Manager Sales

Majella Mark

Email: *********@********.***

Address: *** ******** ******

City: Brooklyn

State: NY

Zip: 11226

Country: USA

Phone: 860-***-****

Skill Level: Experienced

Salary Range: $60,000

Primary Skills/Experience:

See Resume

Educational Background:

See Resume

Job History / Details:

Majella D. Mark, 193 Martense Street, Brooklyn, NY 11226 *********@********.*** 860-***-****

Professional Experience

Our Life Magazine June - October 2012

Media Consultant (Contract)

Recruited to launch social media, public relations, and marketing strategies for the start-up magazine.

Lead three direct reports including an agency coordinator, talent executive, and a marketing intern.

Maintained advertising transactions using Access, including information on agencies, advertisers, deal amount and contract status

Effectively managed website to increase traffic to digital networks.

Prepare press releases and press kit to ensure traffic to the website, print publication and social media networks.

Partnered with Living Social and Groupon to improve number of magazine subscriptions.

Pioneered all media-related activities by achieving large-scale media coverage for each event.

One Brick Non-Profit Organization - New York, NY August 2008 - May 2012

PT Digital Media and Event Manager

Recruited to lead fundraising functions by taking the lead on the organization of charity events including The One Brick Silent Auction Cocktail Party and Charity Dating Auction.

Guaranteed volunteers were instructed on event processes for various charity galas, park cleanings, fundraising walks, and soup kitchens.

Successfully drove revenue-growth by forging key partnerships with potential donors.

Generated hundreds of new followers to Facebook, Twitter, and LinkedIn through the development of new and innovative marketing and promotions campaigns.

Headed numerous high-profile events such as the Museum of Natural History Scavenger Hunt and The Aids Walk to maintain crowd control, envelope distribution, direct mail, and volunteers by partnering with staff members to ensure one cohesive vision for all events.

Versace U.S. - New York, NY September - December 2011

Marketing and Events Intern, Marketing and Events Department

Quickly became Subject Matter Expert on all budgeting and pricing functions.

Served as go-to-person for the implementation of cost-effective initiatives.

Continually analyzed luxury consumer market trends and oversaw the coordination of marketing collateral.

Ensured accuracy of all promotional materials prior to publishing.

Acted as primary point of contact for administrative functions for the VP and Manager of Marketing and Events department.

Retained $3K in savings by negotiating budget of Fashion Night Out in New York City.

Instrumental in the execution of NHL Charity Event recognizing the best of the best in hockey.

Innersound Centre - London, UK January - June 2011

Freelance Public Relations Coordinator

Conducted market potential analysis within the Health industry in London, including advertising distribution efforts.

Authored content for marketing materials including brochures, posters, and website for this global charity. Developed digital and print press kits and drafted content for blogs and social media campaigns.

Served as a key player in the production of expo shows performed to expand client base.

Formed industry alliances with key healthcare professionals to initiate press coverage and possible partnerships.

Bleu Life Media, Bleu Magazine - New York, NY August 2009 - December 2010

PT Ad Sales Account Executive, Price and Inventory, Public Relations (Print/Digital)

Established media kit survey and pricing and inventory rate cards for both the online and print distribution channels.

Consolidated all statistics into the media kit and presentations.

Administered the distribution of magazine throughout geographically dispersed locations including New York, Chicago, Miami, Los Angeles, and Atlanta. Served a key role in the product placement processes of magazine within television shows, photo shoots, and PR events.

Communicated regularly with client base to keep management updated on advertising and marketing operations. Managed one agency coordinator and worked closely with the Pubic Relations Director and Publisher.

Provided all clients with effective presentations to successfully close deals and procure accounts.

The Weather Channel, TWC Media Solutions - New York, NY May 2008 - September 2010

Advertising Sales Admin Assistant

Managed Impressions and Allocations for advertising units representing major corporations using Dealmaker.

Integrated $300K budget to include research, operations, pricing, and inventory business units.

Supervised contracts for Research and Operations Department with $1200K in annual fees.

Spearheaded Safes Force training processes for all sales representatives in New York and Chicago.

Scope of responsibilities for the network operated by NBC Universal included: travel arrangements, processing invoices, and vendor relations.

Presented CPM proposals to Chief Financial Officer. Maintained budget for three Vice Presidents and one Director.

ESPN INC.: First Take, Sports Center, NASCAR Now, and NFL Countdown - Bristol, CT September- December 2007

Camera Operator

Gave assistance to talent pre and post show production with administrative tasks, such as providing notes on rolling show and stage set adjustments.

Managed stage settings for show preparations between show production tapings, including flooring changes, camera setups and prop displays.

Show Production, including camera operations, lighting arrangements and word prompter management

Clear Channel: Power 104.1 and Kiss 95.7 - Hartford, CT May 2006 - March 2007

Radio Production Intern

Assistance to radio personalities Munchie for Kiss 95.7 and DJ Showtime for Power 104.1 with daily administrative tasks including: music library maintenance charity event fundraising coordination, schedule meetings for associates.

Co-Produced the Music Minute hosted by Mia Mendez for Power 104.1.

Promoted the radio stations as a brand advocate throughout the state of Connecticut conducting various tasks including: customer (radio listener) relations, management of premiums for street team outings and event management pre and post production.

Education & Professional Development

Master of Business Administration - International Business & Finance - Long Island University - New York, NY December 2012

Study Abroad Program - European Business School - Regent's College - London, U.K. Jan - June 2011

Bachelor of Arts - Media and Society Studies - University of Connecticut - Storrs, CT December 2007

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