Marketing Customer Service

Location:

India

Posted:

November 14, 2012

Contact this candidate

Resume:

Marketing, Public Relations, Event Planning, Life Loving, Fashion Happy, Yoga Balanced, Social Media Addict

Jenelle's Work

Jenelle Conner *************@*****.***

OBJECTIVE

To use my skills in media and public relations, marketing, event planning, fundraising, design, social networking communication and advertising to make a positive impact.

PROFESSIONAL SUMMARY

My proven capabilities are applicable in a variety of areas, including:

Public Relations Social Media Networking/CommunicationFinal Cut Pro (Video Editing)Adobe Design Premium CS4

EDUCATION, Greenville, North Carolina

Bachelor of Arts, Communication --- May 2008

Concentration: Print Journalism

Minor: International Marketing in Multidisciplinary Studies

Honors: Cum Laude

ADVERTISING/MARKETING STUDY ABROAD, Rennes, France

--- Fall 2007

Courses: International Advertising, International Marketing, Business Operations Management, Organizational Behavior, French Culture and Language

EXPERIENCE, Columbia, MO

August ’11 - Present

Account Manager

Helped clients harness the power of social media through: strategizing, connecting, listening, networking and relationship building

Boys & Girls Clubs of West Central Missouri, Sedalia, MO

October ’08 - Present

Outreach Specialist/Special Events Coordinator/Executive Assistant

Partnered with the Director of Development in facilitating event coordination, fundraising, marketing and advertising responsibilities for 70-employee organization that serves more than 1,700 youth in 22 site programs in six communities and three countiesAssisted in planning the Club’s 19th, 20th and 21st annual auction, “An Evening of Heart & Hope.” In 2012 the event raised more than $148,000 in monetary donations and $12,000 in-kind donations; increasing the amount raised in 2010 by $40,000Planned community outreach events for the Club's 2009 teen career exploration modules in marketing, crime scene investigation, culture, photography and theatre every six weeks to showcase the Club members’ talentsEstablished media contacts and fed weekly content to five regional newspapers and three radio stations that led to more than 100 articles published annually about Club happenings and frequent radio interviews/public service announcements on-air Overhauled the design and navigation of the Club’s former website and worked with a web developer to launch the Club's new administrative content management systemCreated, performed and maintained updates on the Club’s website and established the Club’s online presence on social networking forums like Facebook, Twitter and YouTubeFormed relationships with University of Central Missouri professors and worked with students from three different classes to produce complementary PSAs and video content for Club promotional purposesAssisted in writing and implementing the Club’s marketing and public relations plan, which set the precedent for the Club’s new collateral and targeted marketing campaignProduced Club promotional videos which were used by the regional and national offices to demonstrate the Club’s positive impact on youth, Sedalia, MO

June ‘08 - Present

Personal Assistant

Promoted and facilitated marketing for her book: “If I am Missing or Dead: a sister’s story of love, murder and liberation” Helped market and establish Latus as the spokeswoman for Amy’s Courage Fund Aided in writing promotional materials and media campaignsEstablished reader subscriber list to be used to promote future booksUpdated and assisted in managing Latus’ website

ECU Apparel & Interior Merchandising Organization, Greenville, NC

September ‘06 – May ‘08

Executive Committee

Headed fundraising, marketing and advertising responsibilities for 75-member organizationFacilitated marketing and advertising for “A Day in the Life of…” fashion show featuring six boutiques. Successfully established press contacts and created a unified advertising campaign which helped sell out the 500-seat show that grossed more than $6,500. The event was covered by multiple newspapers, radio stations, Greenville magazines and the local news. Synergy was created using signs, posters, Facebook, shirts, cups and print materials that were distributed throughout the communityPlanned “Spring for the Cure,” fundraiser and donated $1,950 to the American Cancer Society for breast cancer researchOrganized marketing and advertising for the “Battle of the Boutiques,” fashion show that sold out 350-seat downtown venue and netted more than $1,300Used target marketing campaign to successfully stage a dinner auction to benefit local family violence shelter, Greenville, NC

January ‘07 - May ‘07

News Editor

Established media contacts and covered campus activitiesSupervised six writers, edited and organized layout for paper issued Tuesday –Thursday Uncovered Student Government Association and fraternity controversies

AWARDS 2011 Boys & Girls Clubs of America Gold Missouri Area Council Marketing and Communications Award 2010 Boys & Girls Clubs of America Bronze Marketing and Communications Awards in Interactive/Online Marketing and Publicity/Media Relations 2010 Missouri Area Council Marketing and Communications Award