Marketing Manager

Jason Whitworth

Email: *********@********.***

Address: **** ****** ******

City: Los Angeles

State: CA

Zip: 90025

Country: USA

Phone: 310-***-****

Skill Level: Management

Salary Range: $50,000

Willing to Relocate

Primary Skills/Experience:

See Resume

Educational Background:

See Resume

Job History / Details:

JASON WHITWORTH

Address: 1412 Butler Ave Los Angeles, CA 90025 Cell: 310-***-**** Email: *****.*********@**.***

Creative Direction Business Development Digital Media Strategy

Relentless innovator in thought and action.

Profile: Highly productive and innovative professional with a proven background in conceiving, designing, introducing, and

implementing successful cutting-edge strategies to drive brand awareness and increase sales. High-energy, results-oriented leader

with a talent for building cohesive teams. Adept at launching new brands and identifying methods that extend the life of existing

brands. Strong ability to combine a passion for marketing with a commitment to contributing to an organizations bottom line.

Excellent communication and interpersonal skills.

Key Achievements

Development in the use of digital tools and design strategies within company and public sector contexts to drive more

productive and measurable business outcomes

Seven-year effective track record in leading marketing communications and developing marketing partnerships that have

enhanced business development, increased market share, global awareness, revenue and profits

Focus on maximizing the return on design strategy and digital investment through account management and creative

direction across finance, health, retail, sports, media, entertainment and public service organizations - identification of

evaluative impact measures to secure improvement

Professional Experience

Communications Strategist

Freelance Consultant - Los Angeles, US / UK / GERMANY

March 2008 - Present

Communication specialist for entrepreneurs and C-Level Executives, highly proficient at communicating creative ideas for website

designs and layout, providing support for product development and producing product branding from design concept to completion.

Expertise in identifying and evaluating emerging digital media trends and proposing suitable technologies

Current projects/clients include National Human Resource Association (NHRA - Communications Board Member), Visionary

Executive Network (VEN - Communications Board Member), RNC Genter Capital Management, British American Business

Council (BABC) Los Angeles, The Paley Center for Media Los Angeles, and executive support for Government Agency

contracts with, for example, UK Department Business Innovation and Skills (BIS) and UK Trade and Investment (UKTI)

Established history of successfully coordinating and evaluating marketing strategies, directing client accounts, establishing

database records, negotiating, purchasing and monitoring media space on behalf of clients, managing and leading

Interactive projects, web development, creating advertising pieces and attending PR functions for the purpose of promoting

concepts and products

Digital Media Strategist and Brand Identity

ISIS Consultancy - Los Angeles, US

May 2011 - August 2012

Top-performing digital media strategist and marketing specialist; MAC and PC hardware platforms; commercial, editorial, abstract,

lifestyle and still-life photography, graphic development and multimedia

Managed and led digital project development strategies for high profile clientele; secured creative direction to increase

projected revenue growth; provided 360 service including all phases of a website life-cycle

Constructed competitive analysis, benchmarked marketing metrics to establish ROI; developed marketing strategy for $1.5

million context to extend global awareness

Selected to train and mentor new account executives, providing coaching to establish effective marketing strategies

Skilled at producing product branding from design concept to completion and creating a high-performance culture. Strategic, tactical

and results-driven; able to generate excitement for new programs and innovative ideas; able to identify, evaluate and recommend

emerging digital media technologies.

Property Integrated Marketing and Business Development, CEO

House Twenty One

September 2000 - June 2008

Property manager and staging specialist - expansive portfolio of conceptualizing, developing and upgrading private accommodation

Prepared and closed negotiations with customers, developed innovative marketing plans, using a wide range of specialist

media resources and projected realistic budgets

Created million dollar plus spatial and visual planning; designed showroom pieces to promote transformational changes

Developed, secured and authorized simple and complex lease agreements

Manager Trainee - Visual Merchandising and Marketing

Gap Inc. - Manchester, UK

March 2007 - February 2008

Conceptualized and formulated creative visions for floor changes and displays, utilized Gaps online learning facility to conduct

research and undertake studies to determine the companys best fit approach. Experienced in creative problem-solving

Communicated staffing requirements to leadership on a weekly basis

Collaborated with customers regarding personal style and budget

Offered personal styling services and generated 10,000 in additional sales within six weeks

Marketing and Digital Media Coordinator

Mountaineering Designs - Manchester, UK

April 2004 - March 2007

Produced and organized requests for proposals (RFPs). Developed multimedia presentation materials for sales team and tradeshow

kiosks. Acted as corporate liaison between clients and corporate management. Produced monthly newsletter, including editorial and

layout.

Senior Program Assistant

KMOS-TV - Missouri, US

August 2002 - May 2003

Assisted with the creation and timely distribution of KMOS-TVs innovative broadcast schedule. Collaborated with key departments in

creating the daily broadcast log and record schedules. Maintained website including designing and uploading the stations monthly

program guide. Involved in other print promotion, including newspaper advertising, brochures and logos.

Internship

Image Co-Ordinator - Vogue / Conde Nast Publications, UK - October 2005 - November 2005

Producers Assistant and Runner - 421 Production, UK - July 2000 - October 2000

Education

Bachelor of Arts, Digital Communications and Marketing, Trustforte Corporation New York 2012 - 2012

Evaluation of Education, Training, and Experience: based on academic studies and verified professional experience in Digital

Communications and Marketing.

Master of Arts, Design and Visual Communications, University of Central Lancashire, UK 2004 - 2006

Bachelor of Arts (Honours), Media Practice and Photography, University of Central Lancashire, UK 2001 - 2004

(International Programme 2002 - 2003 - University of Central Missouri, USA)

Additional Professional Development - UCLA Extension 2010-2012/13

Certificates: International Trade, Commerce and Global Management Business & Management of Entertainment Entertainment

Studies Leadership Readiness Program

Training: Global Marketing and Strategy Using Social Media to Obtain Bottom Line Business Results

Computer Skills

Associates Degree in Multimedia - Lancaster Art Academy, Lancashire UK 1998 -2000

Certificate in Information Technology - University of Lancaster, Lancashire UK 2000

Platforms: MAC, PC & Cloud Technology

Operating Systems: OS X & MS Windows

Business Productivity Software: Microsoft Office X:Mac; Word (Advanced), Power Point (Advanced) and Excel (Intermediate),

Apple iWork; Pages (Advanced), Numbers (Intermediate), MS Outlook

Presentation Software: Keynote (Advanced), MS Power Point (Advanced)

Creative, Media & Graphic Software: Adobe Marketing Cloud, Adobe Creative Suit 6 Design and Web Premium (Photoshop,

Illustrator, InDesign, Dreamweaver, Flash Professional, Fireworks, Acrobat X Pro, Bridge and Media Encoder), Adobe Director, Adobe

Premiere, Final Cut Pro

Groups and Associations

National Human Resources Association Los Angeles - Board Member British American Business Council Los Angeles American

Marketing Association Los Angeles Advertising Production Association Los Angeles thinkLA Digital LA The Paley Center for

Media - Member and Volunteer Digital Media And Strategy Royal Television Society Royal Photography Society Social Media

Marketing Social Media in Science Delta Chi Fraternity

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