Project Design
Resume:
PHILLIP E. PEREIRA
Hackensack, NJ 07601
************@*****.*** • Portfolio
GRAPHIC DESIGNER
Delivering High Quality Technical and Design Expertise
Innovative graphic designer and business leader with a record of developing and supporting successful projects
and solutions incorporating a wide range of applications and technologies. Strong desire to be challenged and
continue to develop / learn new artistic talents. Business focused, with an eye for detail and ability to visualize
pioneering designs within any space or media. Diverse background in business-to-business advertising and as
an in-house marketing and graphic design specialist for business-to-customer advertising. Entrepreneurial
leadership that leverages technology as a tool to capture and sustain customers throughout the entire product
/ service lifecycle.
Graphic Design • Cross-Functional Communication • Relationship Management • Project Development
User Experience Optimization • Digital Communications • Social Media Strategy • Trade Show Exhibits
Branding • Leadership • Advertising / Marketing • Web Design • Package Design • POP Displays
PROFESSIONAL EXPERIENCE
Emmi Roth USA, Inc., Orangeburg, NY, 2010 to Present
Graphic Designer (US Market)
Serves as the lead US package designer who works in collaboration with designers, printers, and programmers
to finalize and complete re-launch of Emmi products. Lead as the only United States-based designer, managing
all product conception tasks and execution of design concepts for new product launches, working with Swiss
design team to launch new projects throughout United States market segments. Manage project budgets and
schedules, submitting bids and developing proposals for new work.
Select Project Highlights:
Cafe Latte Drinks Cup Labels – Conceptualized and designed labels for four flavors (sold nationwide).
Swiss Yogurt Cup Labels - Designed labels for 11 flavors for nationwide retailers, including Shoprite,
the biggest retailer in the Northeast.
Cheese Repack Labels – Designed 15 imported cheese labels and 16 domestic cheese labels sold in
high end specialty cheese shops and grocers.
Fondue packaging - Designed new creative designs for consumer packaging boxes for four (4) flavors
(including Original, Gorgonzola, Appenzeller and Chocolate fondue).
Daily Record of Morris County, Parsippany, NJ, 2009 to 2010
Graphic Designer
Promoted to full-time status following outstanding project based performance. Managed all aspects of ad
development and delivery for businesses across northern New Jersey. Oversaw pagination and layout of
Morris County’s largest daily newspaper, producing proofs and final uploads of all pages for print. Performed
photo editing and color correction, as well as design of new templates for publication specials. Modified
InDesign templates and libraries based on client input.
Maximum Human Performance, Fairfield, NJ, 2006 to 2008
Graphic Designer
Conceptualized, designed and produced final product files for print advertisements on nutritional supplements
for use in magazines and other media publications. Developed and delivered brand positioning for new
supplement lines, including multivitamins, protein powders, and additional healthcare products. Outlined and
delivered new product designs and packaging for related marketing and e-commerce components of sales
materials, working with large retail chains, including GNC and Vitamin Shoppe.
Select Project Highlights:
Designed numerous and diverse marketing collateral pieces as well as banners and other graphics for
use at both consumer and trade events.
Created new logos for existing products as well as for new product launches that better emphasized
the company’s brand positioning.
Drafted new product labels for four (4) product launches.
ADDITIONAL DESIGN EXPERIENCE
Freelance Graphic Designer - Konica Minolta, Ramsey, NJ, 2011 to Present
Develop brochures, corporate newsletters, parts packaging, and logo designs for various clients launching new
products and services.
EDUCATION
Bachelor of Arts, Graphic Design, Montclair State University, Montclair, NJ
TECHNICAL EXPERTISE
Mac and PC • Adobe Illustrator • Photoshop • InDesign • Microsoft Office Suite • QuarkXpress
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