Mona Zeftel
Email: *********@********.***
Address: ** ****** ******
City: Arlington
State: MA
Zip: 02476
Country: USA
Phone: 781-***-****
Skill Level: Management
Salary Range: $80,000
Primary Skills/Experience:
See Resume
Educational Background:
See Resume
Job History / Details:
Mona Zeftel
www.linkedin.com/in/monazeftel
Product Manager with extensive experience developing award-winning software, web content, and educational publications. Passionate about supporting customers and delivering highly successful products. Innovative thinker, who thrives on working on multiple projects with cross-functional teams. Expertise includes:
-Gathering and prioritizing customer feedback
-Developing documentation and tutorials
-Running and presenting usability tests
-Specifying training videos
-Managing alpha and beta tests
-Writing specifications and user stories
-Strategizing and developing web content
-Managing staff and freelancers
PTC (Parametric Technology Corporation), Needham MA
Product Management: Senior Technical Consultant 20072012
Strategized and specified user interface and features for mathematical engineering software including prioritizing customer requirements, running usability tests, and writing specifications. Strategized technical documentation, marketing communications, and training materials.
- Led cross-functional meetings for new feature design, Agile iteration planning, and software bug triage, leading to improved communication across global teams.
- Initiated new system for software bug triage and managed bug database to ensure development resources met customer and strategic initiatives.
- Developed, analyzed, and presented remote usability testing and online customer discussions, increasing immediacy and analysis of feedback from global customers.
- Specified brief training videos, increasing adoption of complex software and new user interface.
-Managed, recruited for, analyzed, and wrote up results of alpha and beta tests catching >100 critical bug fixes before each release cycle.
Documentation Manager 2006-2007
Managed documentation team for Online Help, Tutorials, User Guides, and Electronic Books.
- Initiated user articles for monthly email newsletter and online Resource Center, providing new resources for marketing and sales.
- Produced all documentation under budget and met tight deadlines and localization schedules.
Mathsoft Engineering & Education, Inc., Cambridge MA
Manager: Documentation, Localization, and Electronic Publishing 1998-2006
Managing Editor 1995-1998
Led team of technical writers producing online Help, Tutorials, User Guides, Sample Worksheets, Electronic Books, and Web Content. Managed localization for both software and documentation. Contracted with authors and reviewers to write and update electronic books.
- Reduced localization schedule by 5 months, cut costs by 44%, and improved quality of translation by contracting with new vendors, automating processes, and hiring and directing localization contractors.
- Improved accessibility and usability by restructuring and streamlining documentation.
- Directed development of award winning website, StudyWorks! Online, attracting > 50,000 weekly visits.
- Led science and math authors, multimedia developers, and contractors to produce innovative math and science activities, which was chosen as one of top ten educational sites in 2002 by District Administrative Magazine.
- Awarded recognition from MerComm, Inc. iNova Award; National Science Teachers Association; Education World; StudyWeb Academic Excellence Award, and the Eisenhower National Clearinghouse for Mathematics and Science Education.
Developed curriculum and recruited authors for StudyWorks Science and StudyWorks Mathematics, interactive software curriculum for middle school through college students. Directed authors, artists, copyeditors, QA staff, reviewers and student testers.
- Developed first usability tests for the company, improving the user interface and equation editor enabling new users to learn the software in a few hours rather than several weeks.
- Contributed over $4 million in annual revenues from StudyWorks top-selling math and science software.
Previous Experience
Addison-Wesley Publishing Company, Reading MA
Senior Production Supervisor
Managed the production of college textbooks by coordinating authors, copyeditors, proofreaders, art vendors, typesetters, and designers.
Ginn and Company, (Publishing) Lexington MA
Senior Composition Specialist
Senior Production Editor
Developed, implemented and managed new electronic publishing system. Supervised staff, monitored schedules and costs, determined production procedures, allocated resources, and ensured quality. Hired, supervised, and trained editorial staff to develop college textbooks.
Education
M.Ed Harvard Graduate School of Education: Technology in Education.
M.B.A Simmons Graduate School of Management.
B.A. Brown University: American Studies, Anthropology.
Technical Skills
Microsoft: Excel, Word, PowerPoint, Project; Adobe: FrameMaker, Photoshop, PageMaker, RoboHelp, Dreamweaver; Quark Xpress, HTML, CSS, TeX, WCMS: Vignette Content Management Software, WordPress, Mathcad, Balsamiq Mockups, TechSmith: Camtasia Studio, Morae.