Claudia Morgan **** Allman Street, Oakland, CA ***02
***********@*****.*** 510/717-4889 (mobile)
SUMMARY
Innovative web professional with over ten years of web content and design experience.
Experienced in both technical and academic setting, bringing extensive set of both
hard and soft skills to any organization
Pro-active self-starter with track record of initiative, personal responsibility, ownership
of work and reputation for removing obstacles and making things happen.
Able to think critically and creatively to solve complex problems.
Successful in a broad range of industries and positions.
TECHNICAL SKILLS
Internet Technologies: HTML, XHTML, CSS
Web Tools: Adobe Creative Suite (Dreamweaver, Fireworks, Photoshop, Flash) CSE
HTML and CSS Validator, Firefox Firebug, various FTP clients, etc.
Application Software: Microsoft Office (Word, Excel, PowerPoint, Access, Outlook),
Adobe Acrobat Professional (PDF), Microsoft Visio, etc.
LMS/CMS: Prometheus, Moodle, Interwoven Teamsite, SharePoint, Wordpress, Joomla,
some Drupal
Previous experience with both IIS and Apache servers
PROFESSIONAL EXPERIENCE
Kaiser Permanente, Oakland CA April 2009 December 2009
Performance Support Web Content Manager, Health Plan Institute
Responsible for content and operations of the @HPI intranet for Kaiser Permanente's Health Plan cus-
tomer-facing staff in Marketing, Sales, Service and Administration (MSSA). The website contained over
5,000 web pages and 8,000 downloadable documents that were continually updated to respond to market
and customer needs. HPI was restructured for 2010 and my position was one of many eliminated.
Increased web traffic by 10% through regular consultations with executives and key stake-
holders to improve user experience, remove stale content, and provide just in time infor-
mation.
Supervised online content developers including hiring, coaching and all performance manage-
ment functions.
Researched, implemented and documented web standards for inserting interactive multimedia
into web content.
Tracked website performance through analytics and provided monthly reports to executive-
level management
Directed branding efforts to provide consistent standards, authoring a new web style guide
with usage guidelines, templates, tools, and suggestions for consistency.
Provided technical and content customer support by phone and email.
UC Office of the President, Oakland, CA December 2006 April 2009
Web & Multimedia Manager, Human Resources & Benefits
Redesigned and maintained six websites dedicated to human resources and benefits functions
and issues, including At Your Service, which receives nine million visits a year by UC staff, fac-
ulty, and retirees.
Trained department staff in web production and content development. Assigned duties to staff
on a daily basis, supervised their work product, and make recommendations where needed.
Implemented best practices for the web team, including the creation of a mirrored develop-
ment server, unique logon identities, and the ability to track content change.
Resume for Claudia Morgan http://www.linkedin.com/in/claudiamorgan
UC Berkeley Extension, Berkeley, CA July 1999 July 2006
Senior Academic Director, Online Programs July 2001 July 2006
Online portfolio contained over 150 undergraduate and professional offerings in subjects as diverse as
Business Valuation, Economic Indicators, History of Islam, Mystery Fiction, Psychology of Communica-
tion, Quality Management and more.
Increased online enrollments by 70%, while trimming low-enrollment courses and thus reduc-
ing overhead
Generated $3.5M in enrollment revenue, with a $1.6M operating budget. Prepared monthly
budget reports and forecasts.
Managed staff of eleven, including both represented and non-represented units.
Forged strong collaborations with Berkeley campus departments, including the School of Public
Health, College of Engineering, Hass School of Management and the College of Environmental
Science and Policy Management.
Recognized for management excellence by receiving Chancellor s Excellence in Management
award.
Received nine national awards for outstanding new course design.
Production Manager, Online Programs July 1999 July 2001
Streamlined production processes, resulting in a 15% increase in course production.
Identified and eliminated major technical problems, thus reducing online classroom downtime
by 20%, through a comprehensive hardware and software inventory and resultant purchase
and upgrades to newer and more stable platforms.
Initiated and implemented an online student/instructor/course database that provided, among
other things, automatic enrollment verification and validation, real-time financial reporting,
and other automatic administrative help.
Spearheaded initiative to migrate from courses designed with Dreamweaver templates and
hosted on internal server to a SCORM-compliant Learning Management System.
Claudia Morgan, PC & Web Maven November 1998 present
Design, host and administer web sites for numerous small businesses and non-profits, empha-
sizing simple layouts and effective links for faster customer access.
Work one-to-one with clients to demystify technology and allow them to use their computers
in a more useful and stress-free environment.
Provided design help and Dreamweaver training to local construction company in the process
of redesigning their web site.
Created in-depth technology review for large East Bay non-profit. Project included creating a
needs analysis through equipment inspection; interviewing staff; assessing current staff train-
ing; evaluating organization s applications (donor database; newsletter publications, etc). Au-
thored report detailing training plan, equipment replacement, and application upgrade strat-
egy.
Tandem Computers, Cupertino, CA 1985 - 1999
Tandem Computers, now a part of Hewlett Packard., specialized in multiple processor computer systems
used by banks, commodities exchanges, telecommunications companies, and other businesses that re-
quirement complete fault tolerance and a minimum of downtime, either scheduled or unscheduled.
North American Sales Force Operations Project Manager 1995 -1999
Successfully coordinated the transformation of an 800+ person sales operation into a mobile
sales force, via use of laptops, intranets, 24/7 support and ongoing training.
Managed an annual budget of $1.1M.
Created quick reference manual for newly-hired sales reps.
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Resume for Claudia Morgan http://www.linkedin.com/in/claudiamorgan
Lead Advisory Support Engineer 1985 1995
Provided pre- and post-sales hardware and software support for large-scale customers includ-
ing Pacific Bell, Wells Fargo, Bank of America, and Kaiser Health Plan. Managed manpower,
created and coordinated timelines (including dependencies), scripted work, devised emergency
fall-back strategy, and kept in constant communication with executive-level management dur-
ing these installations and cutovers.
Created user's guide for an internal on-line database application.
Led vendor-initiated quality effort at Pacific Bell, reducing unplanned outages by 50% and in-
creasing customer satisfaction by 15% within the first year.
EDUCATION
Master of Arts, Management JFK University School of Management,
(Organizational Management & Leadership) Walnut Creek, CA
Bachelor of Arts, Humanities New College of California,
San Francisco, CA
Associate Degree, Computer Science Control Data Institute,
(equivalent) San Francisco, CA
AWARDS & RECOGNITION
UC Berkeley Extension
Chancellor Award for Excellence in Management, 2003
University Continuing Education Course Award for online courses:
o Indexing: Theory and Application, 2005
o Making Sense of Market Data, 2004
o Psychology of Communication, 2004
o History of Islam, 2003
o Project Management, 2003
o Creating Web Sites with HTML (also course author and instructor), 2000
American Association for Collegiate Independent Studies Awards for online courses:
o Introduction to Business Law, 2003
o Mystery Fiction, 2002
o Introduction to Statistics, 2001
Tandem Computers
TOPS (Tandem Outstanding PerformerS)
Vice-President s Award
Customer Engineer of the Year, SF Bay Area
REFERENCES
Upon Request
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