Design New York Designer Business Experience .Net

Lori Hoffman is an accomplished UX/UI design Portfolio

lead with eight years of experience in interactive media. www.lorihoffman.net

eXPerience contact

**@***********.***

Senior Interaction Designer, The Barbarian Group 516-***-****

August 2012 - Present, New York, NY

Interaction design lead on digital projects for clients including GE and Samsung.

UX skills

UX/Product Designer, Refinery29

Competitive evaluation

February 2012 - August 2012, New York, NY

Heuristic evaluation

Interaction design lead for several new digital products. Contextual inquiry

Implemented a user testing initiative, which provided valuable insights for existing Specifications

products and has become an integral part of the Refinery29 product design process. Feature Sets

User Stories

Interaction Designer, R/GA

Wireframes

April 2010-February 2012, New York, NY

Prototypes

Lead interaction design on projects for a variety of clients including

Scenarios

Johnson&Johnson Vision Care, ACUVUE, Tiffany & Co., SCJohnson and Verizon.

Sitemaps

Built the foundation for the Johnson & Johnson Vision Care responsive web project

Personas

by assembling a comprehensive competitive analysis, conducting user interviews and

developing the information architecture.

Interaction design lead for the Tiffany & Co. mobile web site, which brought the full

Design & Dev. skills

product catalog into the mobile space.

Adobe CS5 Creative Suite

Balsamiq Mockups

Senior Interactive Designer, IAC/CollegeHumor Media

OmniGraffle

March 2007-April 2010, New York, NY

WordPress

Design lead for information and content rich web projects for CollegeHumor Media

Javascript

channels.

HTML5

Collaborated with advertising clients to produce unique campaign destinations for

CSS3

major brands including AXE, AT&T and MTV.

PHP

Associate Producer/Designer, MTV Networks Mobile Media Group

August 2005-March 2007, New York, NY

Managed and designed select content to appear on Comedy Central and VH1 Mobile

Video Channels across all U.S. carriers.

eDUcation

MFA Design & Technology, Parsons School of Design

Focus on interactive design and time-based media.

Bachelor of Music/Business Minor, James Madison University

Focus on music performance and the business aspects of the music industry.

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