Scott M. Gillis
**** **** **. ** * G rand Rapids, MI 49506 *616-***-**** *abqeyg@r.postjobfree.com
Knowledgeable communications professional in aspects of advertising, public relations, journalism, and
marketing with strengths in design and writing.
Summary of Qualifications
Strong organization, research and interviewing abilities and experience.
Proven record of exceeding goals and expectations.
Excellent communication and interpersonal skills; easily develop positive rapport with clients.
Demonstrated ability to communicate effectively with executive-level personnel.
Goal-oriented individual with strong work ethic.
Education
Grand Valley State University, Allendale, MI Bachelor of Science in Communications, concentration in Advertising,
2006 (GPA 3.0)
Key Subjects: Statistics, Ethics, Advertising, Research Methods, Public Relations, and Media Planning
Honors: Dean s List 2006
Additional Subjects: Minor concentration in Studio Art
Experience
YWCA, Grand Rapids, MI 2010
Volunteer Social Media Consultant
Worked with the YWCA Development/Marketing Director to implement a social media strategy.
Researched v arious web sites and social media sites for best practices to use in expanding awareness of the
organization
Created a complimentary logo for use on t-shirts and posters in order to expand the brand image of YWCA
Gave Development/Marketing Director design samples on how to revamp their Facebook page making it more
visually interesting
Natural Awakenings Magazine, Grand Rapids, MI 2010
Freelance Marketingg/Communications Ad Designer
Helping with communications work in order to expand awareness of the magazine.
Researching ad rates of competitors magazines
Designing a variety of print ads for companies in the magazine
Gathering research, looking for new ways to help market the magazine to a broader audience
Writing the monthly events calendar
YWCA, Minneapolis, MN 2010
Public Relations Intern
Worked with various members of YWCA as well as fellow employees to help generate more exposure for the
organization.
Interviewed various YWCA members as well as non-members to gather quotes for promotional materials
Wrote articles for membership publications like The Source Magazine, for newsletters, and other sources
Generated press releases and handling media pitches
Helped maintain exposure through social media
Researched and created social media plan
People Serving People, Minneapolis, MN 2010
Communications & Development Intern
Researched new organizations (i.e. neighborhood associations, civic groups) with which to generate support through
donations and volunteers.
Created an excel spreadsheet of contacts for future fundraising opportunities
Generated press releases for various media outlets to increase awareness of the organization and
events
Chefs for Change event press release utilized in Showcase Minnesota TV show, Hungry Table
food blog, and in the Star Tribune
Designed sample brochures, flyers, and direct mail pieces to promote a variety of events in the
community
Helped in the design of the 2010-2011 FY Strategic Plan
Created e-blasts of PSP events.
Filmed video ad for PSP YouTube channel
Lawinger Consulting Inc./3M Worldwide, Maplewood, MN 2008 2009
WINS Express IT Analyst
Worked with a variety of clients within 3M Worldwide to troubleshoot PC problems and consult when ordering new
models.
Processed IT orders utilizing data entry, Lotus Notes, WINS Express, and Remedy software programs for 3M
Worldwide
Maintained communications with clients on the 3M-campus helping to keep an organized ordering process
Helped create LCI s Student Technical Services Division sample brochure
Due to the economy my contract position was brought back in house and I was laid off in a cost cutting
measure.
Revue Magazine, G rand Rapids, MI 2007 - 2008
Freelance Writer
Researched various subjects and interviewed major West Michigan business leaders for monthly column.
Participated in monthly brainstorming sessions focusing on editing, layouts, future article ideas, and new ways
to sell more ad space
Research and interviews led to increased ad buys.
Utilized strict organization and AP format
D&W Freshmarket, G rand Rapids, MI 2007 - 2008
Service Clerk
Used effective communication and interpersonal-relations skills to interact with employees and customers.
Maintained high standards of customer service, which led to additional sales outside of my own department
Stocked shelves in grocery, dairy, frozen, and produce while also communicating daily with team members
ensuring high level of production
Assisted the scanning coordinator, filled in on off days creating signs and price stickers for the whole store, and
helped vendors with plan-o -gram organization and printouts
Recoil Magazine, G rand Rapids, MI 2006
Sales & PR Intern
Worked on organization and increasing readership for the monthly publication.
Increased exposure of the magazine using social networking sites like Myspace.
Created an excel spreadsheet of advertising contacts for Grand Rapids area venues giving the
m agazine much needed organization
Maintained data entry on the event calendar for each issue as well as delivered the publication
to local area businesses
Computer Skills
Microsoft Office (Word, Excel, and PowerPoint), Lotus Software (Lotus Notes, Lotus IM), Adobe CS (Illustrator,
Photoshop, InDesign, Acrobat)
Keywords: Copywriter, Writer, Researcher, Edit, Adobe CS, Communications, Sales, Fact Checker, PR, Press
Release, Strategy, Campaigns