DEEPTI CHITTAMURU
Mobile: 215-***-**** Email: ***********@***.*****.***
EDUCATION University of Pennsylvania, Annenberg School of Communication
SEP 10 MAY 15
PhD. Communication
Focus: ICT4D, Health Communication
University of California Berkeley, School of Information
Masters. Information Management and Systems (MIMS)
SEP 07 AUG 09
Focus: HCI, ICT4D
CGPA: 3.83/4.00
Andhra University, GITAM College of Engineering
B.Tech. Computer Science and Systems Engineering
SEP 02 MAY 06
Focus: Computer Science
Distinction
RESEARCH Researcher (IN COLLABORATION WITH) UNIVERSITY OF CALIFORNIA BERKELEY JUN 10 AUG 10
Designed and deployed an experiment with Kurtis Heimerl (PhD. Candidate, CS, UCB) that employed
EXPERIENCE
non random participant selection and a control group to study the effects of a multiple mice computer
interface (Meta Mouse) on children s learning abilities and collaborative behavior in rural India.
Conducted baseline unstructured interviews with teachers, students, school administrators, etc
Graduate Student Researcher UNIVERSITY OF CALIFORNIA BERKELEY MAY 09 AUG 09
Conducted needs and usability assessment of a Voice Based Online Community (Avaaj Otalo) with Prof.
Tapan Parikh. Used qualitative research methods like rapid ethnography to understand the influence of
social, cultural and political forces on the usage of Voice Based Online Community in rural India. Elicited
needs, discovered behaviors to be supported and features to be added to Avaaj Otalo.
Graduate Student Researcher UNIVERSITY OF CALIFORNIA BERKELEY MAY 08 MAY 09
Evaluated the usability of mobile phone based learning games (MILLEE) with Prof. John Canny. Elicited
personas and scenarios for mobile phone based learning in the daily lives of rural children. Conducted
interviews and participant observation to gain insight into social, cultural and political aspects of their
learning and play environments.
Avaaj Otalo A Case Study of Voice Based Social Media in Rural India (CHI 2010, Awarded Best Paper)
SELECTED
An Exploratory Study of Unsupervised Mobile Learning in Rural India (CHI 2010, Awarded Hon ble Mention)
PAPERS
MILLEE Social Dynamics of Mobile Phone Use Amongst Children in Rural India (Master s Thesis)
Needs and Usability Assessment (UCB) Qualitative Research Methods (UCB)
COURSES
User Interface Design and Development (UCB) Quantitative Research Methods (UPENN)
Designing Rural Computing Applications (UCB) Research & Eval. For Comm. Campaigns (UPENN)
Introduction To Statistics (UPENN)
Information Visualization (UCB)
WhtWhnWhr A Visualization of Events in Both Space and Time (SP 08)
SELECTED
aAqua Visualization of an Online Community of Farmers in Rural India (SP 08)
PROJECTS
UCWise Redesigning an Online Learning System at the CS department of UC Berkeley (FL 07)
Lulan An exercise in redefining a brand (FL 08)
Annenberg full tuition scholarship and an additional annual stipend of ~$24,000 for 5 yeas (2010)
AWARDS &
Berkeley International Office Scholarship (2008)
HONORS
School of Information Graduate Fellowship (2007)
Awarded fellowships by every university (UCB, CMU, TAMU) applied to for MS (2007)
CODE: UI: HTML, CSS
SKILLS
Other: Java, C, C PL/SQL
Platforms: Windows, Unix, Linux
DESIGN: Qualitative: User Experience Research, User Diaries, Interviews, Focus Groups,
Participant Observation, Rapid Ethnography
Quantitative: Usability Testing/Evaluation, Card Sorting, Surveys
Other: Scenarios, Personas, Needs Assessment
LANGUAGES: English, Kannada, Tamil, Hindi and Telugu
MANAGEMENT: Agile Software Development Methodology, Product Management Skills
OTHER Program Manager Intern INTEL (CONTRACTOR FROM DIREM MARKETING SERVICES) FEB 10 MAY 10
Inform design of information and communication technology solutions for e governance challenges like
EXPERIENCE
the MGNREGA program. Manage pilot deployment for these proposed solutions in rural India and write
white papers about the same. Liaise with state and central government officials to bring the Govt. of
India onboard and obtain their support for implementation of these technology solutions.
Technology Research Intern BASIX NOV 09 FEB 10
Conducting a needs assessment study with the social performance management team in BASIX. The
study s objective was to inform the design of a technology enabled process that delivers financial
services to BASIX customers in rural India. Research methods like document analysis, interviewing and
participant observation of employees and customers were employed.
Product Management Intern LITHIUM TECHNOLOGIES JUN 08 AUG 08
Conducted a user needs assessment for their new product offering, Analytics . Created visualizations
for large data sets to highlight insightful patterns hidden in the data
Quality Lead COMPUTER SCIENCE CORPORATION INDIA Pvt. Ltd. JUN 06 J UN 07
Helped senior management gain a better understanding of the reasons for the ineffectiveness of the
standard QA methods, practiced across CSC, at their India facility. Suggested changes to the QA
processes to suit the cultural context, reducing UAT errors by approx. 20%.
Lead Team Member ONENESS UNIVERSITY MAR 94 SEP 99
One of the six member lead team that managed the Institution in its start up phase, under the
guidance of the founder. Gave public speeches to audiences of thousand plus members at a time.
Conducted Self Help/Development workshops for groups of greater than hundred people. Setup
centers in different parts of India to disseminate the philosophy of the Institution.
OTHER Member, Graduate Student Council SEP 10 MAY 11
ANNENBERG SCHOOL OF COMMUNICATION, UNIVERSITY OF PENNSYLVANIA
ACTIVITIES
Elected to represent student interests to the school administration, provide student feedback regarding
matters such as hiring new faculty and curriculum and co organize social events hosted by the school.
Student Representative, Academic Affairs Committee DEC 07 MAY 09
SCHOOL OF INFORMATION, UC BERKELEY
Elected to represent the students in the Academic Affairs Committee. Provide student feedback
regarding matters such as hiring new faculty, curriculum, etc.
Chairperson, Social Service/Recreation Committee AUG 06 JUN 07
COMPUTER SCIENCE CORPORATION INDIA Pvt. Ltd.
Successfully led a team of employees with decades more of experience in the IT industry. Conducted
health awareness and vocational training camps in a village adopted by CSC
President, Computer Science Student Association DEC 04 APR 06
GITAM COLLEGE OF ENGINEERING, ANDHRA UNIVERSITY
First female student in the college to hold this position. Helped setup a cell for industry institute
interaction to facilitate collaboration between the college and the IT industry.