Customer Service Sales

Sequoia King

***-**-*** ***. ( Jamaica, NY ***** ( 347-***-**** (

***************@*****.***

Experiential Marketing & Events Professional

Customer experience focused marketing and sales professional dedicated to

altering the manner in which consumers interact with brands. Demonstrated

proficiency in engaging consumers, managing multiple moving parts,

increasing sales, new product launches, guerrilla marketing, customer

service management, and field marketing activations. Superior knowledge of

interpreting and enhancing the customer experience loop. Innovative leader,

manager, and mentor with the ability to motivate teams to exceed pre-

determined goals.

Areas of Expertise

Customer Experience Management- Event Management- Guerrilla Marketing-

Event Execution- Brand Management- Reputation Management- Experiential

Marketing- Social Media- Community Affairs

Professional Experience

M2W Inc. - New York, NY

November 2012-January 2013

Interim NY/NJ Market Manager

Cultivated relationships and maintained partnerships with corporate stores

and authorized dealers on behalf of a major telecommunications provider

through guerrilla marketing, targeted events, and regional event marketing.

. Generated brand enthusiasm by giving consumers an intuitive hands-on

experience with MetroPCS products, building a communication loop with

brand ambassadors, well-versed in product knowledge.

. Acts as a liaison between the client, marketing agency, and key event

contacts. Identify new promotional opportunities throughout the New

York and New Jersey market.

. Recruited, led, and mentored a team of brand ambassadors through one

on one meetings to discuss execution obstacles, on-site trainings, and

networking opportunities. Educated a staff of up to 50 brand

ambassadors on appropriate resources for use in a wide variety of

event executions.

. Scheduled, managed, and executed, a portfolio of over 75 experiential

marketing events at small venues such as local stores and large venues

including Madison Square Garden, Union Square, Times Square, Fulton

Mall, and Herald Square.

. Process all post-event deliverables including invoices, vehicle

maintenance logs, mileage logs, time sheets, and recaps in a timely

fashion. Managed and maintained the allocation of event premiums.

Octagon- Nationwide

April 2012- August 2012

BMW Drive For Team USA Event Coordinator

Executed a series of over 50 experiential marketing events highlighting and

strengthening the partnership between BMW and the Olympics. Engaged

customers in the luxury Ultimate Driving Experience while highlighting the

competitive advantage of the BMW 3 series. Act as a brand ambassador

facilitating an increase in sales while exemplifying BMW's Exceptional

Customer Service commitment.

. Strengthen the reputation of the BMW brand by highlighting corporate

social responsibility endeavours.

. Maintain expense reports, vehicle registration forms, event marketing

materials, maintenance records, vehicle logistics, test drive routes

and liability waivers.

. Compile customer feedback, and event recaps into a comprehensive

competitive analysis.

. Coordinate event logistics while providing customers with a wealth of

extensive product knowledge.

Bay Ridge Nissan.- Brooklyn, NY

February 2011-April 2012

Customer Relations and Retention Manager

Developed and implemented customer satisfaction and business development

polices which reduced customer complaints and increased long-term customer

satisfaction. Motivate a team of service advisors to deliver quality

service while improving customer retention.

. Diligently diffuse complex customer service issues while maintaining

the integrity of the Nissan brand.

. Motivate a team to meet and exceed individual and departmental goals.

. Built a consumer focused environment exemplifying comfort and trust.

. Facilitate team based customer satisfaction and product knowledge

trainings.

. Track and manage the quality of work performed through a customer

satisfaction index.

Heart of Brooklyn. - Brooklyn, NY

March 2010-August 2010

Communications and New Media Assistant

Organized a series of entertainment events which attracted consumers to

cultural attractions throughout Central Brooklyn as part of a cooperative

learning program. Led business-level discussion and decisions involving

public relations, marketing, new media, community affairs, and event

production.

. Managed the planning, documentation and on-site execution of each event.

Recruited and managed

volunteers to aid in the success of each event. Acted as a liaison

between partners and sponsors.

. Managed the creation and distribution of press materials through

traditional, social, and new media

Greater Jamaica Development Corporation. - Jamaica, NY

June 2008-December 2009

Production Manager

Managed the operations of a multi-site concert series.

. Served as a liaison between donors, sponsors, artist, and the artistic

director.

. Created protocols for the transportation, set-up, and break-down of

equipment for each event.

. Managed, trained, recruited, and mentored groups of volunteers and

Summer Youth Employees.

. Followed and documented performance and attendance trends.

. Provided marketing plans specializing in guerrilla marketing which

exceeded long and short term goals through intensive community outreach.

Sam Ash Music- Forest Hills, NY

January 2006-August 2009

Sales Associate

Maintained business development endeavours for a respected family owned and

operated musical instrument chain throughout New York City. Developed

strong relationships with the New York City Department of Education.

. Provided an elite level of customer service while boosting sales and

surpassing sale goals.

. Served as a part of a team which assisted customers in choosing musical

instruments which were appropriate for their needs, while communicating

customer needs to various levels of management throughout the chain.

. Multitasked in acting as a cashier, stock associate, merchandising

specialist, inventory control specialist, maintenance worker, and

appraiser.

Stellar Partners - Jamaica, NY

April 2008-August 2008

Sales Supervisor

Cultivated sales goals and opportunities throughout a multi-unit retail

environment targeting domestic and international clientele.

. Optimized the functions and operations of a mutli-unit retail operation.

Performed opening and closing operations, purchasing, inventory

management, mentoring and sales.

. Created and monitored sales goals while strengthening the skills of the

sales team.

. Ensure that an elite level of customer service is delivered to domestic

and international customers.

. Develop merchandising techniques which target a broad demographic.

Internships and Service Learning Projects

Service Learning Project, New York Organ Donor Network- Revamped the

integrated marketing communication plan for the NYODN. Raised awareness for

the NYODN through the planning, promotion, and executing of several small

and large scale events targeting the 18-25 demographic.

Service Learning Project, Frederick Douglass Academy- Reconstructed the

school's media kit while highlighting the unique offerings of the public

school.

Service Learning Project, Northeastern University News- Managed the long

and short term goals for local, regional and national sales accounts. I

developed ad schedules for postings and presentations. As the lead

advertising representative I was responsible for initiating contact with

new businesses, pitching services, and increasing customer flow.

Internship, Queens District Attorney's Office- Assisted with the

administrative functions in appallet court division two. Maintained

accurate case files and organized media clips.

Internship, Federal Aviation Administration- Served as an administrative

assistant to the air traffic control department through lucratively

improving office operations.

Internship, Northeastern Conference for the Seventh Day Adventist- Acted as

a switchboard operator for a busy corporate office. Catered to the

administrative needs of C-Level executives.

Volunteer Projects

Volunteer, National Association for Black Female Entrepreneurs- Managed the

technical and logistical functions of the NABFE Big Hat Business Brunch.

Volunteer, Make Music New York- Assisted with the execution of vibrant

concerts on the streets of New York throughout Queens and Brooklyn.

Documented activities in an innovative way.

Volunteer, TASC City Scholars - A leadership development program in which

teens participate in high energy workshops run by their peers. Workshops

include topics such as child development, conflict management, mentoring,

and public speaking.

Volunteer, Youth Court Alternative of Queens - An intensive training

program in which volunteers are trained by lawyers and judges to perform

task in all parts of the legal system. Youth court offers hands on training

in the legal system while acting as an intervention tool for many at risk

teens.

Volunteer, VH1 Sam Ash Music Musical Petting Zoo - An interactive program

in which youth of all ages are introduced to several different instruments.

Peer Trainer, Anti-Defamation League- A training program in which students

learn how to combat bias, prejudice, and discrimination within the school

system. Once peer trainers have been trained they use the information to

facilitate lectures amongst peers, elementary school programs, and perform

powerful exercises in order to abolish and prevent bias within the public

school system.

Mediator, Commission for Human Rights- A mediation training program

responding to community bias, and conducting conflict resolution trainings

for corporations, community organizations, schools and not-for-profit

organizations.

Musician and Mentor, York College Blue Notes and Jazz Workshop- A community

high school and college level band which performs throughout New York City.

Education

Bachelor of Arts in Communications- February 2011

The City College of New York - New York, NY

http://www.linkedin.com/in/sequoiaking

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