customer guidance through strategic workshops, unified

user groups, and advisory councils to improve customer satisfaction on

product direction by 30% and analyst report positions by up to 35%

ESCALATE RETAIL 2006 - 2012

Leading software provider in Retail Ecommerce, Order Management, ERP with

global customer base and development operations with 150 customers in

Internet Retailer Top 500 running some of the largest and fastest ecommerce

sites on the Internet such as Kohls, Jcrew, Buckle, and Saks 5th Avenue.

Chief Technology Officer (CTO)

. Drove all product technology vision, product management and

development through period of exponential organic and acquisition

growth, while maintaining an average >20% EBITDA concluding in

acquisition of RedPrairie

. Developed innovative new product offerings, such as mobile commerce

using HTML web based and Native iOS, Android and Windows 7 mobile

operating systems

. Created multi-touch large panel store kiosk employing high definition

video and Deep Zoom which were deployed to thousands of retail

locations such at major retailers which saw significant same store

lift

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. Directed teams in variety of languages and architectures in 8 global

locations via on / off shore facilities while maintaining high level

of efficiency and morale using agile Scrum process

. Led strategic relationships with key customers and partners such as

Kohl's, Hot Topic, Brooks Brothers, Saks 5th Avenue, J.Crew, The Home

Depot, Woolworths (Australia), and Sainsbury(UK), as well as Microsoft

and Oracle

. Led positioning and interaction engagements with market analysts at

Gartner, Forrester, and RSR, as well as media, in gaining awareness

and beneficial product positioning

ECOMETRY 2003 - 2006

Small sized software platform provider in Direct to Consumer Order

Management space as well as Blue Martini Ecommerce Platform which runs some

of the largest Direct to Consumer businesses such as Coach, Wine Country

Gift Baskets, Time / Life, and Gander Mountain.

Chief Technology Officer (CTO)

. Led development in small established ERP and ecommerce product company

through quadrupling in size via acquisition of Blue Martini Software,

ADS Retail, and GERS to form Escalate Retail, as well as increasing

organic growth to 20%

. Refined product portfolio and transformed legacy product offering

through replatforming and modernization of architecture, while keeping

maintenance renewals to 98% and 30% increase in new customer

acquisition

. Created and delivered roadmap via two release cycles per year

delivering more than expected capabilities in product

. Implemented Quality Improvement program using automated testing and

code reviews decreasing quality issues by 65%

. Improved scalability and performance of order acceptance and

processing by several orders of magnitude through parallel processing

and horizontal scaling of commodity equipment using partner labs to

conduct tests and benchmarking

BUILDSCAPE 2001 - 2003

Startup Ecommerce Site and Services Provider specializing in the DIY and

Home Construction space providing ecommerce direct sales and a SaaS

platform for third party tools and construction materials providers.

Culminated in the successful purchase of the company by Dow Chemical.

Software Development Manager

. Led operations and development of hosted multitenant B2C and B2B

ecommerce / ERP platform for DIY products and home builder marketplace

. Created personalization and promotion system for targeting relevant,

specific offers to consumers resulting in increase of 25% AOV and 45%

higher consumer loyalty and return visits

. Reorganized development staff to improve accountability and efficiency

utilizing XP iterative development methodology, resulting in a 15%

improvement in accuracy of estimations and delivery dates

. Owned technology vision and plans for execution to stake holders and

senior executives

. Implemented Data Warehouse and decision analysis system for reporting

on transaction metrics

. Conceived and developed proprietary ebusiness pricing engine, which

dynamically matches pricing models to client purchasing behaviors

VISUAL FIRE, INC. 1999 - 2001

Startup Ecommerce Software and Services Provider specializing in emerging

media (video, audio, animation, DVD) with customers such as Sony, Starwood

Properties, Terra / Lycos, and Motorola. Successfully sold company to BVI

/ Manhattan Transfer in 2001.

Chief Technology Officer (CTO)

. Corporate officer reporting to CEO and responsible for all technology

leadership and engineering organization of 70

. Founded startup to build ecommerce and internet media properties

focusing on convergence of video and audio within internet shopping

sites

. Launched successful pilot for Interactive TV in Jacksonville, FL for

Adelphia cable provider, mixing web content with live TV content

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. Developed successful ecommerce and internet media projects for high

level brands such as Sony, Disney, Terra Lycos, Motorola and Starwood

Hotels

. Evaluated and implemented technologies including Microsoft

technologies and Java / J2EE / EJB / Swing / JSP / Servlets

. Established development and project management standards,

methodologies and processes using PMI/PMBOK, MSF, SDLC, UML and Case

Modeling

IKON TECHNOLOGY SERVICES - Internet Solutions Group 1998 -1999

Fortune 500 Systems Integrator providing a broad technology offering from

groupware to networking and communications.

Director

. Managed and provided leadership of all internet projects, engineers

and developers

. Developed and implemented B2B and B2C solutions on Microsoft Site

Server and Microsoft Site Server Commerce Edition

. Created technical specifications, project plans and budgets

. Managed partnerships with Microsoft, Oracle, and Netscape

. Awarded Technical Excellence of the Year award

BSI TECHNOLOGIES 1990 - 1998

Successful startup software and services provider in social community BBS

space.

President / Founder

. Founded successful product and services startup focused on creating

online social communities (BBS) using The MajorBBS for Entertainment,

Business and Government organizations

. Principal in technology services start-up built from the ground up to

20 staff and $4M in revenue

. Successfully transitioned company from an online dialup focus to the

emerging Internet web market, redirecting product and services

offerings, including training and consulting

. Consulted customer base of Fortune 500, start-ups and government

agencies around world including Xerox, U.S. Postal Service, Blue Cross

/ Blue Shield, US Dept. of Justice, John Hopkins University, American

Express and United Way

BILMAR SERVICES 1987 - 1988

Small services provider to Insurance Industry analyzing cases of fraudulent

claims.

Application Developer

. Designed and developed databases of public records, cross referencing

identity and behavior analysis which were in excess of 12 gigabytes:

extremely large for its time

EDUCATION

Computer Science Program, Broward College 1988 - 1991

INDUSTRY INVOLVEMENT

. NRF Association of Retail Technology Standards (ARTS) - Board Member,

Workteam Member 2006 - 2013

. Industry Association made from retailers and vendors that create industry

technology standards for superior integration and operations

. Elected and serve as a member of board of directors for ARTS, which

creates technology standards for the retail industry

. Involved in creation of numerous standards and papers produced, including

Retail Service Oriented Architecture Blueprint, Retail Mobile Blueprint,

Standard SOA services for customer records, and served as board sponsor

for Digital Receipts Standard

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