Creative Director

MARK KHAN

Address: * ***** *****, *********, *** Jersey 07042

Phone: 973-***-****

(H) 917-***-****

(C) E-mail: *****@**********.***

CREATIVE DIRECTOR

"Experience can be a key to great design; you have to take in a lot before you can really design for today. Our styling is untamed. We capture attention" - Mark Khan

- SUMMARY OF QUALIFICATIONS

Ingenious, passionate, and multitalented designer, with expertise in physical exhibitions, corporate graphics, and 3D design honed through 28 years of extensive experience in exhibit/event design field. Proven innovator and creative manager with skills in design project management and related event work coordination. Recognized for creative ability and consistent attention to detail all throughout project phases, including design and implementation. Additional qualifications include:

- Solid five years of experience in fabrication facility, obtained deep understanding of materials and construction techniques for all types of display architecture from exhibits to retail and permanent installations

- Highly skilled at hand sketching quickly to present ideas in working meetings

- Adept at organizing client input into information architecture with keen attention to data presentation priority

- Accomplished graphic designer with ability to conceptualize an idea, research graphic material, and bring to fruition; strong aptitude to think from overall brand drilled down to mini product and demo presentations

- Proficient in making designs fit specific corporate visual brand be it fortune 500 or small business

- Comprehensive understanding of materials and fabrication processes; partnered with value engineer display architecture in estimating to bring projects into budget

- In-depth artistic production management, able to apply graphic design principles in producing innovative designs with keen eye for quality design

- Innovative team planning, team motivation, and unique, effective concept development, combined with adeptness in architectural models and product prototypes

- Articulate communicator, proficient in English, with working knowledge in Spanish and French languages

- Technically savvy in form-Z, a 3D program used to create complex renderings bringing concepts to life

- PROFESSIONAL EXPERIENCE

SILVERBAIT DESIGN INC. (www.silverbait.com) - Little Falls, NJ

CEO and Creative Director 1995-Present

- Interface with clients to obtain information needed to start the project

- Adopt innovative ideas in the preliminary concepts with different visual directions in plan view schematic and preliminary 3D renderings presenting to client to hone down direction

- Manage and coordinate information into a physical space; understanding the flow and designing the architecture to present all of the products, demos, and shows

- Ensure that all the specifics of the information needed to be delivered to the audience are delivered by conceptualizing the visual architecture

- Work in conjunction with outside graphic designers in producing a cohesive look, and pay close attention to client corporate look and brand in designing graphic opportunities into all presentations

- Coordinate with outside designers in creating 3D renderings for the complete look of the show for distinctive event or tradeshow exhibition with live presentations on stages, and seminar break out areas, along with product and services demos

- Select materials and create control drawings for fabrication; collaborate with the client during the course of revisions, shifts in design layout, and creation of new displays

- Render exemplary service to diverse clients, including Canon, Sony, NEC, Panasonic, Sharp, Brother, Watson Pharma, Novartis, Pfizer, Nikon, Reuters, Philip Morris, Museum of Natural History, Brooklyn Transit Museum, and Port Authority of NY/NJ

Notable Projects:

PORT AUTHORITY OF NEW JERSEY AND NEW YORK

- Won the national RFP put out by the port in partnership with the fabricator - Parabit Displays

- Successfully secured the bid and continued to design, build, and install 17 visionary and innovative state-of-the-art Welcome Centers in all local airports in New York City, including Kennedy, LaGuardia, and Newark International airports

- Identified the appropriate location for each welcome center with the assistance of the Port Liaison and Terminal Operator

- Developed various plan schematics of potential configurations of the modular Welcome Center system presented to the port and terminal operators for a buy off

- Worked in partnership with engineer and fabrication partner in creating an internal truss system in the arches allowing the arches to span up to 25 feet, which enabled flexibility in the modular system for dealing with the variety of spaces in each location

- Presented 3D renderings, including drawing package with all specifications for materials, including all production graphic creation to the Engineering Department of Port as a TAA submission for final buy off

- Conformed with fire, handicap, structural, and other codes and resubmit the package for approval

- Administered the permanent installations of Welcome Centers that yield increase in patronage by more than 400%

CANON EXPO 2005

- Received Best Corporate Meeting Event Environment Award for a $20M,,3-day event designed for MJM creative in New York and MC2 that resulted in the development of solid business relationships

- Led the development of a dynamic floor plan presented as series of zones for attendees to view the full Canon story

- Conceptualized the design of a 57,000 sq. ft. layout at the Jacob Javits Convention Center in NYC, while working with each particular division of Canon to realize the specific product presentations and displays need

- Worked in partnership with the theatrical designer in completing the design of the main theater

CANON 70TH ANNIVERSARY CAMERA TIMELINE

- Successfully attracted the attention of attendees without eclipsing the small-scale product; connected the iconic images to the Canon Products used

CANON DIGITAL SOLUTIONS FORUM 2007 (Chicago), 2004 (Las Vegas), AND 2003 (Chicago)

- Spearheaded the 60,000 sq. ft. yearly private event, presenting Canon Personal and Small Office solutions, along with production printing capabilities and technology demos

- Optimized the show’s experience through non-linear presentations using brightly illuminated towers demonstrating Canon processes, knowledge, and information, along with incorporated other internal lighting features and secondary architectural levels

- Highlighted multiple objectives with architecture and delivered an overall dynamic and entertaining experience by creating spaces throughout the arena with variant individual and stylistic elements

CUYUNI RAINFOREST STORES

- Partnered with Liana Cane Interiors and Rainforest Brands in poling expertise and vision to develop a line of rainforest stores offering natural products from the Amazon Region

- Conceptualized the design and manufacture all of the display furniture for the stores with recycled/sustainable materials from the region

- EARLIER EXPERIENCE

Senior Designer - STRUCTURAL DISPLAY - Long Island City, NY

Designer - VINCENT CUILLA DESIGN - Sarasota, FL

Designer - MARCKREY DESIGN - New York, NY

- EDUCATION

Bachelor of Industrial Design: PRATT INSTITUTE - Brooklyn, NY

- CREDENTIALS

Certificate in Restaurant Management, New School, New York City

- PROFESSIONAL TRAINING

form-Z Software Training, Santa Monica, CA

- COMMUNITY INVOLVEMENT

- Thursday Night Bingo Caller, First House Montclair - Board of Directors, First House Montclair

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