Ekta Kapadia
** ******* *******, ***. **** Jersey City, NJ 073**-***-***- 3288 ****.*********@*****.***
EDUCATION:
PACE UNIVERSITY, Lubin School of Business, New York, NY June 2011
Master of Business Administration in Marketing Management
UNIVERSITY OF MUMBAI, Shah & Anchor Kutchhi Engineering College, Mumbai, India
Bachelor of Engineering with a major in Computers May 2008
First Class Honor Graduate
WORK EXPERIENCE:
Pace University Marketing Lab, New York, NY September 2009-Present
Volunteer
Brainstorm and research to develop concepts for design of e-commerce website
Yanshu Chemicals Pvt. Ltd., Mumbai, India March 2008- June 2009
Commercial Executive
Organized strategic marketing tactics to sell established company products with competitive pricing methods
Established markets for new products by working in close collaboration with Research and Development team
Initiated and negotiated price deals with number of vendors as a part of integrated purchase team which saved the company
expenses by 10% annually
Projected collaborated and secured business with pharmaceutical companies in India and abroad which increased the
company revenues by 5% on monthly basis
Analyzed sales and production data to predict cost fluctuation, pricing and revenue model for products
December 2007-March 2008
Sales & Marketing Trainee
Conducted market research to expand product line that resulted in introducing two new market competitive products
Developed supply chain management system with team of four executives to manage raw material purchases
Promoted and organized chemical exhibitions to help increase new cliental base by 4%.
Yashraj Properties (India) Pvt Ltd, Mumbai, India
July 2007-December 2007
Assistant Marketing Consultant
Planned and developed various marketing strategies for property sale to attract all over world investors
Convinced customers about the developer s project and the attached benefits in buying the property which resulted in
increased selling of the properties at suitable price scale
Published various developers project in the Real-Estate exhibition
Received fast track employee award for excellent performance in a short span of time in the company
PROJECTS:
Digital Diary, Social Networking website, Web development tool for GRE registration using HTML and MS-Access, and Social
Networking System using PHP and MYSQL database.
COMPUTER SKILLS:
DOS, Windows 95/98/ME/ 2000/XP
Operating Systems:
MS-Office 2003 suite, MS Project
Applications:
Program Languages: C, C++, HTML, Basic JAVA
MS-SQL, MS-Access
Databases:
LEADERSHIP SKILLS:
Annual Cultural Symposium: Event Head for 3 annual events
IEEE (Institute of Electrical and Electronics Engineers): Departmental Head, Student Chapter 2007-08 and Event Head,
Intercollegiate Technical Symposium
SOCIAL WORK:
Active member for Helpage India and Creating Awareness Societies and assisting in raising funds for the care of the elderly,
irrespective of race, religion, caste or creed.