Manager Sales

Victor Golden, MBA

**** ****** **** (***) *** – *907 (H)

Homewood, IL 60430 (708) 945 – 2266 (C)

Email: *********@*********.***

PROFILE

Result oriented, disciplined professional with over 20 years of blended capital and broad band acumen in CPG, B2B and

DSD sectors with a solid track record of proof positive performance in leading large to small scale engagements that

optimize growth and heighten overall business performance. Keen ability to set and implement effective policies, managing

multiple projects, budgets, provide effective leadership in diverse organizational structures and to apply tactical crisis

management when required. Possess strong vernacular and an uncanny ability to effectively communicate with stakeholder

groups.

PROFESSONAL EXPERIENCE

ILLINOIS LOTTERY 2008 Present

Director of Business Development

Responsible for day to day operation of $2.2B annual budget and sets policy and direction for 250 person team. Responsible

for executive management of all aspects of sales, key retailer development and distributor contracts.

• Responsible for local key account calls (Walgreens, Jewel, 7 11) and other local customers.

• Oversee 5 ticket distributors and field staff accounting for $818M annual sales.

• Responsible for developing business relationships with new customers and the 8,000 current retailer base.

• Accountable for the direction of brand strategy for grocery stores, c stores and trade channel distribution.

• Responsible for all product introductions and promotions. 12% annual growth since 2008.

• Responsible for intergovernmental and legislative related issues.

HAROLD’S INC. Joliet, IL 2004 2008

Principal Partner

Overall responsibility for fiscal and management implementation and execution for a successful small business.

• Created and implemented human resource policies, payroll systems, and marketing strategies.

• Managed overall operating budget of $500,000.

• Increased annual revenue by $75,000 during the first two years in operation.

KELLOGG’S SNACKS Aurora, IL 2004 2005

District Sales Manager

Responsible for $16 Million in sales and managed a marketing fund for key customers in the Chicago/Indiana market.

Overall responsibility for 150 accounts and 55 team members.

• Responsible for corporate account initiatives, expansions, promotions and marketing.

• Recognized as “Top District Manager” third quarter 2004.

• Responsible for product distribution and weekly product forecasting.

• Responsible for maintaining customer account contacts to increase product availability in assigned market.

• Key account call for local accounts in the Chicago/Indiana market.

COCA COLA ENTERPRISE (CCE), Chicago, IL 2001 2004

Regional Sales Manager

Responsible for $14 Million in annual sales and responsible for the corporate account calls for (McCormick Place, Chicago

Public Schools, Hilton Group and United Center).

• Direct contact for all government and community organizations regarding soft drink issues and community development

programs.

Successfully implemented the Community Marketing Program in the Chicago markets. Increased market share within

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the participating customers by 48%.

• Develop customer programs designed to improve consumer’s visibility of branded products.

• Identify and develop key brand opportunities, distribution and channel opportunities.

Victor Golden

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COCA COLA BOTTLING COMPANY OF CHICAGO 1999 2001

Key Account Manager

Responsible for $10 Million in annual sales and responsible for 700 off premise accounts in the Chicago market.

• Key contact in negotiating a multi million dollar contract with Chicago Public Schools (CPS).

• Managed promotion budget for the zone $250,000 annually.

• Initiated equipment placement procedures for entire division.

• Responsible for all bid and contract negotiations.

• Successfully implemented “team recognition award” that is utilized in all divisions.

• Initiated new product introduction procedures with mid tier customers.

District Sales Manager 1993 1999

Responsible for $3 Million in annual sales and responsible for all local key account calls (Certified, United Liquor, and Boys

& Girls Club).

• Winner “District Manager of the Year 1996”.

• Responsible for 285 accounts and 10 Account Managers.

• Responsible for developing route structure and initiative goals.

Account Manager 1992 1993

Key contact for 50 customers including on/off premise accounts and responsible for product penetration for territory.

Research, identify, prepare and implemented detailed sales improvement plans.

• Responsible for face to face cold calling of prospective clients for placement of equipment and services in new and

existing accounts. Solicit new partners and outlets through recruiting efforts.

Marketing Development Manager 1991 1992

Responsible for the overall merchandising budget for the division. Select, train and developed staff.

METROPOLITAN LIFE INSURANCE Orland Park, IL 1990 1991

Account Executive

Sold life, property and casualty insurance; coordinated job fair seminars and events; designed marketing proposals and

prospectus proposals for clients.

EDUCATION

Governor’s State University, University Park, IL

(MBA) Business Finance 2008

Loyola University, Chicago, IL

Project Management Certificate Program 2008

Southern Illinois University, Carbondale, IL

B. S., Business Management 1997

AFFLIATIONS

Member, National Association of State and Provincial Lotteries (NASPL)

Member, Kappa Alpha Psi Fraternity Incorporated

Member, National Black (MBA) Association Inc.

Member, Minorities in Government (MIG)

Member, 100 Black Men of Chicago (BMC)

Member, Southern Illinois University Alumni Association

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