Over ** years of designing/developing collective projects on consumer
and enterprise applications, seeking dynamics of creative challenges and
rewarding positions as a Lead User Experience/ IA, ID and UI Designer to
develop innovative products and express brands through strategically
driven design and interactive model. With a background in Management &
User Experience, as a UI/UX Product Design lead worked on websites,
Web/flash applications and hand held devices to analyze and determine the
need of end users.
My studies go beyond the cognitive approaches taken by a user in a context, while using an
interface. Essentially, I believe that without the understanding and interpretive knowledge of the
human mind, creation and innovation fails in delivering what is essential. My experience spans
across domains like Telecom, Government, Retail, E-Commerce, Travel & Transportation,
Media & Entertainment, Networking, Education, Management Consulting and finally
gaming. I am a media designer with creative instincts, strong technical and communication
skills; I am seeking opportunities to collaborate on new and interesting projects that involve
creative problem solving. Highly proficient in most current Adobe Creative Suite 5 (CS5), Flex,
Balsamic Mockups, Visio, Microsoft Expression Blend experience and IOS app development.
Knowledge in creative presentation skills is an advantage for the senior management for
presentations.
Education:
MBA: Masters in Business Administration (Morrison University, Reno, NV) 2010
PGDGA: Post Graduate in Digital Graphic Arts & Animations (Multimedia Degree) -2002
Strengths & Skills:
User Research & Interaction Design Project Management Video Production
Web Design / Development Creative Strategy CSS & JavaScript
Graphic Design / Illustration Photoshop CS5 Expression Blend
IA and Visual Design Illustrator CS5 e-Learning
Web Analytics Dreamweaver CS4 HTML 5 / DHTML
SharePoint & Oracle Portal 3D Studio Max (Beginner) Layout and Icons
Kendo UI Jquery UI and Sencha Print Design & Presentations Flash Action Script (2.0,
3.0)
Experience:
Realization Tech Inc Sr. UI/UX Designer Feb 2012 Present (FTE)
San Jose, CA
Responsible as a Sr. UI/UX Designer, primarily involved performing analyses of computer
systems and related software/applications for the design and development of interfaces through
which our clients access our patented enterprise project execution management software on
various existing and emerging platforms (e.g., for iPads, Android, Web 20/tablet, and other
Vinay K Marisetty
www.vkmarisetty.com abpr4f@r.postjobfree.com Cell: 916-***-****
related mobile technologies). In this capacity, I provided the project execution management
needs of our clients by ensuring compatibility and integration of our computer systems so that
our patented technology can be shared optimally across platforms. In order to address the
complex business needs of our clients, I analyzed business-related requirements, technical
specifications, and information architecture and user flow diagrams in order to translate them
into highly functional, interactive designs for effective user interfaces and an enhanced user
experience. In addition, I am responsible for overseeing: customization of computer systems and
software/applications; and development and implementation of new, expanded system features.
Interact with Realization s product managers, implementation group, and
developers/programmers. Through approvals and signoffs form Executive Management and
Product department for User Interface and User Experience implementation
IGT SR UI/UX Product Designer Sep 2009 Feb 2012
Reno, NV
Responsible for User Interface design and development for products like sbX, EZPAY, TableID,
HCU using Adobe Photoshop CS4, Adobe Flash CS4, Illustrator, Visual Studio using latest
technologies like XMAL. Improved user experience and supported graphic resource needs for
various products in EGS department. Create wireframes, visual mockups, UI specs and flash
designs for service window applications. Created design strategy and implemented in various UI-
UX projects. Responsible for reviewing creative work, provide art direction and design feedback
when working with junior designers and developers. My technical and creative instincts allowed
me to work on multiple projects. Work with product management and engineering to ensure that
graphics and lay-out designs meet customer requirements and implementation constraints. Create
Information Architecture Diagrams, Scenario, or Storyboard Documents, Interaction Flow
Diagrams, Wireframes, Information Architecture, Style Guides, and User Interface (UI)
Specifications. Managed multiple leads of projects and managed team of artist/designer.
Conducted research and data evaluation on interactive products, created user personas. Create
iPad and iPhone application for casino services and games. Create graphics, animations using
flash and after effects for various service window applications.
Caltrans SR Web UI/UX Product Designer Jan 2009 - Sep 2009
Sacramento, CA
Responsible for User Interface Design for web applications and websites using Adobe Photoshop
CS4, Adobe Flash CS4, Illustrator, Visual Studio, Using latest technologies like XMAL. HTML,
CSS, Java Script, and the company s custom web development and content management tools, in
addition to promotional broachers, posters, icons and logos. Educated stakeholders about user
experience methodology, succeeded in transforming the way they looked at and thought about
their system by enabling them to see it through user s eyes. Participate in early sprints of agile
methods. Work ahead of sprint and keep the work ready for the dev team for development.
Created the rich user experience and user interface design for their Archeological data collection
application for constructions process. Involved in the hiring process and recruited world-class
talent user interface development group. Support flash action script for interactive service
window applications across the apps team. Involved in the research and discover phase of the
Vinay K Marisetty
www.vkmarisetty.com abpr4f@r.postjobfree.com Cell: 916-***-****
apps development for client and user research. Created the rich presentations for the corporate
initiatives
Microsoft SR Technical UI/UX Consultant Aug 2008 - Jan 2009
Redmond, WA
Responsible for User Interface Design and Implementation of Microsoft Online Customer Portal
(MOCP) using Adobe Photoshop, Flash, HTML, CSS, JavaScript and the company s custom
web development and content management tools. Involve in daily scrums create IA, Visual
design for agile process. Responsible for Branding and Standard establishment for Microsoft
Online Customer Portal, (MOCP) and implemented the latest technologies like Dundas Suite and
Fusion Charts for analytics data visualization for higher management. Leverages information
architecture as the key means for ensuring that systems will support clients business and mission
goals interacted with project manager and software engineers in defining requirements.
Supported interaction design visual design for web products and produced images, banner, logo,
poster, brochure using software s like Photoshop, Image ready, Illustrator, In Design.
T-Mobile SR Technical UI/UX Consultant Sep 2007 July 2008
Bellevue, WA
Responsible for complete innovative user interface designs and development for products like of
CNCU, XPlan, XPlore, XPM and NCP(T-Mobile Engineering Solutions Division) using Adobe
Photoshop, Flex, Flash Action Script, HTML, CSS, JavaScript. Created digital illustrations and
designed several websites interaction design, portals for company promotion and future
marketing ventures. Designed various web/desktop applications like Xplore, XPM, NCP and
CNCU using Adobe Photoshop, Flex, Silverlight, XMAL, JavaScript, CSS, Ms Visio and Flash
Action Script. Designed Dashboard Application for Network Engineering Team using Dundas
and Fusion Charts, Translated business requirements in to successful user interface designs,
developed guidelines and standards, created low fidelity and functional user. Design Web Portals
for internal groups using Adobe Creative Suite and Microsoft Share-Point portal server.
Verizon Business Visual Web UI /Portal Designer Jun 2005 - Sep 2007
Sacramento, CA
Responsible for User Interface Design and development for various web/desktop applications
like North Carolina DMV Prosecution Application, Nevada DMV Portal Application,
Pennsylvania e-safety Applications, Texas Department of Public Safety Admin Application,
Georgia and North Carolina using Adobe Photoshop, Flex, Silverlight, XMAL, JavaScript,
CSS3, Html 5, Ms Visio, PowerPoint and Flash AS. Designed Web Portal for internal groups
using, Adobe Photoshop and Oracle Application Solution Portal. Created and maintained Visual
Graphics Design and Iconography for variant Clients. Introduce ideas/concepts for the business
growth of the company by creating interaction design flow. Created various Dashboard
Applications for different clients using Adobe Photoshop, Flash and Fusion Charts Dashboards
Vinay K Marisetty
www.vkmarisetty.com abpr4f@r.postjobfree.com Cell: 916-***-****
ElementK SR eLearning Instructional Designer Jan 2004 - May 2005
Chennai, India
Responsible for Instructional Design and Project Management methodology and executing
strong e-learning content/storyboarding development experience, including: web-based training,
simulation development, interactive video, gaming, and collaborative/social learning
design/development expertise. Build client learning programs using a broad collection of e-
Learning, e-Reference, classroom materials, and blended learning solutions that drive business
results. Clients like Cisco, Microsoft, Adobe, IBM, NIIT and more... Technology used is Adobe
Photoshop, Fireworks, Flash, HTML, XML, Captivate, Lectora and Corporate Templates. Well
versed in Storyboards and animation techniques for making concepts observed by the user.
Create 2d & 3d animations with Flash AS, 3D Studio Max. Work with Technical Writers,
Developers, Jr. Graphic and Visual designer for interactive concepts & ideas observed by user.
Sify Multimedia Instructional Designer May 2002 - Jan 2004
Chennai, India
Responsible for User Interface design and development for large amount of interactive eLearning
training courses content and instructional design, complex e-learning initiatives for which
included clients like Cisco, Microsoft, Adobe, NIIT and more... Using Adobe Photoshop, Flash,
HTML, XML and Corporate Templates. Well versed in Storyboards and animation techniques
for making concepts observed by the user. Created 2d & 3d animations with Flash, 3D Studio
Max. Designed & developed customer portals for SIFY.
Nisiet Faculty of Multimedia May 2000 - May 2002
Hyderabad, India
Responsible for conducting various trainings for NRI students in multimedia and visual
communications, graphics design, Iconography, Adobe Photoshop and 3D Studio Max. Develop
graphic resources for print materials & bulletins for the Nisiet training course offerings. Create
corporate presentation for senior management.
Fotocafe Digital Artist Oct 1999 - May 2000
Hyderabad, India
Responsible for creative& interactive work, support art direction and design feedback when
working with advertising agencies and junior artists. Involved and led various digital imaging
projects like image manipulation and restorations. Develop interactive photo albums in flash
using action script.
Portfolio:
Portfolio Link: http://www.vkmarisetty.com/Portfolio.rar
Note: This file need a password to unlock password is: easy
*These are the final products outputs for the works I have done. Complete goal oriented design
process is followed.
References and specific samples will be available on request
Vinay K Marisetty
www.vkmarisetty.com abpr4f@r.postjobfree.com Cell: 916-***-****