Marketing Sales

ERIC SCISM

**** ****** ***** *********, *********, 37221

615-***-**** - ******@*****.***

OBJECTIVE

To obtain a position that challenges me daily while allowing me to grow professionally in the world of digital

marketing. I desire to be involved in all areas of digital marketing throughout the company, and become an integral part in

achieving the marketing team s goals by complementing their strategy with my own unique skill set of search engine

optimization and content strategy.

EMPLOYMENT

SEARCH ENGINE OPTIMIZATION SPECIALIST DECEMBER 2010-NOV 2012

cj Advertising Nashville, TN

Responsibilities include:

Manage 15+ client accounts (30+ at one point)

Optimize on page elements to garner traffic with the most potential for new cases

Develop strategy to combat recent Google algorithm changes

Adapt to new technologies released from search engines

o Schema Markup

o Google+ Authorship

o Google+ Local / Pages

Analyze traffic data to determine trends and provide insight into customers search habits

Monitor search engine rankings data to report successes, and address issues

Create reports that displayed correlation between traditional advertising and web traffic

PROPRIETOR MAY 2011-PRESENT

StogiesOnTheRocks.com Nashville, TN

Research and Create content

o Cigar and Spirit reviews

o Create an editorial calendar to stay on track and keep visitors coming back

Write engaging and SEO friendly articles

Manage Social Media for the site

DIRECTOR OF DIGITAL MARKETING JANUARY 2007-DECEMBER 2010

Altissimo Recordings Nashville, TN

Responsibilities include:

Develop and implement digital marketing strategies

Optimize websites for improved search engine rankings.

Manage multiple E-commerce websites

Evaluate new technologies and determining if they offer valuable marketing opportunities

Analyze website traffic to discover potential keywords for SEO/SEM purposes

TECHNICAL SKILLS

Proficient in Mac OSX, Windows XP, Microsoft Office Suite, Photoshop, Dreamweaver, Illustrator, Fireworks, Wordpress

CMS, HTML, CSS, and Filemaker Pro.

EDUCATION

B.B.A. IN MUSIC BUSINESS DECEMBER 2006

Belmont University Nashville, TN

Academic All-Conference in Track and Field 2003-2005

*References and Sales Statistics Available Upon Request*

Contact this candidate