Sophia L. Taylor
**** ***** **** **********, ** *7712 Cell: 812-***-**** ********@****.***.***
Qualifications
Summary Talented, go getter with a proven record of accomplishments interested in taking on
new tasks. Ability to plan and create successful strategies aligned with business goals
and objectives. Experienced in directing new ideas while executing company wide
marketing plans. Demonstrated success in organization and planning aspects of onsite
promotions for six retail locations. Ability to build and supervise successful marketing
teams and projects.
Value Offered Expert relationship builder, channel developer, negotiator and marketing strategist.
Extremely innovative, ambitious, highly disciplined, and versatile professional.
Key Skills Successful Business/Sales Management Strategic Partnership Building
Marketing Plan Development Professional Presentation
Effective Networking Proven Leadership
Technology Microsoft Word/Excel/PowerPoint/Access/Project/Outlook, ACT!, Windows
Education Bachelor of Science Degree in Marketing May 2010
UNIVERSITY OF SOUTHERN INDIANA, Evansville, IN
AACSB Accredited College of Business
Experience Mid America Automation, Inc., Evansville, IN
PURCHASING AND MARKETING ASSISTANT, February 2009-Present
PURCHASING AND MARKETING INTERN, February 2009-December 2009
Communicate with customers, management, internal departments, and vendors to
coordinate an overall marketing effort in accordance with corporate goals. Plan and
carry out purchasing and receiving of all components and conduct market research.
Selected Contributions:
Created new means of tracking purchased components
Designed various promotional items, including sales reference books
Organized sales database
Pet Food Centers, LLC., Evansville, N
MARKETING AND ADVERTISING ASSISTANT, August 2006 February 2009
Managed promotional materials, direct-mail pieces (coupon books), website content
and design, monthly circulars for six retail locations. Tracked, projected, and reported
advertising and circulation-based marketing programs.
Selected Contributions:
Successfully maintained and increased advertising contracts with local
advertising agencies while cutting costs for overall advertising budget
Worked directly with a local web designer creating a new website to launch for
six retail locations
Created, organized, and led on site promotions for various local promotional
events
Managed co-operative advertising relations with approximately twenty five
vendors to ensure marketing activities aligned directly with business goals
Volunteer
Experience Habitat for Humanity Volunteer; USI Marketing Club Member; Race for the Cure Team
Leader