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Marketing Manager

Location:
Milwaukee, WI
Posted:
October 03, 2012

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Resume:

*rd Devin Wyngard

Ambitious Young Professional Striving for Innovation in Technology & Marketing

Location

Greater Milwaukee Area

Industry

Marketing and Advertising

Overview

Current

Media Coordinator/Buyer at Jacobson Rost

Past

Internet Marketing Specialist at Freelance

Web & Multimedia Production Specialist at Applied PHD Research

Internet Marketing Internship at Lands' End

Online Research Internship at Shoutlet

Customer Assistant & Mobile Electronics Installation Specialist at Best Buy

see less

see all

Education

University of Wisconsin-Whitewater

Recommendations

5 people have recommended Devin

Connections

328 connections

Websites

Google Plus

Company Website

DevinWyngard

Public Profile

http://www.linkedin.com/in/devinwyngard

PDF

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Education

University of Wisconsin-Whitewater

Bachelor of Business Administration, Marketing

2007 2011

Activities and Societies: American Marketing Association, Creative Marketing Unlimited,

Collegiate Case Competition, AMA Saves Lives, Google Online Marketing Challenge, Direct

Marketing Association Competition, Recycle Mania

Summary

Leverage the power of the internet and marketing to brand companies through various

strategic approaches.

Specialties

-A major strength I have is my ability to integrate my technological intelligence with

marketing knowledge

-Understanding of how to leverage digital strategies to drive business objectives

-Extensive knowledge of Google Applications, Omniture, Adobe Programs, Database

Management Systems, Microsoft Office, Responsys, Shoutlet, Radian6, DoubleClick and HTML

-I have a pasion for digital technologies, striving to help grow the internet by

contributing my knowledge and expertise everywhere I canExperience

Media Coordinator/Buyer

Jacobson Rost

Privately Held; 11-50 employees; Marketing and Advertising industry

May 2011 Present (1 year 1 month) Greater Milwaukee Area

Plan, purchase, optimize and report on communication campaigns. Leverage social media,

digital, radio, television, and print strategies that focus on driving results for BOSS

Snowplows, Johnson Controls, Jacob Leinenkugel Brewing Company, Kalahari Resorts, Azteca

Foods, Stein Gardens & Gifts and Mercury Marine.

- Promote digital strategies and advanced measurement techniques across all clients

Internet Marketing SpecialistFreelanceNovember 2009December 2011 (2 years 2 months) Greater Chicago Area

Evaluate, Analyze and Optimize business's online properties including but not limited to

search engine optimization, search engine advertising, website development, social media,

email marketing, and website analytics tracking.

Devin has 1 recommendation (1 client) including:

3rd Steven C.

Web & Multimedia Production Specialist

Applied PHD Research

October 2009 May 2011 (1 year 8 months) Madison, Wisconsin Area

Developed social media, interactive website, online tracking, and multimedia, to support

organ donation for AMASavesLives.

- AMASavesLives generated 1,215 videos and thousands of organ donors across the United

States

Devin has 1 recommendation (1 manager

) including:

3rd Andrew D.,

Director of Research, Applied PhD Research, LLC

Internet Marketing Internship

Lands' End

Public Company; 1001-5000 employees; SHLD; Apparel & Fashion industry

June 2010August 2010 (3 months) Madison, Wisconsin Area

Managed operations of Creative Marketing Unlimited a student run market research firm.

Analyzed organizational strengths to develop sustainable relationships with prospective

and existing clients. Introduced interactive tools, to increase productivity.

- Developed an increased understanding of email marketing, and how to work with analytic,

design, and marketing teams

- Leveraged my knowledge to analyze web traffic, ecommerce revenue and lead generations

to improve customer experience

Devin has 3 recommendations (1 manager, 2 co-workers) including:

2nd Aaron McAndrews, Internet Manager, Lands' End Business Outfitters

3rd Bob R., Sr. Business Development Associate, Lands' End Business Outfitters

Online Research

InternshipShoutlet

Privately Held; 51-200 employees; Internet industry

June 2009August 2009 (3 months) Madison, Wisconsin Area

Responsible for assisting the VP of Marketing. Assisted with identifying where customers

spend time online, behave online, what motivates and influences them, and how to

effectively reach them utilizing social media strategic approaches.

Customer Assistant & Mobile Electronics Installation SpecialistBest Buy

Public Company; 10,001+ employees; BBY; Retail industry

2006 2009 (3 years) Green Bay, Wisconsin Area

Actively seek out customers in every department, and create quality interactions that

produce sales.

My responsibility was to install mobile electronics in customer s vehicles to provide a

full end to end solution.

Organizations

American Marketing AssociationVP of Technology

August 2008 to December 2009

Developed and maintained the UW Whitewater AMA website through text updates, search

engine optimization, monitoring user analytics, and database management. I also integrated

leading edge social media into the organization.

- 2nd place in an International Website Competition & 1st Place in a Video Competition

held in New Orleans (2009) (uwwama.com

)

Creative Marketing Unlimited

President & Vice PresidentDecember 2009 to January 2011

Managed operations of Creative Marketing Unlimited a student run market research firm.

Analyzed organizational strengths to develop sustainable relationships with prospective

and existing clients. Introduced interactive tools, to increase productivity. I managed

the operations of 19 executive board members on 6 accounts.

Collegiate Case Competition TeamTeam CaptainJuly 2009 to April 2010

Developed and presented an integrated marketing communications plan for client Kodak

Gallery executives at the American Marketing Association national convention in New

Orleans (2008/2009). I led a team of 22 individuals in developing, testing, and optimizing

a scalable integrated marketing communications plan for UNICEF s Tap Project (2009/2010).

- 3rd overall out of over 40 teams (2008/2009 & 2009/2010) and obtained $1,00 research

grant (2008 & 2009)

- Learned how to lead a large team through many obstacles, while remaining focused on the

strategic objective

Recommendations For Devin

Internet Marketing SpecialistFreelance

Devin advanced our Google Adwords campaigns several levels higher than they were at for

2 of my business's. Kept up with Google's constant changes. Was able to document, via

Google Analytics, the changes and improvements made from his work. I got better results

for less money. March 17, 2012

Top qualities: Personable, Expert, High Integrity

3rd Steven C.

hired Devin as a IT Consultant in 2010

Web & Multimedia Production Specialist

Applied PHD Research

I know Devin in several capacities including as his direct supervisor during freelance

web development for APR, as a co-advisor for UWW AMA/CMU, and as an instructor at UWW.

Devin is very knowledgeable when it comes to technology and web development and

understands the link between marketing and IT. He works well with little supervision and

provided us with great service in terms of web design, social media knowledge, and video

editing. Given all that Devin juggles including freelance web development, leadership

positions in AMA/CMU, Case Competition Coordinator for UWW, and as a student it is a

testament to his organization and leadership abilities. March 29, 2010

3rd Andrew D., Director of Research, Applied PhD Research, LLC

managed Devin at Applied PHD Research

Internet Marketing Internship

Lands' End

Devin is the most mature and well rounded undergraduate intern I have worked with in my

career. He possesses an exceptional curiosity and is always pushing himself to learn more

and grow beyond his current skills. Devin has a rare combination of technical expertise

and a very broad marketing background for an undergraduate student. His future potential

is wide open. I wholeheartedly recommend Devin. September 3, 2010

2nd Aaron McAndrews, Internet Manager, Lands' End Business Outfitters

managed Devin at Lands' End

Devin served an internship at Lands' End and worked with me on a web site project. He

has an excellent grasp on web design details and works well with those who are driving the

vision and functionality of the sight. Devin is very much in-tune with Internet needs in a

business environment. October 22, 2010

3rd Bob R., Sr. Business Development Associate, Lands' End Business Outfitters

worked directly with Devin at Lands' End

It's been a long time since I've hated saying goodbye to an intern this much, but Devin

is someone pretty special. From the moment he arrived at Lands' End Business Outfitters he

started making a difference. I knew from our first brainstorm meeting we had the right

person to help us with our Web site improvements. He had examples of ideas, knew his way

around our current site and asked smart questions. By our third meeting I was in awe of

his specific business knowledge, asking myself, "how does he know that already?" I left

our meetings wanting to do what I could to make his vision a reality. Imagine that - an

intern who inspires the creative team. I am so excited to watch his career develop. Devin

Wyngard, you are a person to watch. August 23, 2010

3rd Kris S., copy manager, business outfitters, Lands' End

worked directly with Devin at Lands' End

Skills & Expertise

Digital Marketing

Marketing Communications

Social Media Marketing

Paid Social Advertising

Strategic Planning

Search Engine Marketing

Display Advertising

Mobile Marketing

Email Marketing

Internet Media

Website Development

Digital Media

Communications Planning

Media Planning

Digital Measurement

Innovation

Emerging Trends

Market Research

Teamwork

Multi-task

Entrepreneur

DoubleClick

Shoutlet

Radian6

Omniture

Google Analytics

Adobe Programs

HTML

PHP

CSS

View All (30) Skills View Fewer Skills

Additional Information

Websites:

Google Plus

Company Website

DevinWyngard

Interests:

Groups and Associations:

American Marketing Association

Creative Marketing Unlimited

Whitewater Case Competition Team

Alumni of UWW Join

American Marketing Association, UW-Whitewater Chapter Join

Best Buy Employee Network Join

Brand 3.0 The Next Generation Branding Community Join

Business Connections of Greater Madison Join

Creative Marketing Unlimited Join

Facebook Strategy Join

Online marketing Join

eMarketing Association Network Join

Honors and Awards:

- Google Online Marketing Challenge, Google AdWords (2010): Final 15 in the World

- American Marketing Association International Chapter of the Year (2010)

- UNICEF Tap Project Case Competition (2010): 3rd Place

- American Marketing Association International Chapter of the Year (2009)

- Kodak Gallery Case Competition (2009): 3rd Place

- National Recruitment Video Competition (2009): 1st Place

- International Karl Mann Website Competition (2009): 2nd Place

- Undergraduate Research (2009): $1,000 Grant

- Federated Insurance Scholarship (2009): $1,000 Scholarship

- Undergraduate Research Grant (2008): $500 Grant

Contact Devin for:

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Devin s connections

3rd Devin Wyngard

Devin Recommends (1)

Corey B., Sr. E-Marketing Specialist, Lands' End

Working with Corey was a privilege. He shows an...

See all Recommendations "

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