Twitter: @zhihuadong
Emma Zhihua Dong B abplrn@r.postjobfree.com
www.zhihuadong.wordpress.com
Pro le
Master student in Computer Graphics Technology, Purdue University. Expected graduation: May 2014.
Specialized in Human-Computer Interaction, and User Experience Design.
Expertized in:
- Conducting user-centered research/design to enhance user experience, including user research, interaction
design, and usability evaluation.
- Designing and conducting lab-based user study to understand users behavioral and cognitive process
while interacting with di erent software interfaces.
- Designing, conducting and analyzing interviews and focus group studies and generating user-requirement
report for stakeholders.
- Analyzing large scale quantitative data using SAS.
Education
Purdue University - West Lafayette, IN, USA
2012 - present M.S. in Computer Graphic Technology, College of Technology.
2011 - 2012 M.S. in Industrial Engineering, School of Industrial Engineering, GPA: 3.87/4.00.
Tsinghua University - Beijing, China
2005 - 2009 B.S. in Biomedical Engineering, School of Medicine, GPA: 3.50/4.00.
Skills
User Research Information Architecture, Interview, Focus Groups, Heuristic Evaluation, Usability Testing,
Wireframe, Prototyping.
Programming JavaScript, HTML, CSS, Ruby on Rails, SAS, R, C++.
Computer Photoshop, Illustrator, Omnigra e, Axure, MySQL, Mac OS X, Microsoft Windows, Microsoft
O ce.
Language Chinese, uent in English.
Research/Work Experience
2012 - present Graduate Research Assistant, Computer Graphic Technology, Purdue University.
- Conducted and Analyzed 25 sets of interview data, created and reported user personas and design
requirements to technical team.
- Worked closely with developer team to design and develop system design.
- Presented research ndings in the annual evaluation meeting to stakeholders.
- Led an undergraduates research team as the mentor.
2012 - present Interaction Designer, EPICS Program, Purdue University.
- Led the website-design team for VOSS project in EPICS program.
- Researched and designed the Information Architecture.
- Prototyped the Website based on the Information Architecture.
Emma Zhihua Dong 1 October 15, 2012
2011 - 2012 Graduate Research Assistant, Industrial Engineering, Purdue University.
- Designed and conducted eye-tracking experiments to examine users cognitive processes when they
interacted with lab-designed visualization tool SimulSort.
- Designed and conducted surveys and interviews to understand users understanding towards the
interfaces.
- Analyzed eye-tracking data using SAS, resulted in a paper publication.
- Designed and conducted focus group study to better understand patients perception towards a
lab-designed website Food For the Heart.
- Analyzed users log data and focus group data, and provided design improvements for the Website.
2011 Usability Research Project, NanoHUB.
- Led and conducted a heuristic evaluation for NanoHUB, resulting in 36 design improvements.
- Conducted a user study to observe users behavior while using the interface with certain tasks,
leading to 24 design improvements.
- Performed card sorting study to redesign the information architecture of NanoHUB. Succeeding
usability testing demonstrated the e ciency of the improved information architecture.
2008 Intern, Research & Development Department, GN Resound China Ltd..
- Interviewed selected user groups to understand usability issues for certain product models.
- Reported product design requirements in the group meeting.
Publications
2012 Food for the heart: Lessons learned while designing a visual decision support system
for patients with coronary heart disease, B. Kwon, Z. Dong, K. Yehle, K. Plake, L. Yahiro,
S. Kranz, and J. Yi, AHFE International .
2012 The In uence of Visualizations on Multi-Attribute Decision-Making Strategies: An
Eye-Tracker Study, S.H. Kim, Z. Dong, H. Xian, B. Upatising, J. Yi, Accepted to InfoVis,
March 2012.
Leadership
2011 - 2012 Departmental Ambassador, Graduate Women s Gathering (GWG), Purdue University.
- Organized monthly social events to encourage networking among female students within the
Industrial Engineering Department.
- Connected with Women in Engineering Graduate Mentoring Program to seek resource assistance.
2007 - 2009 Vise President, Student Association of Educational Poverty Alleviation (SAEPA),
Tsinghua University.
- Organized campus talks for publicizing Service Learning Program (SLP), resulting in over 1000
signing-up.
- Took charge of team-leader screening for SLP teams.
- Organized training programs for SLP teams.
2007 - 2008 Team Leader, Service Learning Program (SLP), Tsinghua University.
- Screened and recruited team members.
- Contacted targeting schools to discuss and con rm event agenda.
- Hosted weekly team meetings and assigned responsibilities.
- Won the outstanding teaching performance prize (ranked 1/36 among all teams).
Emma Zhihua Dong 2 October 15, 2012