CHRIS J. GERDIN **** Bradford Ln. Reno NV, ***** 775-***-**** E-mail: ******@*************.*** www.chrisgerdin.com
OBJECTIVE: Obtain a Golf Professional position where I can maximize my management/marketing skills, quality assurance, program development, and training experience to help create sales and profitability.
HIGHLIGHTS OF QUALIFICATIONS
Extensive experience in Public and Private Club operations for 10 years
Worked in the customer service businesses for 15 years
Extensive experience working individually and in team atmospheres
Excellent verbal/written communication skills; effective communicator with ownership, staff and customers
Provided 800 hours of personal instruction and increased participation by 50% in LakeRidge Junior Golf Academy
Increased tournament participation by 20% in 2006
Incorporated innovative staff training programs for shop staff/valet/outside services and increased customer satisfaction in 2004
Controlled all merchandise operations in and introduced an open-to-buy plan in 2004 & 2005
Increased Men s Club participation and membership to 275 golfers
Computer savvy in all Microsoft Office software, Double Eagle Golf System, Corel Draw, Adobe Photo Shop, VI Digital Coaching System and Tournament Pairing Program
Directly involved in creating a marketing plan that sold the Reno-Tahoe Open to Legends 2007
Competed and made finals in Integrated Marketing Competition against 200 top business schools
Received Employee of the Year honors in 2007
Launched Chris Gerdin Golf Instruction 2010
PROFESSIONAL EXPERIENCE
LakeRidge Golf Course – Reno, Nevada (2001-Present)
Director of Instruction 05/09-Present
Created programs that enhanced service and maintained interest and enthusiasm for our students
Introduced state-of-the-art video analysis instruction
Coordinated Junior Academy
Conducted Rules clinics
Controlled all club fitting, teaching aids and practice facility
Increased lesson sales 25% annually since 2009
First Assistant Golf Professional, 05/06 05/09
Managed overall operations of LakeRidge Golf Course
18-hole upscale public golf club with 300+ tournaments, 100 annual members and 45,000 annual rounds
Second Assistant Golf Professional/ Assistant Tournament Director, 05/05 – 04/06
Managed booking, set-up, operations and scoring of over 300 tournaments per year
Manage and ran five weekly and monthly tournaments throughout the year
Overseen ordering, pricing, placement and selling of golf shop merchandise
Supervise and directed golf shop and valet staff and grounds crew as needed for day-to-day course operations
Gave over 200 private golf lessons per year
Assistant Golf Professional/ Merchandise Director, 03/04 – 05/05
Managed all golf shop ordering and controlled all merchandise operations and inventory
Implemented new open-to-buy plan for shop orders
Supervised outside services staff including scheduling, training, hiring and termination
Assisted in daily maintenance, cleaning, stocking and repair of over 90 golf carts and 40 rental club sets
Implemented new opening, daytime and closing procedures for the golf shop
EDUCATION
2001-2005 University of Nevada, Reno, Reno, NV – B.A. in Management, Minor in Marketing
2006-2011 PGA Membership
Archives
Categories
Golf Links
Recent Posts
This should be a very important part of everyone s game;
Consistency is the name of the game! The most common
Golf is one of those interesting sports where it pulls
© Copyright 2011 - Chris Gerdin - Reno Golf Professional
© Copyright 2011 - Chris Gerdin - Reno Golf Professional