Sales Marketing

Mark Calkins

Highly motivated, creative and versatile high-technology

marketing executive with expertise in product

management, product marketing and marketing.

Especially skilled at building dynamic marketing teams,

identifying product requirements, developing marketing

plans, and managing product lifecycles. Energetic self-

starter with exceptional analytical, organizational,

communication and execution skills.

Areas of Expertise Major Career Accomplishments

Re-positioned a poorly perceived company into an industry

Excellent strategic planner

powerhouse

Understanding market

Built a solid customer acquisition process by feeding sales a

dynamics

growing stream of highly qualified leads with 300% growth

Developing market

after two quarters

requirements

Provided leadership to take an industry leading point solution

Product positioning to

into a fully integrated suite

target personas

Successfully defended a company s leadership position from a

Go-to-market plans

major competitive attack

Product launch execution

Organized the launch of seven major releases of an industry

Analyst & public relations

leading product

Creating collateral & other

sales tools

What Others Say About Mark

Online marketing

Superb writer & public

Mark is a roll up your sleeves executive. He built out our marketing

speaker

infrastructure very quickly... Mark has proved to be a consistent

Excellent with customers &

administrator and delivered what we needed, when we needed it.

sales (Bruce Fryer, CEO, ProtoHIT)

Mark has always provided excellent direction for development focused

Developing great teams

directly from the needs of the customer... Mark s work has always been on

target and on time. (Thomas Collette, VP Sales, Agilix)

Mark was able to re-brand a company, institute standard product

Learn more management processes, and launch key vision strategy all with very tight

timeline and budget. He is the most talented marketing and product

about Mark at management executive I have worked with. He has a strong grasp of

markcalkins.com technology in general and is well versed with current trends.

(Brad Whittle, VP Global Sales, SirsiDynix)

337 S. Palisades Dr., Orem, UT 84097 801-***-**** ********@*****.*** markcalkins.com

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