EDUCATIONBrigham Young University
Bachelor of Arts in Communications Public Relations
Minor in English
I completed coursework, which included many real-world experiences and opportunities, in the following areas:Education included: research, campaign creation, strategy and tactic creation and implementationReal-world experience included: campaign research for the Utah Department of Transportation, campaign creation for Intermountain Healthcare, campaign implementationEducation and experience included: writing for the campus newspaper and campus magazineCreative, persuasive and analytical writingCompleted classes in marketing, accounting, political science, Spanish and German
Other experiences:Worked for the 2008 Obama presidential campaign in ColoradoWORK EXPERIENCEOrangeSoda
Operations Analyst
American Fork, UT
September 2011 Present
The role of Operations Analyst was created specifically for me. After winning an internal branding competition the company, executives decided to create a job where my analytical, organizational and company experiences were used to help the executive level management. Job responsibilities included:
Worked directly with the VP of Service and FulfillmentCollected and analyzed data for reporting and company auditing purposesPlanned strategies to streamline work flow and follow-up on company work processesCollaborated on projects for partner companiesManaged teams to account for internal position changes
Other job titles and responsibilities included:
Built and edited lead generation websites for clients on WordPress.Analyzed client websites to help plan and propose SEM optimization strategies.Built reports for internal and external purposes.Built and maintained PPC campaigns on Google and Yahoo.Managed and monitored 77 client accounts.
BYU J. Reuben Clark Law School
Publications Intern
Provo, UT
July 2010 August 2011
As an intern in the publications department of a top tier law school I was given a lot of freedom to develop the strategic communication of the school along with my team. My greatest accomplishment was I researched, proposed then implemented and maintained the law school’s social media presence.Researched, proposed and implemented the school s social media usage (Twitter, Facebook, YouTube).Brought into a university-level group on planning the strategy of the university’s social media usage. Planned and managed a team to film video segments for online promotion. Researched and wrote feature stories and news articles for publication.Photographed events and people to be published along with articles.Analyzed school website and proposed restructuring based on modern website style and usability.
Bradley Public Relations Agency
Account Executive
Provo, UT
May 2010 January 2011
Global Entrepreneur Monitor
I was asked to be the account executive for the agency’s first international account. The non-profit organization collects data about entrepreneurship around the globe then announces the findings at its annual meeting. Our work was based around this annual event.Managed team of 12 people and worked with the client directly to address campaign issues, client misconceptions and success standards.Conducted media relations before, during and after the event, including post-even media coverage.Researched and selected keynote speaker for the event. Invited attendees from the public and private sectors to build support for the overall goals of the organization.
Utah Department of TransportationLed group of eight people to perform over 400 man-on-the-street-surveys concerning county-wide construction projects.Helped synthesize collected data and presented information to the Utah Department of Transportation.
Project Read
Public Relations Volunteer
Provo, UT
September 2010 December 2010
I approached this non-profit organization and offered my time and skills to help it build a public relations presence.
Wrote feature stories, press releases, letters to the editor, speeches and presentations and designed flyers for the non-profit s use.Completed “How To Complete PR” packet for the organization’s use after my departure.Helped promote and run the annual fundraising event.
Daily Universe
Reporter
Provo, UT
January 2010 April 2010
Wrote three stories weekly for a newspaper with circulation of 18,000.Published in the campus magazine.
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Hilary Hurst Jarman
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Telephone: 408-***-****
Copyright © 2012 hilaryjarman.com
Copyright © 2012 hilaryjarman.com